Experience

Epson Sverige

• Sweden
• Computer Hardware Manufacturing
• 1 - 100 Employee

• PR & marketing manager, Epson Sweden

  • Nov 2018 - Present



Microsoft

• United States
• Software Development
• 200 - 300 Employee

• Channel Marketing Manager

  • Feb 2016 - Jul 2017

  - Driving marketing activities together with retail partners to create awareness, engagement and sales. - Planning, execution and evaluation of digital campaigns and in-store activities - Text and content creation for marketing campaigns, websites, presentations etc - Close collaboration with Microsoft Account Managers and Retail Partners’ marketing and purchase teams - Managing and creating local marketing assets - Managing Field Labor team and e-learning platform - Driving marketing activities together with retail partners to create awareness, engagement and sales. - Planning, execution and evaluation of digital campaigns and in-store activities - Text and content creation for marketing campaigns, websites, presentations etc - Close collaboration with Microsoft Account Managers and Retail Partners’ marketing and purchase teams - Managing and creating local marketing assets - Managing Field Labor team and e-learning platform



LG Electronics

• South Korea
• Computers and Electronics Manufacturing
• 700 & Above Employee

• Nordic Marketing Manager, LG Electronis Nordic AB, Air Conditioning & Energy Solutions

  • Jan 2014 - Jan 2016

  - Overall responsibility for the marketing communication for the business unit Air Conditioning & Energy Soutions, incl. B2B & B2C marketing- Managing marketing budget, market analysis, marketing strategy and marketing plan- Managing implementation, execution and evaluation of marketing activities in the Nordic market in accordance to the marketing plan & global brand guidelines - Managing joint marketing activities together with customers and partners - Text and content creation for websites, presentations, campaigns and catalogues etc.- Contact with global headquarter for reporting and coordination local activities

• Nordic Marketing Specialist, LG Electronis Nordic AB, Home Entertainment

  • Oct 2013 - Jan 2014

  - Managing product launches, campaigns and other marketing activities for TV and AV products - Trade marketing; planning and implementation of in-store solutions, communication on customers’ websites, and collaborations with resellers - Text and content creation for websites, presentations, campaigns and catalogues etc.

• Nordic Digital Manager, LG Electronics Nordic AB

  • Aug 2012 - Dec 2012

  - Managing the company's online presence including social media, SEO, SEM and digital advertising campaigns.- Managing content and updates on the company’s website - Managing the launch of an updated company website in the four Nordic countries - Managing the company's online presence including social media, SEO, SEM and digital advertising campaigns.- Managing content and updates on the company’s website - Managing the launch of an updated company website in the four Nordic countries



LG Electronics Nordic

• Computers and Electronics Manufacturing
• 1 - 100 Employee

• Marketing Specialist, LG Electronis Nordic AB, Home Appliances

  • Apr 2011 - Jul 2012

  - Implementation & evaluation of marketing activities in the Nordic market in accordance with global brand guidelines- Text and content creation for websites, presentations, campaigns and catalogues etc.- Trade marketing; planning and implementation of in-store solutions, communication on customers’ websites, and collaborations with resellers - Market analysis - PR activities - Implementation & evaluation of marketing activities in the Nordic market in accordance with global brand guidelines- Text and content creation for websites, presentations, campaigns and catalogues etc.- Trade marketing; planning and implementation of in-store solutions, communication on customers’ websites, and collaborations with resellers - Market analysis - PR activities



ASUS Nordic AB

• Nordic Marketing Specialist, ASUS Nordic AB

  • Jan 2008 - Apr 2011

  - Marketing plan development - Marketing budget management - Implementation & evaluation of marketing activities in the Nordic market in accordance with global brand guidelines- Media planning, media purchase, coordination of advertising content - PR activities with focus on lifestyle media- Planning and execution of events, trade fairs & road shows- Contact with global headquarter for reporting and coordination local activities - Marketing plan development - Marketing budget management - Implementation & evaluation of marketing activities in the Nordic market in accordance with global brand guidelines- Media planning, media purchase, coordination of advertising content - PR activities with focus on lifestyle media- Planning and execution of events, trade fairs & road shows- Contact with global headquarter for reporting and coordination local activities



AxiCom

• United Kingdom
• Public Relations and Communications Services
• 100 - 200 Employee

• Internship/PR

  • Aug 2007 - Dec 2008

  Internship at PR agency. Participation in daily business; creating and updating media lists, write and translate press releases, prepare and participate in press events, reporting and working with communication plans. Internship at PR agency. Participation in daily business; creating and updating media lists, write and translate press releases, prepare and participate in press events, reporting and working with communication plans.