Senior Web Developer

• Dec 2021 - Present

Senior web developer manager

• Sep 2019 - Present

● Maintaining the project technical vision clear for everyone, from beginning to end.● Understand our competitors and keep on researching innovative ideas.● Work with multi-track project/program teams on a day-to-day basis to understand businessrequirements and lead User Interface (UI) design, implementation, and build efforts● Deliver value to customers● Review project estimates and assesses the impact of project risks.● Delegating tasks and set deadlines for your internal team● Monitor team performance and report on metrics ● Leading the team through management and mentorship.● Contributing to recruitment activities.● Developing standards and procedures to ensure that quality standards are met and consistent.● Preparing and optimizing budgets.● Recommending technological developments and improvements on efficiency.● Developing the team to ensure quality end products.

Senior Software Developer Front End Technology

• Jan 2018 - Aug 2019

● Design and plan large and complex custom web applications, including focus on Single Page Applications (SPAs) for our product marketing and Campaign purpose.● Work with multi-track project/program teams on a day-to-day basis to understand business requirements and lead User Interface (UI) design, implementation, and build efforts● Review project estimates and assesses the impact of project risks● Serve as “hands-on” escalation point to identify and suggest approaches to resolve project issues● Lead, structure, and scope a unified framework and code library● Support vendor evaluation and decisions on technology investments● Willingness to coach and mentor team members

Lead Front End Developer

• Aug 2017 - Jan 2018

Lead Front End Developer

• Sep 2013 - Aug 2017

My Responsibilities as Lead Front-End developer in Crave Asia● Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.● Designs build and maintain our social media presence.● Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).● Identifies trends and insights and optimizes spend and performance based on the insights.● Brainstorms new and creative growth strategies through digital marketing.● Plans, executes, and measures experiments and conversion tests.● Collaborates with internal teams to create landing pages and optimize user experience.● Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.● Identifies critical conversion points and drop-off points and optimizes user funnels.● Collaborates with agencies and other vendor partners.● Evaluates emerging technologies.● Elegantly implement page designs in standards-compliant cross-browser JavaScript, HTML, and CSS.● Collaborate with the design team to define the information architecture, advocating Web interaction design best practices with a focus on consistency and usability.● Manage the overall visual design for web products, including all branding and navigational elements.● Author complex Web pages using JSP, JavaScript, HTML, AJAX, JSTL and XML.● Work closely with back-end developers to find ways to push the limits of existing Web technology in service of creating the best possible user experience.

Senior Front End Developer

• Aug 2008 - Sep 2013

● Designing solutions that meet or exceed strategic objectives● Creating interactive design concepts● Designing mood boards, storyboards, interactive page layouts, site grids and interface demos, photo retouching and enhancements, animated GIFs● Ability to articulate and present creative ideas● Ability to multi-­‐task and work efficiently under pressure with careful attention to detail● Understanding of motion design and the strengths and limitations of Flash, Ajax, Flex, and other emerging platforms● Comprehensive understanding of interactivity and the Web and the fundamentals of information architecture● Passion for design and eagerness to collaborate with other creative people● Mature appreciation of the balance between creative and business opportunities● Self-­‐motivated, organized and accountable● Providing quality assurance on creative deliverable ● Building and maintaining team rapport with creative staff, account managers, and project managers● Foster a Studio environment that is on-­‐brand: Collaborative, Trusted, Insightful, Innovative, Ingenious, Memorable, Pioneering, Agile, Driven, Passionate, Diverse, Analytical● Produce a consistent visual image across our web sites.● Communication with peers and management.● Positive contributor to team environments.

Web and Graphic Designer

• Mar 2007 - Aug 2008

● Develo Web applications / pages using Flash, CSS, ActionScript, XML and XHTML.● Provide technical advice during product development stages● Design User-friendly and visually appealing websites.● Work with clients to ensure goals and needs are met in the design process.● Provide design and logistic advice to clients on what each website will need.● Design and manage newsletters and other marketing materials for the Company Portals.● Give presentations at conferences as well as internal events on web design● Test functionality of websites in various browsers for quality assurance.

Web and Graphic Designer

• Feb 2005 - Jun 2007

Its really my honor to work font based Urdu website,Urdutoday was Pakistan’s first portal who launched purly font based and Its Pakistan Best Online Urdu Language Portal: Read watch submit Urdu poetry literature afsana stories articles in written form images videos and discuss share the Urdu content with your friends in comments and forum Its really my honor to work font based Urdu website,Urdutoday was Pakistan’s first portal who launched purly font based and Its Pakistan Best Online Urdu Language Portal: Read watch submit Urdu poetry literature afsana stories articles in written form images videos and discuss share the Urdu content with your friends in comments and forum