Sarah Kimbrell
Creative Marketing Specialist at Derive Brewing Company- Claim this Profile
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Bio
Experience
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Derive Brewing Company
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United States
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Food & Beverages
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1 - 100 Employee
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Creative Marketing Specialist
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Nov 2022 - Present
Work with owners and sales team to execute marketing projects for taproom events, promotions and festivals Created original branding, marketing & merchandising for Wild Springs Saison & Sour Fest doubling attendance and revenue from the previous year Design engaging print materials including restaurant menu & merchandise Illustrate and design can labels for special collaborations with breweries such as: Forbidden Root, Nowhere in Particular, Missing Mountain Brewing Company, Yellow Springs Brewery Devise and execute social media strategy growing the account 30% in six months Maintain clear communication channels and organize shared files Show less
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Freelance
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Florence, Alabama, United States
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Freelance Illustrator & Designer
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Jun 2018 - Present
Produced rebranding packages for clients such as Hines Tire center including logo design, brand guide, and marketing materials for print and web on schedule Ideating and executing motion graphics for social media platforms like Instagram and Facebook Storyboarding ad concepts for independent business owners such as A&E Customs Create and develop unique designs for product applications such as t-shirts and mugs Work closely with clients through an iterative multi-stage design process with integrated feedback and communication a top priority Negotiate terms and timelines reasonable to both the client and the creator in thorough onboarding process Show less
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Business Owner, Designer
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Sep 2020 - Feb 2022
Designed and thoroughly branded ecommerce website from scratch, including landing page and shopping interface (Wix) Ideate, develop and execute innovative products based on trend analysis and market research Multi-platform marketing across Instagram, Facebook, Twitter, Tiktok and Pinterest Communicate with customers in a prompt and concise way in order to address needs & concerns creating positive consumer experience Developed a filing system to boost inventory efficiency Film and edit process videos to increase brand availability and deepen client connection Show less
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Columbus College of Art & Design
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United States
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Higher Education
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300 - 400 Employee
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Student
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Aug 2016 - Dec 2019
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Student Employment: Photo-Lab Monitor and Community Art Class Assistant
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Aug 2017 - May 2018
Teaching AssistantDeveloped and taught engaging lesson plans to over 30 second graders on a weekly basisBuilt trusting relationships with students and parents that lead to students returning for a second semesterEncouraged the artistic growth and development in young people through hands on lessons that encouraged healthy social interaction
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Anthropologie
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Sales Associate
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Jul 2018 - Feb 2019
Boosted sales through attentive service and strong rapport with customers Maintained and assisted in the creation of large scale, creative storewide displays Upheld company values and identity through conduct both in and out of store Worked closely with management to provide a warm and positive experience to customers Boosted sales through attentive service and strong rapport with customers Maintained and assisted in the creation of large scale, creative storewide displays Upheld company values and identity through conduct both in and out of store Worked closely with management to provide a warm and positive experience to customers
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Alabama Chanin
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United States
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Apparel & Fashion
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1 - 100 Employee
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Production Assistant
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Jul 2015 - Jul 2016
Facilitated manufacturing of product line Prepared and packaged merchandise for shipping Prepared sewing notions to be sold on the floor and Online store Created small range products for collection Team member of Patagonia scarf project in early assembly stages Facilitated manufacturing of product line Prepared and packaged merchandise for shipping Prepared sewing notions to be sold on the floor and Online store Created small range products for collection Team member of Patagonia scarf project in early assembly stages
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Education
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Columbus College of Art & Design
Bachelor's degree, Illustration