Sarah Dwyer

Copywriter at jsd
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Location
San Juan, Puerto Rico, PR

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Experience

    • France
    • Wholesale Import and Export
    • Copywriter
      • Aug 2022 - Present

      Developing a deep understanding of the target audience and their needs, preferences, and behaviors. Creating compelling headlines, taglines, and marketing messages that capture the reader's attention and communicate the key selling points of the product or service. Writing clear, concise, and effective copy that is free of errors, grammatically correct, and easy to understand. Conducting research to gather information about the product or service, the target audience, and the competition. Collaborating with designers, art directors, and other members of the creative team to develop effective visual and written communications. Reviewing and editing copy to ensure that it meets the client's requirements and the highest standards of quality. Staying up-to-date with industry trends, best practices, and emerging technologies to improve your skills and knowledge as a copywriter. Translating English to Spanish, and Spanish to English. Create content for brands such as: WindMar Solar, WindMar Home, F40, Puerto Rico Tourism Company, Puerto Rico Technology and Innovation Service, and more. Show less

    • Egypt
    • Human Resources
    • 1 - 100 Employee
      • Sep 2017 - Present

      Provided full English to Spanish / Spanish to English translation. Proofread completed translations to identify and correct punctuation, grammatical, and translation errors. Used knowledge of cultural background and contextual information to understand idiomatic meanings of specific expressions. Sat in on meetings to provide members with oral translations of conversations and information.

      • Sep 2017 - Present

      Freelanced for JSD digital advertising agency, as well as independent companies, to develop written content aligning with their clients' brand image and message. Researched multiple industries, brands, and competitors to figure out best strategies, tone, and keywords in order to create useful concept maps for copywriting. Juggled multiple projects while ensuring quality and timely delivery.

    • Copywriting Intern
      • Apr 2016 - Jul 2017

      Researched brands, their industries, and their competitors. Brainstormed creative methods to relate to clients' target demographics. Finalized projects ranging in value and complexity. Handled community management. Assisted in completing progress reports. Scheduled posts on Instagram, Twitter, and Facebook, either directly or through platforms like Hootsuite. Researched brands, their industries, and their competitors. Brainstormed creative methods to relate to clients' target demographics. Finalized projects ranging in value and complexity. Handled community management. Assisted in completing progress reports. Scheduled posts on Instagram, Twitter, and Facebook, either directly or through platforms like Hootsuite.

Education

  • Carlos Albizu University - San Juan Campus
    Bachelor's degree, Psychology

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