Sapna Srivastav

Digital Marketing Executive at Digital Cappuccino Enterprises
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Contact Information
Location
Delhi, India, IN

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Experience

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Jan 2023 - Present

      • Handling Digital Marketing Strategy across various industries in B2B and B2C. • Effective brand awareness strategies, creating valuable content to reach the target audience. • Competitor analysis, design websites, logo and establish a brand voice through high-quality content. • Optimizing social media accounts, with visually engaging creatives, copywriting, updated with the latest trends and relevant hashtags to increase brand visibility. • Handling Digital Marketing Strategy across various industries in B2B and B2C. • Effective brand awareness strategies, creating valuable content to reach the target audience. • Competitor analysis, design websites, logo and establish a brand voice through high-quality content. • Optimizing social media accounts, with visually engaging creatives, copywriting, updated with the latest trends and relevant hashtags to increase brand visibility.

    • Software Development
    • 700 & Above Employee
    • Content Creator
      • Mar 2021 - Present

      Makeup Artist and Social Media Strategist @sapnasrivastavofficial • Developing a deep understanding of how various platforms operate and utilizing this knowledge to create compelling beauty content. •Staying up-to-date with trends, experimenting with creative ideas, and executing them into my content to ensure relevance and appeal to the target audience. •Collaborating with brands, using the relevant hashtags and interactive captions… Show more Makeup Artist and Social Media Strategist @sapnasrivastavofficial • Developing a deep understanding of how various platforms operate and utilizing this knowledge to create compelling beauty content. •Staying up-to-date with trends, experimenting with creative ideas, and executing them into my content to ensure relevance and appeal to the target audience. •Collaborating with brands, using the relevant hashtags and interactive captions. https://www.instagram.com/makeupbydream/ https://youtu.be/K6PB1luj3Yg Show less Makeup Artist and Social Media Strategist @sapnasrivastavofficial • Developing a deep understanding of how various platforms operate and utilizing this knowledge to create compelling beauty content. •Staying up-to-date with trends, experimenting with creative ideas, and executing them into my content to ensure relevance and appeal to the target audience. •Collaborating with brands, using the relevant hashtags and interactive captions… Show more Makeup Artist and Social Media Strategist @sapnasrivastavofficial • Developing a deep understanding of how various platforms operate and utilizing this knowledge to create compelling beauty content. •Staying up-to-date with trends, experimenting with creative ideas, and executing them into my content to ensure relevance and appeal to the target audience. •Collaborating with brands, using the relevant hashtags and interactive captions. https://www.instagram.com/makeupbydream/ https://youtu.be/K6PB1luj3Yg Show less

    • India
    • Real Estate
    • 1 - 100 Employee
    • Business Development Executive
      • Nov 2021 - Oct 2022

      • Content Marketing Strategy to target expat clients, with concise and high-quality content. • Email Marketing with engaging flyers to drive strong response and maximize engagement with the provided call-to-action (CTA). • Handled a team and managed multiple projects, overseeing operations, marketing across various social media channels, brand awareness and effectively conveyed the brand message. • Content Marketing Strategy to target expat clients, with concise and high-quality content. • Email Marketing with engaging flyers to drive strong response and maximize engagement with the provided call-to-action (CTA). • Handled a team and managed multiple projects, overseeing operations, marketing across various social media channels, brand awareness and effectively conveyed the brand message.

    • India
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Social Media Marketing
      • Oct 2021 - Nov 2021

      Social Media Marketing Internship at Weblylo: • Supported the growth of Weblylo's social media presence and brand awareness through digital channels. • Executed a 2-week editorial calendar to drive sales, promote blogs, and content. Social Media Marketing Internship at Weblylo: • Supported the growth of Weblylo's social media presence and brand awareness through digital channels. • Executed a 2-week editorial calendar to drive sales, promote blogs, and content.

    • India
    • IT Services and IT Consulting
    • 200 - 300 Employee
    • Education Counselor
      • Feb 2016 - Nov 2021

      • Guided real-time counseling to make informed decisions that shape the educational and career choices. •Executed growth by successfully increasing sales & email marketing campaigns. • Created compelling content for email marketing by delivering exceptional service and support throughout the process. • Guided real-time counseling to make informed decisions that shape the educational and career choices. •Executed growth by successfully increasing sales & email marketing campaigns. • Created compelling content for email marketing by delivering exceptional service and support throughout the process.

Education

  • Institute of Management Technology, Ghaziabad
    Master of Business Administration - MBA, Marketing
    2019 - 2022
  • Indira Gandhi National Open University (IGNOU)
    Bachelor of Commerce - BCom
    2015 - 2018

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