Campaign Strategist

• Sep 2022 - Present

Digital Account Manager

• Jul 2019 - Present

Responsible for planning, developing and managing clients' digital strategy to improve their web presence and achieve their digital marketing goals. Responsible for client happiness and building and managing relationships with existing and potential clients.

Communications Specialist

• Jul 2018 - Jul 2019

Capulet makes Remarkables—high-impact digital marketing campaigns that attract attention and get people fired up about causes and businesses that are making positive change in our world. We work with ambitious and gutsy non-profits and companies that care, like the United Nations, Mountain Equipment Co-op and Greenpeace International.

Tour Marketing Manager

• Jan 2018 - Jun 2018

• Wrote and won a $15,000 marketing grant from the Alberta Foundation for the Arts. • This meant I was able to join the artist as marketing manager for an 18-city Canadian tour. • Coordinated press interviews on CBC radio, for local papers and live television performances. • Directed tour promotion plan that included a publicist team, radio tracker and record label. • Created paid and organic social media content and paid advertisements. • Sold 1,400 tickets to shows across the country or 70% of total capacity, including ten sold-out dates. Show less

Digital Engagement Associate

• Jan 2017 - Feb 2018

• Created comprehensive marketing plans for all online actions and petitions that utilized organic social media content, paid social advertising, online press and blogs, and in-person community events such as a film screening at the SFU theatre in downtown Vancouver for supporters of environmental rights. • Key in managing online fundraising and email marketing program using the latest online fundraising techniques. • Developed content and interacted with supporters on our social media channels including a Facebook page with nearly 60,000 likes and 27,000 followers on Twitter. Show less

Philanthropy Associate

• Jan 2016 - Dec 2016

• Provided support to the Major Giving, Planned Giving, Foundations, and Annual Program.• Developed strong fundraising skills as well as the ability to manage multiple deadlines and priorities, communicating effectively to team members, and managing multiple fundraising efforts. • Worked with fundraising database Raiser’s Edge, developed revenue sheets, gift inventory, forecasts and supported the development of budgets across teams.

Junior Consultant

• May 2013 - Aug 2014

• Developed strong research and analysis skills in this role, performing extensive research for inclusion in customer infographics, case studies, and presentations. Studied extensive data in order to provide recommendations to clients on campaign strategy. • Wrote effective case studies, executive summaries, and presentations for technology clients such as SAP, Symantec and Microsoft. Worked regularly with Wordpress, Hootsuite, and Google Analytics. • Developed strong research and analysis skills in this role, performing extensive research for inclusion in customer infographics, case studies, and presentations. Studied extensive data in order to provide recommendations to clients on campaign strategy. • Wrote effective case studies, executive summaries, and presentations for technology clients such as SAP, Symantec and Microsoft. Worked regularly with Wordpress, Hootsuite, and Google Analytics.