Sarah Ashley
Creative S.T.E.M. Project Manager at The MJW Group- Claim this Profile
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Bio
Credentials
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Foundations of Project Management
Coursera | GoogleDec, 2022- Nov, 2024
Experience
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The MJW Group
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United States
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Business Consulting and Services
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1 - 100 Employee
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Creative S.T.E.M. Project Manager
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Apr 2022 - Present
- Plan content and build marketing initiatives to bring brand awareness to the company through the use of email marketing campaigns, Facebook Ads, LinkedIn and Podcast episodes.- Co-host & edit Podcast Series: The Analytical Rewired. Also established a new segment - The Analytical Rewired: Behind the Scenes to show a new perspective to the business and promote visibility. - Improved SEO efforts through keywords and marketing initiatives to grow site visitors 52% month over month. - Design and oversee marketing collateral that aligns with Brand Guidelines.
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Ecommerce Project Manager
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Jul 2021 - Apr 2022
- Developed site mockups to ensure quality control and client satisfaction before project deployment phase. - Developed and manage project plan while providing project status updates to CEO.- Coordinated, created and scheduled content, designs and periodic website updates. - Develop and integrate customized themes using WordPress, HTML, CSS and JavaScript to optimize user experience. - Monitored and tracked website performance and analytics. - Developed site mockups to ensure quality control and client satisfaction before project deployment phase. - Developed and manage project plan while providing project status updates to CEO.- Coordinated, created and scheduled content, designs and periodic website updates. - Develop and integrate customized themes using WordPress, HTML, CSS and JavaScript to optimize user experience. - Monitored and tracked website performance and analytics.
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Co-Owner/ Web Designer
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Jan 2020 - Jun 2021
- Built website using Shopify & managed inventory upload, web design, copywriting & SEO.- Managed buying budget of upwards $400k per year. - Managed payroll and onboarding of new Team Members. - Initiated collaboration with Garmentory that increased our sales by 155% in one month. - Cultivated relationships with vendors that lead to a partnership with Shop Bazaar. This also increased our online sales by 32%. - Built website using Shopify & managed inventory upload, web design, copywriting & SEO.- Managed buying budget of upwards $400k per year. - Managed payroll and onboarding of new Team Members. - Initiated collaboration with Garmentory that increased our sales by 155% in one month. - Cultivated relationships with vendors that lead to a partnership with Shop Bazaar. This also increased our online sales by 32%.
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Retail Store Manager/ Social Media Manager
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Mar 2016 - Jan 2020
- Implemented and designed inventory management process at the start-up of the business. - Built and maintained website through Shopify. - Organized, promoted and planned pop-ups that increased revenue by 20% per month. - Planned, scheduled and captured content for various channels such as Instagram, Facebook and the website. - Created and executing email marketing campaigns with the use of Mailchimp. - Implemented and designed inventory management process at the start-up of the business. - Built and maintained website through Shopify. - Organized, promoted and planned pop-ups that increased revenue by 20% per month. - Planned, scheduled and captured content for various channels such as Instagram, Facebook and the website. - Created and executing email marketing campaigns with the use of Mailchimp.
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Education
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2021 - 2021
Tech Talent South
Java Code Immersion -
2012 - 2015
Pitt Community College
Associate's degree, Marketing -
2011 - 2012
East Carolina University
Fashion Merchandising
Community
