Sarah Faleyimu
Innovation and Commercialization Lead at Saro Lifecare Ltd- Claim this Profile
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English Full professional proficiency
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Yoruba -
Topline Score
Bio
Credentials
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Managerial Leadership in Sales and Marketing
Lagos Business School, Pan-Atlantic UniversityDec, 2022- Oct, 2024 -
Strategic Key Account Management
Lagos Business School, Pan-Atlantic UniversityAug, 2019- Oct, 2024
Experience
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Saro Lifecare Ltd
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Consumer Goods
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1 - 100 Employee
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Innovation and Commercialization Lead
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Aug 2021 - Present
* New Product Commercialization Planning and Project lead for Commercialization of all projects within the organization. • Provide commercial expertise and rigor in planning of volume, distribution build and ROS modelling on targeted innovation projects. • Work with innovation category project officers/sales teams to report on and visibly drive performance management routines of innovation. • Use trade insight to develop tailored propositions that creates value for trade, shopper & the organization • Work with agencies to identify commercial growth drivers that would serve as building executional blocks that drives business growth • Seek for opportunities where we could leverage technology to drive new frontiers for breakthrough commercialization performances. • Work with Associates to secure all regulatory approvals as deemed necessary for each project, such as NAFDAC, SON, MANCAP, etc. Show less
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Saro LifeCare
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Victoria Island, Lagos
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Area Sales Lead
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Jan 2021 - Aug 2021
Met volume and value objectives of the assigned territory • Guided the team members to sustain profitable Distributor Partners • Managed and monitored sales performance within Lagos • Supervised the Van Sales Channel and ensured optimization of outlets • Optimized Key Wholesalers and key distributors • Ensured implementation of all trade marketing activities • Led from the front to drive and motivate team members through regular market immersions and On-The-Job trainings • Constantly sought for new opportunities to increase and expand the business • Tracked competitors’ activities regularly KEY ACHIEVEMENT • Effectively optimized 29 wholesalers across Lagos with an overall incremental growth of 23% SPLY Show less
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Saro Lifecare Ltd
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Consumer Goods
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1 - 100 Employee
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Business Development Executive
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Apr 2018 - Jan 2021
• Tasked with innovation, development & implantation of Route-To-Market initiatives within the territory (Oke Arin, Idumota, Dosunmu, Victoria Island, Lekki and Epe) Axis • Responsible for implementing and driving sales & distribution initiatives in assigned territory • Manage and monitor account level Profit & Loss for target requirements delivery. • Oversee a team of 12 FLAs (MSR and VSR) covering various routes and markets within Lagos Territory for extensive retail coverage. • Ensure distribution in weighted outlets within the territory • Ensure effective accompaniments with sales team to improve sales performance • Upgrade and maintain complete organization knowledge and product and services familiarity. • Manage current business and produce profits from new business for assigned Key Account. • Customer recruitment, retention and growth of their business across the different channels for optimization and business growth • Efficient Wholesalers optimization • Monitor off-take and evaluate competitor’s practices and market status • Efficient Wholesalers optimization KEY ACHIEVEMENTS • Pioneered the Key Distribution Model within the organization in Island Territory • Ensured 85% coverage and brand visibility in weighted outlets via the Direct-To-Retail approach. • Achieved 16% growth on sales performance YOY • Highest Performing Sales Associate 2018, 2019 and 2020 • Commendation letter for Good Leadership Skill and Shared Mindset among team members in 2020 Show less
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Saroafrica International Limited
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Nigeria
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Territory Business Head
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Dec 2016 - Apr 2018
• Responsible for sales administration, risk assets and customer management • Coordinated sales team and ensured target achievement as planned and provided • Handled company’s assets ranging from field vans to office holdings • Researched, developed marketing activities and monitor competing brand activities • Monitored weekly Off-take and Competition Report • Participated in strategy sessions to identify sales opportunities • Carried out Forensic Audit fortnightly on cash and stock • Supervised a sales team of 3 FLAs covering various markets located across 3 states in South-South Nigeria (Bayelsa, Port Harcourt, Warri) Show less
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LUCA VISAGE- SCAVOLINI
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Nigeria
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Executive Assistant/Client Relationship Executive
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May 2015 - Nov 2016
• Administrative duties and corporate communications. • Customer care involving walkthrough of our products. • Conducted researches and scheduled meetings • Ensured customers’ satisfaction and maintained good client relationship • Administrative duties and corporate communications. • Customer care involving walkthrough of our products. • Conducted researches and scheduled meetings • Ensured customers’ satisfaction and maintained good client relationship
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Wakanow
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Nigeria
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Travel Arrangements
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400 - 500 Employee
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Travel Sales Executive
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Mar 2015 - May 2015
• Generated and maintained clients database • Made constant sales calls to new and existing customers • Developed and made presentations of company products and services to current and potential customers • Flight bookings and hotel reservations • Ensured customers' satisfaction and maintained good professional client relationship • Made sales activity records and prepared weekly and monthly sales report • Responded to sales inquiries and concerns by phone, electronically or in person • Advised clients on suitable travel deals and packages Show less
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Oaklams Laundry Service
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Lagos
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Customer Care Representative
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Jan 2014 - Dec 2014
• Handled incoming and outgoing calls of customers • Developed and implemented strategies for effective cloth delivery without delay • Tagged, bagged and sorted all customers’ clothing • Created job orders for customers • Deposited money received by customer to the bank • Single handedly monitored the income and expenditure of the company • Record Keeping • Handled incoming and outgoing calls of customers • Developed and implemented strategies for effective cloth delivery without delay • Tagged, bagged and sorted all customers’ clothing • Created job orders for customers • Deposited money received by customer to the bank • Single handedly monitored the income and expenditure of the company • Record Keeping
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Education
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2019 - 2021
Obafemi Awolowo University
Master of Business Administration - MBA -
2008 - 2012
Federal University Of Agriculture Abeokuta
Bachelor Of Science, plant science
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