Sarah Wiese
Strategic Digital Marketing Manager at Keystone Group International- Claim this Profile
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Bio
Wendy Flaherty
I have worked with Sarah for over 2 years. She was instrumental in helping shape our marketing campaigns and offering fresh ideas and insight when she felt necessary. She's comfortable in her "digital skin" and easily offered up her expertise and help whenever asked. She's great at talking on a level you can understand for those of us who aren't digitally savvy and helps you understand her rationale behind it. She's not shy about adding her perspective, but she does so in a warm and professional manner. Sarah is the "extra" you need in your organization to help it succeed.
Ryan Donelon
I had the privilege of working with Sarah in her role as a Senior Digital Marketing Specialist at Deluxe. Sarah worked in a different business unit than my supervision. However, my team did collaborate with her on a regular basis. Sarah has a wealth of knowledge in aligning digital marketing tactics with business objectives. She has exposure to many channels such as paid search, paid social, programmatic, and ABM strategies just to name a few. I’ve seen Sarah leverage her experience to influence strategies and build high-performing marketing campaigns. She has a knack for anticipating business needs while making strategic recommendations. Sarah is driven and possesses a
Wendy Flaherty
I have worked with Sarah for over 2 years. She was instrumental in helping shape our marketing campaigns and offering fresh ideas and insight when she felt necessary. She's comfortable in her "digital skin" and easily offered up her expertise and help whenever asked. She's great at talking on a level you can understand for those of us who aren't digitally savvy and helps you understand her rationale behind it. She's not shy about adding her perspective, but she does so in a warm and professional manner. Sarah is the "extra" you need in your organization to help it succeed.
Ryan Donelon
I had the privilege of working with Sarah in her role as a Senior Digital Marketing Specialist at Deluxe. Sarah worked in a different business unit than my supervision. However, my team did collaborate with her on a regular basis. Sarah has a wealth of knowledge in aligning digital marketing tactics with business objectives. She has exposure to many channels such as paid search, paid social, programmatic, and ABM strategies just to name a few. I’ve seen Sarah leverage her experience to influence strategies and build high-performing marketing campaigns. She has a knack for anticipating business needs while making strategic recommendations. Sarah is driven and possesses a
Wendy Flaherty
I have worked with Sarah for over 2 years. She was instrumental in helping shape our marketing campaigns and offering fresh ideas and insight when she felt necessary. She's comfortable in her "digital skin" and easily offered up her expertise and help whenever asked. She's great at talking on a level you can understand for those of us who aren't digitally savvy and helps you understand her rationale behind it. She's not shy about adding her perspective, but she does so in a warm and professional manner. Sarah is the "extra" you need in your organization to help it succeed.
Ryan Donelon
I had the privilege of working with Sarah in her role as a Senior Digital Marketing Specialist at Deluxe. Sarah worked in a different business unit than my supervision. However, my team did collaborate with her on a regular basis. Sarah has a wealth of knowledge in aligning digital marketing tactics with business objectives. She has exposure to many channels such as paid search, paid social, programmatic, and ABM strategies just to name a few. I’ve seen Sarah leverage her experience to influence strategies and build high-performing marketing campaigns. She has a knack for anticipating business needs while making strategic recommendations. Sarah is driven and possesses a
Wendy Flaherty
I have worked with Sarah for over 2 years. She was instrumental in helping shape our marketing campaigns and offering fresh ideas and insight when she felt necessary. She's comfortable in her "digital skin" and easily offered up her expertise and help whenever asked. She's great at talking on a level you can understand for those of us who aren't digitally savvy and helps you understand her rationale behind it. She's not shy about adding her perspective, but she does so in a warm and professional manner. Sarah is the "extra" you need in your organization to help it succeed.
Ryan Donelon
I had the privilege of working with Sarah in her role as a Senior Digital Marketing Specialist at Deluxe. Sarah worked in a different business unit than my supervision. However, my team did collaborate with her on a regular basis. Sarah has a wealth of knowledge in aligning digital marketing tactics with business objectives. She has exposure to many channels such as paid search, paid social, programmatic, and ABM strategies just to name a few. I’ve seen Sarah leverage her experience to influence strategies and build high-performing marketing campaigns. She has a knack for anticipating business needs while making strategic recommendations. Sarah is driven and possesses a
Credentials
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LinkedIn Marketing Solutions Fundamentals
LinkedInFeb, 2023- Sep, 2024 -
AdWords Search
GoogleFeb, 2023- Sep, 2024 -
Google Ads Search Certification
SkillshopFeb, 2023- Sep, 2024 -
Google Analytics
Demand Quest, Inc.Nov, 2015- Sep, 2024
Experience
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Keystone Group International
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United States
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Business Consulting and Services
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1 - 100 Employee
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Strategic Digital Marketing Manager
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Apr 2023 - Present
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Deluxe
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United States
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Entertainment Providers
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700 & Above Employee
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Sr. Online Marketing Program Manager
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Jan 2021 - Apr 2023
Plan, manage, and execute multi-channel digital marketing campaigns to support B2B strategies in the payments technology space. Plan, manage, and execute multi-channel digital marketing campaigns to support B2B strategies in the payments technology space.
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Linnihan Foy
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United States
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Advertising Services
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1 - 100 Employee
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Digital Media Strategist
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Sep 2019 - Jan 2021
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Luther Automotive Group
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United States
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Motor Vehicle Manufacturing
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300 - 400 Employee
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Director, Programmatic Display
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Aug 2018 - Sep 2019
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Digital Operations Manager
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Jun 2017 - Sep 2019
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Star Tribune
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United States
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Media Production
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700 & Above Employee
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Programmatic Media Buyer
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Dec 2015 - Jun 2017
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Digital Client Service Specialist - Digital Campaign Management and Analytics Team
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Dec 2014 - Dec 2015
Digital Campaign AnalystCampaign analyst for digital advertising campaigns running across the Star Tribune platform.Monitor key performance metrics during life of campaign to optimize to advertiser's objective. Analyze end of campaign results and metrics to determine performance, future recommendations and strategy. Create client-facing reports from campaign results.Demonstrate comprehensive understanding of internal department functions, processes and requirements with Operations, Sales, and Marketing. Be proficient in Star Tribune digital product offerings and sales initiatives, encompassing rate card, specs, and product benefits. Show less
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Sr. Advertising Coordinator
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Jul 2013 - Dec 2014
Manage print and ad production for a Metro Sales account executive team. Duties include scheduling all requested advertising, trafficking ad production, submitting corrections received via clients, and ensuring high quality ad production for high volume territories.
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The Corner Balloon Shoppe
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United States
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Events Services
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1 - 100 Employee
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Retail and Events Manager
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Nov 2009 - Jul 2013
Cultivate and maintain relationships with key individuals to the success of a small retail store and event decor business - clients, area business owners, suppliers and the community. Enhance the reputation and visibility of the business in the community. Manage day-to-day operations as well as developing new products and designs to grow the reach of our business. Cultivate and maintain relationships with key individuals to the success of a small retail store and event decor business - clients, area business owners, suppliers and the community. Enhance the reputation and visibility of the business in the community. Manage day-to-day operations as well as developing new products and designs to grow the reach of our business.
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Cru
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South Africa
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Software Development
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Campus Ministry Staff
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Sep 2007 - Sep 2009
Responsible for building up and cultivating a team of 100+ financial partners. Participated as a member of a team to create opportunities and events for students to become involved in a positive college group. Coordinated a group trip of 80+ students to a spring break conference in Florida. Responsible for building up and cultivating a team of 100+ financial partners. Participated as a member of a team to create opportunities and events for students to become involved in a positive college group. Coordinated a group trip of 80+ students to a spring break conference in Florida.
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Education
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2003 - 2006
University of Minnesota
B.A., Public Relations, Journalism, Spanish
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