Experience

Vitale

• United Kingdom
• Home Health Care Services
• 1 - 100 Employee

• Co-founder & Chief Marketing Officer - live the life you love

  • Sep 2022 - Present

  West Sussex, England, United Kingdom Delivering the brand vision: to be the best provider of at-home care making us the first-choice employer for colleagues in the care sector. We exist to bring joy into the lives of those we care for. We will respect and reward those that care.



Magnesium Collective

• United Kingdom
• Advertising Services

• Founder

  • Sep 2018 - Present

• | Brand Strategy | Digital Transformation | SEO | Communications Strategy | Agency Growth |

  • Sep 2018 - Present

  Senior communications professional with over 25 years experience across consumer, corporate and public sector accounts. Consultant brand strategist. Consultant SEO/communications strategy development and analytics. Development and implementation of agency growth including leading on digital strategy, business development (sales, marketing, procurement, contracts) and operations (legal, cost management, IT systems). Key player in the private equity sale and subsequent integration of TVC Group… Show more Senior communications professional with over 25 years experience across consumer, corporate and public sector accounts. Consultant brand strategist. Consultant SEO/communications strategy development and analytics. Development and implementation of agency growth including leading on digital strategy, business development (sales, marketing, procurement, contracts) and operations (legal, cost management, IT systems). Key player in the private equity sale and subsequent integration of TVC Group into The Economist Group. Commercially astute, strategic and creative thinker, entrepreneurial attitude to business development, skilled in relationship development and calm under pressure.



Almighty ⚡

• United Kingdom
• Design Services
• 1 - 100 Employee

• Consultant Brand Strategist

  • Feb 2019 - Present

  Brand strategist - understanding the truth behind your brand and making it meaningful for customers. Developing a brand's purpose, philosophy, proposition and authentic tone of voice. Bring your vision to life: we build bolder, brighter, better brands.



Guardian Angel Carers

• United Kingdom
• Hospitals and Health Care
• 1 - 100 Employee

• Head of Marketing

  • May 2021 - Sep 2022

  Chichester, England, United Kingdom Marketing for growth | recruiting talented, compassionate carers | sharing our outstanding service with prospective clients and their loved ones | seeking out like-minded investors to grow our franchise business | build our brand reputation |



a451 Digital Marketing

• United Kingdom
• Technology, Information and Internet
• 1 - 100 Employee

• Consultant Strategist

  • Oct 2018 - Oct 2020

  Consultant strategist with technical SEO specialists a451. Understanding analytics to help brands and businesses make sound communications choices and business decisions. Developing digital marketing strategies that harness the intersection of SEO/PR/Social.



TVC Group

• Group Commercial & Operations Director

  • Jan 2016 - Sep 2018

  London, United Kingdom Drive business growth by seeking out new clients and finding opportunities to stretch our scope with existing clients. Push our clever creatives, strategists and producers to show off their incredible talents and use their powers for good, to solve client's business problems. Match make - client problem + TVC solution = business love.

• Group Operations Director

  • Mar 2015 - Dec 2015

  London, United Kingdom My job: unleash our creative and strategic thinking to produce Intelligent Content that connects brands to consumers, multi-channel, in the UK, USA and beyond. I'm also responsible for keeping the lights on.



TVC Group (an Economist Group company)

• Strategy Director

  • Sep 2009 - Apr 2015

  London, United Kingdom



Geronimo Communications (which became Kindred)

• Managing Director

  • Jan 2005 - Aug 2009



Geronimo Communications

• Public Relations and Communications Services
• 1 - 100 Employee

• Deputy Managing Director

  • Jan 2005 - Jan 2006

  London, England Metropolitan Area



Havas Red UK

• United Kingdom
• Public Relations and Communications Services
• 1 - 100 Employee

• Business Development Director

  • May 2001 - Dec 2004

• Associate Director

  • Jul 1999 - Apr 2001

  London, United Kingdom