Experience

The New York Times

• United States
• Newspaper Publishing
• 700 & Above Employee

• editor on Well desk

  • Nov 2022 - Present



Freelance (Self employed)

• Writing and Editing
• 700 & Above Employee

• Content Strategist

  • Oct 2016 - Present

  Freelance creative advisor helping companies to develop a distinguished brand identity, voice, and story, and to implement this new identity across all platforms. Clients include a start-up teen health-and-wellness brand; Flywheel Sports, to help shape the vision of a new CEO; and Boombox Gifts LLC, a digital startup that was subsequently acquired Freelance creative advisor helping companies to develop a distinguished brand identity, voice, and story, and to implement this new identity across all platforms. Clients include a start-up teen health-and-wellness brand; Flywheel Sports, to help shape the vision of a new CEO; and Boombox Gifts LLC, a digital startup that was subsequently acquired



Medium

• United States
• Online Audio and Video Media
• 700 & Above Employee

• Editor In Chief

  • Jun 2019 - Apr 2021

  -Led Medium's award-winning health and wellness digital publication. Built Elemental from scratch into a trusted and respected brand with more than 1.4M monthly visitors and nearly 250K followers on Medium in less than two years -Built and oversaw a 24/7 news-focused Covid-19 blog in March 2020. Launched a 3x/week Covid-19 newsletter and a weekly brain health newsletter with open rates of 35% and 20%, respectively -Hired and managed a team of staff editors and writers through an accelerated launch and subsequent pandemic. Recruited esteemed freelance writers and world-renowned health experts to round out Elemental’s robust daily content -Used data analytics to superserve current Elemental audience, identify opportunities to scale, and maximize content ROI. As member of Medium’s editorial leadership team, worked on strategy and programming for Medium overall to help grow its subscriber base and evolve its product Show less



Bumble mag, HearstMade

• Greater New York City Area

• Editor In Chief

  • Nov 2018 - Mar 2019

  Created a 100-page editorial print magazine for the $10B global networking platform in partnership with Hearstmade. Hired and led a staff of 10. Worked with Bumble’s CEO and head of content to ensure the product reflected brand mission, culture, and voice. Issue was distributed to over 100,000 Bumble ambassadors and users Created a 100-page editorial print magazine for the $10B global networking platform in partnership with Hearstmade. Hired and led a staff of 10. Worked with Bumble’s CEO and head of content to ensure the product reflected brand mission, culture, and voice. Issue was distributed to over 100,000 Bumble ambassadors and users



Real Simple

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Acting Editor-in-Chief and Executive Editor

  • Dec 2008 - Oct 2016

  Lead and manage staff of 40+ editors across all departments (food, fashion, beauty, home, etc.). Top-edit all editorial products. Co-host of weekly Things Cooks Know podcast on Slate network. Write original content for RealSimple.com. Editorial point person on new business opportunities. More than 100 guest appearances on Today Show, Good Morning America, Queen Latifah Show, and more. Lead and manage staff of 40+ editors across all departments (food, fashion, beauty, home, etc.). Top-edit all editorial products. Co-host of weekly Things Cooks Know podcast on Slate network. Write original content for RealSimple.com. Editorial point person on new business opportunities. More than 100 guest appearances on Today Show, Good Morning America, Queen Latifah Show, and more.



Tastemaker, Inc.

• United States
• Design Services
• 1 - 100 Employee

• Editorial Advisor

  • Jan 2013 - Dec 2014

  Editorial advisor to start-up site focused on making interior design attainable and affordable for all (launched March 2013). Work closely with Co-Founders to hone mission and messaging. Consult on content creation and editorial calendar; connect Team with other experts and resources. Editorial advisor to start-up site focused on making interior design attainable and affordable for all (launched March 2013). Work closely with Co-Founders to hone mission and messaging. Consult on content creation and editorial calendar; connect Team with other experts and resources.



Martha Stewart Living Omnimedia

• United States
• Book and Periodical Publishing
• 100 - 200 Employee

• Editor in Chief, Vice President, Blueprint Magazine

  • Jul 2006 - Mar 2008

  Oversaw editorial direction and development of new women's lifestyle magazine, launched by MSLO (now folded). Led and managed a staff of 19 print and digital editors, designers, and stylists. Created/shaped issue lineups, conceived covers and cover lines, top-edited all stories. Supervised and approved all digital content. Developed and launched Blueprint blog. Appeared in monthly Today Show segments. Represented brand on advertising sales calls, media panels, and other events. Oversaw editorial direction and development of new women's lifestyle magazine, launched by MSLO (now folded). Led and managed a staff of 19 print and digital editors, designers, and stylists. Created/shaped issue lineups, conceived covers and cover lines, top-edited all stories. Supervised and approved all digital content. Developed and launched Blueprint blog. Appeared in monthly Today Show segments. Represented brand on advertising sales calls, media panels, and other events.



Real Simple

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Special Projects Director

  • Oct 2004 - Apr 2006

  Conceptualized, managed, and edited all special projects, including special issues (such as Real Simple Family) and books on cooking and entertaining. Launched and oversaw Real Simple international editions in Japan, South Africa, and Greece. Conceptualized, managed, and edited all special projects, including special issues (such as Real Simple Family) and books on cooking and entertaining. Launched and oversaw Real Simple international editions in Japan, South Africa, and Greece.