Sarah Hamman
Digital Marketing Specialist at AVID Center- Claim this Profile
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Topline Score
Bio
Credentials
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Google Ads Search Certification
GoogleDec, 2021- Nov, 2024 -
Permaculture Design
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Experience
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AVID Center
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United States
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Education Management
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300 - 400 Employee
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Digital Marketing Specialist
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Sep 2021 - Present
• Strategize with the Marketing Development Manager to create, execute, and measure multiple integrated digital marketing campaigns aligned with business goals. • Collaborate with the Regions and Partner Engagement Managers on digital marketing campaigns to drive regional growth and expansion development of attractive, high-converting landing pages; A/B test various aspects of landing pages, including layouts, images and calls to action to maximize performance • Develop optimized email templates for various promotional campaigns and events using Hubspot. • Maintain HubSpot lists; oversee list segmentation and data enrichment as needed. • Develop triggered, automated workflows and campaigns in HubSpot • Spearhead the development of attractive, high-converting landing pages; A/B test various aspects of landing pages, including layouts, images and calls to action to maximize performance • Plan and maintain search ads on Google and Bing. • Identify trends and develop recommendations for workflow optimization. Show less
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Raidant Business Assistant
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nationwide
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Virtual Assistant
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Jun 2018 - Sep 2021
E-commerce customer service support: Respond to customer inquiries via email, troubleshoot issues, product exchanges, refunds, and replacements through Shopify. Create and schedule social media posts using buffer, Planoly, and Canva Email campaign creation and management through Aweber, and Mailchimp, Set up of G-suite, google number, create and register google business page Marketing though social media direct messages and calls to potential clients Basic website updates for WIX, Bluehost, Wordpress, and Squarespace Create landing pages with SEO Show less
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Macquarie Group
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Australia
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Financial Services
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700 & Above Employee
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Sales Marketing Operations
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Feb 2019 - Jun 2021
Assist with defining and documenting digital marketing and advertising strategy. Prepare and execute email campaigns, list segmentation for drip campaign target marketing, and campaign reporting. Knowledge of basic CSS, HTML coding, and UTM tagging for cross channel tracking. Manage Google advertising and Google analytics reporting on KPI metrics through dashboards for team meetings and infographic displays for client reports. Analyze retroactive data to inform management about measurable goals and business benchmarks. Ensure proper fulfillment of approval and review process for publishing web content to maintain business compliance with brand and legal group Manage and maintain staff and client access to the data room and assist with operations of online equipment auctions. Perform daily data management and operations support to international equipment trading business. Regularly review confidential data for consistency with compliance and conformity of operation processes. Maintain correspondence with national branch offices and international sales team Assist with process development, documentation, implementation, and ongoing enhancement endeavors. Built and edited sales invoices and produced sales and cost reports using Salesforce. Show less
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Taskrabbit
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United States
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Software Development
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500 - 600 Employee
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Executive Personal Assistant
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Feb 2015 - Nov 2017
-Assisted clients with administrative tasks, errands, personal shopping, delivery and organization projects -Provided excellent customer service, built good rapport and trust with clients and their customers -Learned and applied new skills for project task management -Assisted clients in creating effective record keeping of personal and business files -Accommodated the needs and work style of very different clients -Fulfilled online orders, packaged products for shipment, managed inventory, and updated customer information into online database Show less
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Port of Oakland
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United States
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Transportation, Logistics, Supply Chain and Storage
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200 - 300 Employee
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Executive Administrative Assistant
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Aug 2015 - Jan 2016
- Establish and maintain a retrievable paper filing system for engineering services - Catalogue and organize confidential files for off-site storage - Scan inventory of files and binders to update the electronic record system - Assist Engineering services with daily clerical duties including submittals, change orders, and payments for current construction projects - Organize my task list and set priorities to meet deadlines - Establish and maintain a retrievable paper filing system for engineering services - Catalogue and organize confidential files for off-site storage - Scan inventory of files and binders to update the electronic record system - Assist Engineering services with daily clerical duties including submittals, change orders, and payments for current construction projects - Organize my task list and set priorities to meet deadlines
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St. Anthony Foundation
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United States
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Non-profit Organizations
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100 - 200 Employee
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Data Analysis and Evaluation Intern
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Jun 2014 - Aug 2014
- Collected data on the impact of the foundation’s assistance programs - Conducted client follow up phone calls and success analysis - Provided administrative support to the Learning and Evaluation department - Created monthly reports from Efforts to Outcomes Software (ETO) in both excel & inforgraphic presentations - Presented data from ETO reports at department meetings - Collected data on the impact of the foundation’s assistance programs - Conducted client follow up phone calls and success analysis - Provided administrative support to the Learning and Evaluation department - Created monthly reports from Efforts to Outcomes Software (ETO) in both excel & inforgraphic presentations - Presented data from ETO reports at department meetings
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LA Yoga Magazine
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Editorial Assistance
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Jul 2010 - Jun 2014
- Assisted Editor-In-Chief with editorial and acquisition - Wrote copy for Local Events section - Wrote narratives from interviews - Coordinated and conducted interviews for narratives - Transcribed interviews from audio to MS Word files - Coordinated with staff members to attended sponsored events as company representatives - Met monthly editorial deadlines - Entered subscriber information into online newsletter database - Assisted Editor-In-Chief with editorial and acquisition - Wrote copy for Local Events section - Wrote narratives from interviews - Coordinated and conducted interviews for narratives - Transcribed interviews from audio to MS Word files - Coordinated with staff members to attended sponsored events as company representatives - Met monthly editorial deadlines - Entered subscriber information into online newsletter database
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California State University - East Bay
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United States
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Higher Education
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700 & Above Employee
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Yoga Teacher/ Fitness Instructor
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Jan 2013 - Feb 2014
Taught relaxation techniques and stress management tools Led group fitness class for university students and community members Taught relaxation techniques and stress management tools Led group fitness class for university students and community members
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Education
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California State University-East Bay
Bachelor of Science (B.S.), Health Science-Pre Clinical