Experience

LGBTQ+ Victory Fund

• United States
• Political Organizations
• 1 - 100 Employee

• Digital Director

  • Sep 2022 - Present

  Create and execute a top-down digital communications program that includes email & SMS fundraising campaigns, acquisition, website content, budgets and event recruitment for Victory Fund and Victory Institute. Conduct multi-channel fundraising campaigns that exceed organizational projections by at least 15% each year. Lead acquisition program and direct spending to build email and SMS lists by managing the consulting team, creating joint actions and organizing list swaps. Develop… Show more Create and execute a top-down digital communications program that includes email & SMS fundraising campaigns, acquisition, website content, budgets and event recruitment for Victory Fund and Victory Institute. Conduct multi-channel fundraising campaigns that exceed organizational projections by at least 15% each year. Lead acquisition program and direct spending to build email and SMS lists by managing the consulting team, creating joint actions and organizing list swaps. Develop, track and report on fundraising projections and KPIs for online programs to test and establish new strategies and monitor email deliverability. Hire and manage Digital Associate, previously managed Communications department interns (3 per year). Manage social media channels to amplify Victory Fund, Victory Institute, candidate and elected official news. Provide strategic advice for internal and external partners on digital campaigns to drive engagement and prioritize best practices. Assist with press outreach and speechwriting, including events, pitching and press releases.

• Senior Communications & Marketing Manager

  • Oct 2020 - Sep 2022

• Digital Marketing Manager

  • Jul 2018 - Oct 2020



Aristotle

• United States
• IT Services and IT Consulting
• 100 - 200 Employee

• Marketing Coordinator

  • Sep 2017 - May 2018

  Developed digital marketing campaigns for four product teams; identified weekly KPIs to improve engagement. Generated brand-specific, digital-first content across nine social media platforms that increased engagement and followers. Created event marketing strategy and digital engagement for 25-30 annual events, conferences and trade shows worldwide. Developed digital marketing campaigns for four product teams; identified weekly KPIs to improve engagement. Generated brand-specific, digital-first content across nine social media platforms that increased engagement and followers. Created event marketing strategy and digital engagement for 25-30 annual events, conferences and trade shows worldwide.



Democratic National Committee

• United States
• Political Organizations
• 300 - 400 Employee

• Marketing Coordinator

  • Feb 2016 - Oct 2016

  Facilitated and managed all aspects of the Direct Marketing program: state party outreach, direct mail, digital integration, telemarketing, canvassing and merchandising; including vendors, debate items and digital store sales. Updated marketing reporting tools for accurate reporting and ensured accurate invoicing and payment. Facilitated and managed all aspects of the Direct Marketing program: state party outreach, direct mail, digital integration, telemarketing, canvassing and merchandising; including vendors, debate items and digital store sales. Updated marketing reporting tools for accurate reporting and ensured accurate invoicing and payment.



National Consumer Law Center

• United States
• Public Policy Offices
• 1 - 100 Employee

• Development Associate

  • Sep 2014 - Feb 2016

  Created email marketing campaigns for org and aided in planning and execution of NCLC’s Annual Conference. Generated donor and grant reports for use in appeals and coordination with external vendors and coordinated major donor stewardship process. Hired, supervised and managed NCLC’s full-time Office Assistant. Created email marketing campaigns for org and aided in planning and execution of NCLC’s Annual Conference. Generated donor and grant reports for use in appeals and coordination with external vendors and coordinated major donor stewardship process. Hired, supervised and managed NCLC’s full-time Office Assistant.



EMILY's List

• Civic and Social Organizations
• 100 - 200 Employee

• Membership Services Assistant

  • May 2013 - Aug 2014

  Responded to inquiries from EMILY’s List’s 3 million strong donor and member community by phone and email. Coordinated retention efforts for sustainer program (approximately 6,000 donors giving $130,000 per month). Assisted Digital Department with database conversion, email campaigns and more. Managed 3-4 interns each semester including managing daily workload and mentoring. Responded to inquiries from EMILY’s List’s 3 million strong donor and member community by phone and email. Coordinated retention efforts for sustainer program (approximately 6,000 donors giving $130,000 per month). Assisted Digital Department with database conversion, email campaigns and more. Managed 3-4 interns each semester including managing daily workload and mentoring.