Experience

Scient Public Relations
• United States
• Public Relations and Communications Services
• 1 - 100 Employee
• Head of Visual Communications

  • Nov 2022 - Present


Orrbitt Creative Group

• United States
• Design Services
• 1 - 100 Employee

• Managing Director

  • Aug 2021 - Oct 2022

• Senior Account Executive

  • Oct 2020 - Aug 2021



Cambridge Investment Research, Inc.

• United States
• Financial Services
• 700 & Above Employee

• Account Executive - Public Relations and Creative Marketing - Corporate Relations - Biz Dev

  • Feb 2020 - Oct 2020

  Project manage all content creation for internal corporate clients in high-volume in-house agency. Oversee strategy development and execution of 360 corporate marketing plans to support business development and recruiting goals. Lead teams of multimedia designers to deliver high-caliber content solutions to stakeholders. Write and edit compelling and highly targeted content. Complete content/collateral audits and reviews. Attend recruiting events. Review recruit experience and modify marketing… Show more Project manage all content creation for internal corporate clients in high-volume in-house agency. Oversee strategy development and execution of 360 corporate marketing plans to support business development and recruiting goals. Lead teams of multimedia designers to deliver high-caliber content solutions to stakeholders. Write and edit compelling and highly targeted content. Complete content/collateral audits and reviews. Attend recruiting events. Review recruit experience and modify marketing strategy at every point in the sales funnel to optimize performance. - Audit client experience during transition process and identity opportunities for Public Relations and Creative Marketing support to optimize client outcomes - Rewrote portion of JoinCambridge website to represent Transition process to financial professional recruits - Maintain working knowledge of trends in creative design, processes, products, media/websites, software, and knowledge of the firm’s industry and competitive positioning - Consult with clients and provide marketing guidance on strategic initiatives to support x-matrix goals

• Account Executive - Public Relations and Creative Marketing - Advisor Relations

  • Oct 2018 - Feb 2020

  Project managed all content creation for high-volume in-house agency responsible for all internal corporate and external advisor clients marketing efforts and collateral. Partnered with small to medium financial advisory firms to engineer marketing plans and collateral to support their goals. Mobilized teams of developers and multimedia designers to create mobile solutions and search optimized websites. Wrote content for websites, attended on-site and offsite events to present our services… Show more Project managed all content creation for high-volume in-house agency responsible for all internal corporate and external advisor clients marketing efforts and collateral. Partnered with small to medium financial advisory firms to engineer marketing plans and collateral to support their goals. Mobilized teams of developers and multimedia designers to create mobile solutions and search optimized websites. Wrote content for websites, attended on-site and offsite events to present our services. Crafted content and led marketing-related webinars for hundreds of advisors and their employees. - Achieved notable 9 out of 10 on Best Standard Survey encompassing both internal and external clients Met goal to increase marketing and website design business revenue by 5%, generating additional $299K in revenue - Audited and researched advisor intake process and created new marketing collateral to better support client needs - Co-designed major proposal to introduce 360 marketing approach to supporting advisors, earning approval from leadership - Present services at home office visits with financial professionals to build awareness and demand



Flow Media

• United States
• Marketing Services
• 1 - 100 Employee

• Chief Brand Strategist

  • May 2017 - Apr 2018

  Managed and continually developed all aspects of brand identity/narrative for start-up national storytelling and content marketing firm that served small to large Midwest companies. Led all client-facing activities, including client communications and liaison. Accountable for all aspects of client deliverables as well as project management for video and website production from planning to distribution. Oversaw social media management of key client accounts. Researched industry-specific audience… Show more Managed and continually developed all aspects of brand identity/narrative for start-up national storytelling and content marketing firm that served small to large Midwest companies. Led all client-facing activities, including client communications and liaison. Accountable for all aspects of client deliverables as well as project management for video and website production from planning to distribution. Oversaw social media management of key client accounts. Researched industry-specific audience engagement trends, designed and executed strategy to align with customer business goals, set specific and measurable KPI’s and reported on ROI. - Led narrative discoveries to determine the core of each campaign as well as define objectives and target audiences - Served as Assistant Director, casting, scheduling and project managed numerous successful storytelling video campaigns - Developed a national campaign for local whiskey brand, increasing brand awareness through social media video campaigns - Designed and deployed social media campaign for reality company; utilized A/B testing to increase conversions online - Leveraged training as photographer with design background to create custom content to populate content calendars Show less Managed and continually developed all aspects of brand identity/narrative for start-up national storytelling and content marketing firm that served small to large Midwest companies. Led all client-facing activities, including client communications and liaison. Accountable for all aspects of client deliverables as well as project management for video and website production from planning to distribution. Oversaw social media management of key client accounts. Researched industry-specific audience… Show more Managed and continually developed all aspects of brand identity/narrative for start-up national storytelling and content marketing firm that served small to large Midwest companies. Led all client-facing activities, including client communications and liaison. Accountable for all aspects of client deliverables as well as project management for video and website production from planning to distribution. Oversaw social media management of key client accounts. Researched industry-specific audience engagement trends, designed and executed strategy to align with customer business goals, set specific and measurable KPI’s and reported on ROI. - Led narrative discoveries to determine the core of each campaign as well as define objectives and target audiences - Served as Assistant Director, casting, scheduling and project managed numerous successful storytelling video campaigns - Developed a national campaign for local whiskey brand, increasing brand awareness through social media video campaigns - Designed and deployed social media campaign for reality company; utilized A/B testing to increase conversions online - Leveraged training as photographer with design background to create custom content to populate content calendars Show less



Sarah Bozaan Creative

• Owner/Creative Director

  • 2010 - 2016

  Owner and operator of high-volume creative consulting business, serving as one-stop shop with services spanning photography, design, web design, content creation, and project management. Delivered cost-effective brand identification, development, and maintenance for small-medium sized business. • Capably managed completion of time-sensitive deliverables for 15-20 concurrent small to medium business client accounts. • Led commercial projects in a creative director/project management… Show more Owner and operator of high-volume creative consulting business, serving as one-stop shop with services spanning photography, design, web design, content creation, and project management. Delivered cost-effective brand identification, development, and maintenance for small-medium sized business. • Capably managed completion of time-sensitive deliverables for 15-20 concurrent small to medium business client accounts. • Led commercial projects in a creative director/project management role; experience shooting in a wide range of conditions. • Responsible for all day-to-day small-business operations, including budgeting, planning, marketing, sales and client relations. • Developed and implemented successful marketing strategies to expand and maintain client base. • Consulted for noteworthy international fashion jewelry brand Shop Jami. • Leveraged training as photographer with design background to create custom content to populate content calendars. Show less Owner and operator of high-volume creative consulting business, serving as one-stop shop with services spanning photography, design, web design, content creation, and project management. Delivered cost-effective brand identification, development, and maintenance for small-medium sized business. • Capably managed completion of time-sensitive deliverables for 15-20 concurrent small to medium business client accounts. • Led commercial projects in a creative director/project management… Show more Owner and operator of high-volume creative consulting business, serving as one-stop shop with services spanning photography, design, web design, content creation, and project management. Delivered cost-effective brand identification, development, and maintenance for small-medium sized business. • Capably managed completion of time-sensitive deliverables for 15-20 concurrent small to medium business client accounts. • Led commercial projects in a creative director/project management role; experience shooting in a wide range of conditions. • Responsible for all day-to-day small-business operations, including budgeting, planning, marketing, sales and client relations. • Developed and implemented successful marketing strategies to expand and maintain client base. • Consulted for noteworthy international fashion jewelry brand Shop Jami. • Leveraged training as photographer with design background to create custom content to populate content calendars. Show less



Shop Jami

• India
• Retail

• Creative Director

  • 2010 - 2013

  Responsible for creating and maintaining all aspects of brand identity for Shop Jami, a global fashion jewelry brand. Also responsible for leading operations of online flash sales from order to shipment. Managed design of website and promotional material. Developed content and engagement strategies to increase visibility on all social media platforms. Collaborated with and led a creative team of designers and developers. Responsible for creating and maintaining all aspects of brand identity for Shop Jami, a global fashion jewelry brand. Also responsible for leading operations of online flash sales from order to shipment. Managed design of website and promotional material. Developed content and engagement strategies to increase visibility on all social media platforms. Collaborated with and led a creative team of designers and developers.