Sarah Hashemi

Product Owner at imprimo
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Contact Information
us****@****om
(386) 825-5501
Location
Toronto, Ontario, Canada, CA

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5.0

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Marzieh Barghandan

Sarah truly offer a combination of experience and expertise. She has worked with many great products and she knows ups and downs of the market. She is strongly self motivated and the is no rest for her when she aims for a goal. I'm glad I had an opportunity to work with her.

Reza Arbabian

Sarah was Sheypoor's second employee and together we have been through quite a roller coaster ride. As part of the nature of a startup, she has experience many different positions which has helped her become the product manager that she is today. I can confidently say she is one of the most commited and responsible people I have ever worked and strongly recommend her to anyone who is considering working with her.

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Credentials

  • Product Management: Building a Product Strategy
    LinkedIn
    Mar, 2023
    - Nov, 2024
  • SQL: Data Reporting and Analysis
    LinkedIn
    Feb, 2022
    - Nov, 2024
  • Agile Product Owner Role: Techniques
    LinkedIn
    Aug, 2021
    - Nov, 2024

Experience

    • Canada
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Product Owner
      • May 2023 - Present

    • Canada
    • Software Development
    • 200 - 300 Employee
    • Product Manager - AI Tool
      • Apr 2022 - Mar 2023

      Nakisa is an enterprise business solution for Organizational Design and Lease Management. ▶ Conducted product discovery for an AI-powered HR tool and led a competitive analysis of 6 competitors and internal enterprise clients. ▶ Collaborated with a scrum team of 9 product designers, data scientists, and an engineering team in defining the product roadmap, user journeys, prototyping, and writing the user stories based on business cases. Nakisa is an enterprise business solution for Organizational Design and Lease Management. ▶ Conducted product discovery for an AI-powered HR tool and led a competitive analysis of 6 competitors and internal enterprise clients. ▶ Collaborated with a scrum team of 9 product designers, data scientists, and an engineering team in defining the product roadmap, user journeys, prototyping, and writing the user stories based on business cases.

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Product Manager
      • Jan 2021 - Feb 2022

      Peekage is a B2B insight SaaS platform for market research that rewards consumers for sharing their feedback and turns that into actionable insights. ▶ Enhanced the agile Methodologies resulting in an increased velocity of delivery by 80% in the course of 8 months. ▶ Designed a gamified rewards system alongside launching third-party surveys on the app to increase daily user engagement by 23%. ▶ Helped develop the product-led growth culture in the team. Peekage is a B2B insight SaaS platform for market research that rewards consumers for sharing their feedback and turns that into actionable insights. ▶ Enhanced the agile Methodologies resulting in an increased velocity of delivery by 80% in the course of 8 months. ▶ Designed a gamified rewards system alongside launching third-party surveys on the app to increase daily user engagement by 23%. ▶ Helped develop the product-led growth culture in the team.

    • Iran
    • IT Services and IT Consulting
    • Founder and Product Manager
      • Oct 2017 - Nov 2020

      Wink is a C2C social eCommerce marketplace to discover, buy and sell new and pre-loved apparel and jewelry items. ▶ Led a team of 10 employees to design, develop and grow the product to a platform with 300K listings and 45K purchases worth more than $0.5M. ▶ Achieved a recurring purchase growth of 57% by adding social features. ▶ Launched a gamified referral that increased monthly registration by 30%. ▶ Designed a go-to-market strategy to onboard more than 100K users with $12K in marketing budget. Show less

    • Iran
    • Travel Arrangements
    • 100 - 200 Employee
    • Senior Product Manager
      • Apr 2017 - Sep 2017

      Snapptrip is a full-service travel booking website and a subsidiary of Snapp Group, the largest Internet services company in the Middle East. ▶ With the goal of increasing product usage among enterprise clients, interviewed more than 60 employees of the three largest enterprise customers to define a high-level roadmap for the B2B platform. ▶ Collaborated with the head of design to prototype, develop, and launch the B2B/enterprise solution in 2 months. ▶ Boosted NPS by 0.5 through data analysis of customer service feedback. Show less

    • Iran
    • Advertising Services
    • 1 - 100 Employee
    • Founding Product Manager
      • Apr 2016 - Mar 2017

      Clickyab is an ad network serving more than three billion monthly ads across display, native, and video. ▶ Designed and implemented an automation tool for serving ads on messaging apps, leading to a 3% increase in sales. ▶ Increased client retention by 11% by launching a fraud detection tool. Clickyab is an ad network serving more than three billion monthly ads across display, native, and video. ▶ Designed and implemented an automation tool for serving ads on messaging apps, leading to a 3% increase in sales. ▶ Increased client retention by 11% by launching a fraud detection tool.

    • Iran
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Founding Product Manager
      • Jun 2014 - Mar 2016

      Sheypoor is a classified marketplace with over 20 million monthly users.▶ Collaborated closely with the CEO in designing the first revenue model, launching the first native mobile apps, and redesigning the website.▶ Hired and managed a team of 5 product experts.▶ Defined product vision and roadmap, and product development processes.

    • Performance Marketing Manager
      • Apr 2012 - May 2014

      ▶ Was in charge of optimization, monitoring, and measuring the KPIs of the marketing team during a 3-month 360° campaign (TV, Billboard, PPC, Social Ads).▶ Revised and streamlined marketing campaigns through the application of business analysis on marketing performance data.

Community

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