Experience

Sera Labs Inc.

• United States
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Senior Project Manager Digital Marketing

  • Dec 2022 - Present

  Affiliate programs: Managing Awin, ShareASale, Rakuten, and Brandx. Point person, updating accounts, getting creatives approved, and reporting. Reporting sales from Shopify, Konnective, SAS, Awin, Kylavio, and GA. Marketing calendar for emails, SMS, and paid partnerships. Influencer marketing: managing influencer agency and making sure all assets are leveraged throughout all channels. Loyalty program: found and launch program start to finish.

• Project Manager

  • Mar 2022 - Dec 2022

  -Manage projects for Operations and Digital Marketing teams. -Work on packaging, presentations, sales materials, marketing assets, program management and copy needs-Work with creative and marketing departments on packaging, presentations, sales materials, marketing assets, program management and copy needs-Schedule and lead project-related meetings including kickoffs, brainstorms, and deliverable reviews-Create and present proposal presentation decks and campaign road maps including competitive analysis, consumer insights, concept, positioning and pricing direction. Show less



Unnamed Skincare Startup

• Los Angeles Metropolitan Area

• Product Development Manager

  • Mar 2022 - Aug 2022

  -Formulated and launch new products and manage day-to-day product development through production. -Drove and tracked product development progress from concept to launch with on-time delivery of critical milestones. -Managed communication with all product development related vendors (contract manufacturers, packaging manufacturers, materials suppliers, etc). -Prepared Product Profiles, BOMs, and Assembly Instructions. -Partnered with Regulatory and outside vendors to initiate all product stability and compatibility testing. -Sourced ingredients, materials, vendors that align with brand positioning and business goals. -Partnered with Marketing, Sales, and wholesale accounts to develop product concepts and marketing stories into the new products; ensure inclusion in formulas of hero ingredients that will support the planned marketing story. Show less



eSalon

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Customer Service Representative

  • May 2020 - Mar 2022

  -Managed large amounts of incoming phone calls, email, chats, and social media channels (Facebook, Twitter and Instagram) -Met all team sales targets and call handling quotas -Handled customer complaints, provided appropriate solutions and alternatives within the time limits; followed up to ensure resolution -Updated all customer accounts in real time -Managed large amounts of incoming phone calls, email, chats, and social media channels (Facebook, Twitter and Instagram) -Met all team sales targets and call handling quotas -Handled customer complaints, provided appropriate solutions and alternatives within the time limits; followed up to ensure resolution -Updated all customer accounts in real time



Playa

• United States
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Manager of Product Development and Operations

  • Jun 2018 - 2020

  -Oversaw all aspects of product development for a clean haircare brand from inception to launch. -Worked directly with lab and packaging partners to meet budget, scheduling, and marketing objectives. -Managed relationships and communication with all external labs. -Managed submission feedback and communication between internal key stakeholders. -Partnered with Marketing, Sales, and wholesale accounts to develop product concepts and marketing stories into the new products; ensure inclusion in formulas of hero ingredients that will support the planned marketing story. -Managed inventory and 3PL fulfillment for DTC retail and wholesale channels. -Managed 3PL to maximize accurate and on-time fulfillment of all orders & work with 3PL, Customer Service, and IT operations to resolve issues. -Led all retail partner onboarding, inventory, and sampling initiatives. -Established and implemented a robust customer service protocol across all consumer touchpoints. Show less



Parachute Home

• United States
• Retail Furniture and Home Furnishings
• 100 - 200 Employee

• Customer Experience Coordinator

  • Oct 2017 - Jun 2018

  -Developed and led a quality management pipeline, integrating customer feedback to product development and marketing teams.-Collaborated on training and development initiatives -Gained deep experience in platforms including Shopify, Yotpo, Bizperanto, and Stitchlabs.

• Sales Associate

  • Nov 2016 - Sep 2017

  -Ensuring that all customers receive excellent service through direct salesmanship, and prompt and courteous service. -Assisting in physical inventory counts. -Providing insights into consumer behaviour.



Entertainment

• United Kingdom
• Entertainment
• 700 & Above Employee

• Personal Assistant

  • Sep 2016 - Sep 2017



Findings Showroom

• Greater Los Angeles Area

• Intern

  • Sep 2016 - Nov 2016

  • Schedule appointments with customers. • Present the showroom lines at customers’ requests. • Fax, email and/or hand deliver information to customers. • Meet with sales representatives. • File, fax & organize purchase orders. • Maintain appearance of the showroom. • Schedule appointments with customers. • Present the showroom lines at customers’ requests. • Fax, email and/or hand deliver information to customers. • Meet with sales representatives. • File, fax & organize purchase orders. • Maintain appearance of the showroom.



Platform PR

• Public Relations and Communications Services
• 1 - 100 Employee

• Executive Assistant to CEO

  • Jul 2014 - Sep 2016

  Executive Assistant Responsibilities include: • Provided administrative duties including: scheduling internal and external meetings, preparing correspondence, providing phone coverage, coordinating and maintaining appointments, organizing and booking travel arrangements/reservations • Coordinate, plan and manage all office events including Holiday party, Office Team Building and Corporate Outings • Plan monthly all staff meetings • Remain in-the-know with industry happenings and report to Executive • Assist with new pitches and projects • Help manage Team under Executive • Conserve executive’s time by reading, researching and routing correspondence, drafting letters and documents, collecting and analyzing information • Compile and distribute business development reports to team • Improve office efficiency by implementing productivity measures and organizational tools to executive • Provide assistance with various personal projects/activities PR Responsibilities include: working closely with account coordinators and managers to produce basic production and detail work required for various accounts. This includes, but is not limited to the following: • Research • Maintenance and creation of media lists and editorial calendars • Database management • PowerPoint presentations • Maintenance of photo files • Press kit assembly and distribution • General administrative duties (faxing, filing, copying, phone calls) • Deliver content via Twitter, Facebook, email, or direct mail. Show less



CULT GAIA

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Executive Assistant to CEO

  • Jun 2013 - Jun 2014

  -Assisting CEO with business development by executing short/long term goals for the start up-Instrumental in production of products and event coordination and organization-Creating and implementing processes to streamline customer service and returns-Community manager to social media outlets such as Facebook, Pinterest, Instagram, and Blog

• Intern

  • Mar 2013 - May 2013

  Assisting CEO with short/long term business goals and maintained some social media outlets. Instrumental in production of products and event coordination and organization



sbe Lifestyle Hospitality

• United States
• Hospitality
• 400 - 500 Employee

• Venue Coordinator

  • May 2013 - Sep 2013

  Calculated projected + actual sales to analyze goals + performance for venues Reported sales results directly to management and President of Department Calculated projected + actual sales to analyze goals + performance for venues Reported sales results directly to management and President of Department



Banana Republic

• United States
• Retail
• 700 & Above Employee

• Sales Rep.

  • 2010 - 2011

  Sales Associate. Sales Associate.