Sara Ekman

Senior Marketing Specialist - Nordics at South Pole Sweden
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Contact Information
us****@****om
(386) 825-5501
Location
Stockholm County, Sweden, SE
Languages
  • English -
  • Swedish -
  • Norwegian -
  • French -

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Experience

    • Sweden
    • Environmental Services
    • 1 - 100 Employee
    • Senior Marketing Specialist - Nordics
      • Feb 2021 - Present

      Proud to be a Penguin! South Pole is a global sustainability solutions provider with operations in 20 offices around the globe. We’ve been proud to work with a wide range of public, private and civil society organisations for over a decade. Our expertise covers project and technology finance, data and advisory on sustainability risks and opportunities, as well as the development of environmental commodities such as carbon credits or renewable energy credits. South Pole has developed and provided climate-finance nearly 1000 projects in emission reduction, renewable energy, energy efficiency and sustainable land-use

    • Sweden
    • Events Services
    • 1 - 100 Employee
    • Head of Sales & Marketing
      • Jun 2020 - Feb 2021

      MARKETING, COMMUNICATION & BRANDINGIn charge of Life Event’s brand strategy incl. brand identity, positioning and communication (such as website, newsletters, press releases, content and digital / SoMe strategy and analysis) BUSINESS DEVELOPMENT Managing and developing existing client relationships and collaborations • Market analysis & identifying new sales opportunities • Developing sales strategies and optimizing profit margins.

    • Project Manager
      • Apr 2019 - Jun 2020

      - Project Management: Overseeing the whole workflow from pitch to strategic planning phase to execution incl. budget management • Projects include Brand Experience (e.g product launches & consumer focused events), Employer Branding (e.g conferences & internal communication strategies), Content & Communication (e.g communication plans, digital / SoMe strategies, content & marketing campaigns) and Travel & Explore (e.g international events & reward trips)- Marketing & Business DevelopmentBranding & communication strategies • digital strategy & analysis • business development incl. identifying new sales opportunities and managing existing client relationships

    • United States
    • International Trade and Development
    • 1 - 100 Employee
    • Board Member and Secretary of the Board
      • Feb 2015 - Dec 2018

      - Strategic Sales & Marketing plans - Branding & Communication strategies and implementations- Fundraising - Maintaining records and legal documents / compliance

    • Project Manager
      • Jan 2014 - Dec 2018

      - Project and Event management Oversaw the whole workflow from planning phase and marketing/ PR strategies to execution • Responsible for strategic alliances with event partners such as artist management companies (e.g TEN Music Group and Bad Taste Empire ) suppliers and venues • 4 dotted-line reports (Event & Marketing manager, PR manager, Sales manager and Finance manager). -Marketing & Branding Event marketing & PR strategies incl. design and content for marketing materials, invites, newsletters & press releases- Business Development P&L responsibility • Sponsorship management • Strategic alliances and partnerships with corporations like ABSOLUT ELYX, Rekorderlig Cider, Swedish Film Institute, SAG Aftra, SAS, Volvo, Electronic Arts (DICE) & Daniel Wellington.

    • Sweden
    • Manufacturing
    • 1 - 100 Employee
    • KAM
      • Aug 2012 - Nov 2013

      - Business Development P&L responsibility for Key Accounts (COOP & Gekås Ullared) • Trade shows • Product education • Client marketing strategies - E- CommerceResponsible for creating (from a nearly non-existent sales channel) and successfully driving the E-commerce business incl. pricing, market analysis and implementation. - Business Development P&L responsibility for Key Accounts (COOP & Gekås Ullared) • Trade shows • Product education • Client marketing strategies - E- CommerceResponsible for creating (from a nearly non-existent sales channel) and successfully driving the E-commerce business incl. pricing, market analysis and implementation.

    • United Kingdom
    • Staffing and Recruiting
    • 700 & Above Employee
    • Recruitment Consultant - Sales & Marketing
      • Aug 2011 - Aug 2012

      - Recruitment Recruitment of executive management positions in sales & marketing for the FMCG- , entertainment- & media industries- Business Development Account management • New client sales - Recruitment Recruitment of executive management positions in sales & marketing for the FMCG- , entertainment- & media industries- Business Development Account management • New client sales

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • VIP Event Manager (temp. Assignment)
      • Sep 2010 - Aug 2011

      - Event ManagementPlanning and execution of corporate VIP events incl. design and content for marketing materials, invites and press releases - Business DevelopmentAccount management • Sales to fortune 500 companies - Event ManagementPlanning and execution of corporate VIP events incl. design and content for marketing materials, invites and press releases - Business DevelopmentAccount management • Sales to fortune 500 companies

    • Sweden
    • Beverage Manufacturing
    • 300 - 400 Employee
    • Brand Ambassador - ABSOLUT Vodka ( Pernod Ricard ) - project employment
      • Sep 2009 - Aug 2010

      - Trade Marketing and Business Development Managing the on-licence (HoReCa) business development, brand exposure and collaborations including events, sponsorships and high-end social gatherings / networking events - Trade Marketing and Business Development Managing the on-licence (HoReCa) business development, brand exposure and collaborations including events, sponsorships and high-end social gatherings / networking events

    • Sales Consultant (part time during studies)
      • Aug 2008 - Sep 2009

    • Night Club Waitress - Table service (Part time during studies)
      • Dec 2007 - Mar 2009

    • United States
    • Financial Services
    • 700 & Above Employee
    • Business Analyst / Project Manager
      • Jan 2007 - Nov 2007

      - Coordination of International projects such as product- or credit card launches - Deadline management - Budget management - Assigning recourses - Content and presentations

    • Assistant Manager - Special Servicing team
      • Aug 2005 - Jan 2007

      - Deadline management - Managerial tasks incl. work distribution, coaching and training - Creative tasks such as training materials and presentations - Back Office Customer Service; complex queries

    • Senior Servicing Rep - Swedish & Spanish Back Office
      • Sep 2004 - Jan 2007

      - Account maintenance - Customer Service (Dispute Gateway Team) - Team Management (work distribution, coaching and training) - Content and development of training materials and presentations - Deadline management

    • Retail Art Supplies
    • 1 - 100 Employee
    • Sales Consultant and Buyer
      • Sep 2003 - Sep 2004

    • Customer Service (Part time during studies)
      • Jan 2000 - Aug 2003

Education

  • Berghs School of Communication
    Digital analys och mätning, Digital Communication and Media/Multimedia
    2019 - 2019
  • SIH - Stockholm International School of business
    Higher Education, Buisness
    2008 - 2010
  • Sjödalsgymnasiet
    Higher Education, Social Sciences
    2000 - 2003

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