Experience

Anvis Digital

• India
• Advertising Services
• 1 - 100 Employee

• Vice President of Revenue Operations

  • Apr 2022 - Present

• Head - Performance Marketing

  • Apr 2014 - Apr 2022

  A digital advertising agency, started 3 years back under the banner of ANKIT GROUP which has been in the print market for more than 20 years. As a young agency, we had a very limited number of clients at the start with the team of 4 members concentrating totally on Media Buying and Planning, which has slowly grown into social and website development arena increasing the strength to 26 member team. In a period of 3 years, the company has not only created a huge database clientele list but… Show more A digital advertising agency, started 3 years back under the banner of ANKIT GROUP which has been in the print market for more than 20 years. As a young agency, we had a very limited number of clients at the start with the team of 4 members concentrating totally on Media Buying and Planning, which has slowly grown into social and website development arena increasing the strength to 26 member team. In a period of 3 years, the company has not only created a huge database clientele list but also few list of trusted clientele which keeps on adding every month or year. This has helped ANVIS DIGITAL to grow from INR. 70lac turn over in the first year to INR. 10Cr for the financial year 2016-2017. ROLE: - - With vigorous experience in handling digital strategy for various clients in Education, Retail, Airlines, Fragrance, Luxury, OTC (Pharma) etc., my current role includes using the agency strengths, build and drive the search, social & mobile practice. - Lead all new media pitches and added ALKEM, COTY, QATAR AIRWAYS, RYAN INTERNATIONAL, ITME etc. - Head Digital Media planning & buying for all agency business accounts. - Added new services in the agency portfolio, like Website development, Social Media, Mobile Marketing, Lead Nurturing and many more. - Personally build and maintain key relationship. - Added a team of new resources and expanded team size while increasing accounts for agency in parallel. - Forge external alliances to reduce operational costs and lease the agency’s efforts. - Played a stellar role in providing 360 online, media, social and mobile brand solutions and achieving 100% revenue & profitability targets. - Holds the distinction of growing media business at 100% YOY and accordingly created custom online and mobile brand solutions for various prestigious brands in India. - Acknowledged for keeping management & business abreast with new developments & opportunities in the digital universe to drive strategic business advantages.



Krackpot Communications

• Powai, Mumbai

• Co-founder

  • Sep 2013 - Apr 2015

  Krackpot Communications is a small Advertising & Creative Designing Agency, specialized in Online Reputation Management, Lead Generation, Social Media, SEO, SEM, and Creative Designing. Working with the clients like LKP Securities, Porsche, Matoshree Infrastructure, Kohinoor Group. Role: - - Set up the business and get it off the ground quickly to drive growth. - Build a team of digital enthusiasts. - Bring in the new business through industry references, pitches and… Show more Krackpot Communications is a small Advertising & Creative Designing Agency, specialized in Online Reputation Management, Lead Generation, Social Media, SEO, SEM, and Creative Designing. Working with the clients like LKP Securities, Porsche, Matoshree Infrastructure, Kohinoor Group. Role: - - Set up the business and get it off the ground quickly to drive growth. - Build a team of digital enthusiasts. - Bring in the new business through industry references, pitches and networking. - Build solid relationships with clients by adding value to their businesses and helping them deliver extraordinary digital experiences to their customers. - Build strong partner network for various services and tools. Show less Krackpot Communications is a small Advertising & Creative Designing Agency, specialized in Online Reputation Management, Lead Generation, Social Media, SEO, SEM, and Creative Designing. Working with the clients like LKP Securities, Porsche, Matoshree Infrastructure, Kohinoor Group. Role: - - Set up the business and get it off the ground quickly to drive growth. - Build a team of digital enthusiasts. - Bring in the new business through industry references, pitches and… Show more Krackpot Communications is a small Advertising & Creative Designing Agency, specialized in Online Reputation Management, Lead Generation, Social Media, SEO, SEM, and Creative Designing. Working with the clients like LKP Securities, Porsche, Matoshree Infrastructure, Kohinoor Group. Role: - - Set up the business and get it off the ground quickly to drive growth. - Build a team of digital enthusiasts. - Bring in the new business through industry references, pitches and networking. - Build solid relationships with clients by adding value to their businesses and helping them deliver extraordinary digital experiences to their customers. - Build strong partner network for various services and tools. Show less



Trinetra Focus

• Mumbai Area, India

• Sr. Associate Digital Media

  • Jan 2012 - Aug 2013

  Trinetra combines the strategic brand consulting and design expertise of a traditional offline design agency with the innovative, ahead-of-the-curve acumen of a new media digital & production agency. Role: - • Responsible for the search engine and internet marketing activities of our Clients. • The profile also includes o Brand development of Clients o Social Media Optimization (SMO) using Face book… Show more Trinetra combines the strategic brand consulting and design expertise of a traditional offline design agency with the innovative, ahead-of-the-curve acumen of a new media digital & production agency. Role: - • Responsible for the search engine and internet marketing activities of our Clients. • The profile also includes o Brand development of Clients o Social Media Optimization (SMO) using Face book, Twitter, You Tube. o Web Analytics o Market Research including online consumer behavior o Understanding Search Engine behaviors o Creating Campaign for clients and optimizing it for generating Leads. • Handling various Search Engine Marketing projects for various Clients that include Content Optimization, Creating campaigns, and Keyword research using Ad word Tools, Remarketing, running banners on Display Network, HTML Text, Hyperlinks, Meta Online Tags, and Geo Tags, Conversions tracking, GA Tracking. • Analyze Client requirement and provide web promotions solutions which involves coordinating with designing departments, implementing Search Engines Marketing plans, operational strategies like Keyword research, Competition analysis, Site analysis, Search Engine Marketing (SEM) Plan, Web Marketing Strategies, etc • Relationship management with key clients for ensuring their satisfaction with the services to enhance & retain business Constant research & up-gradation of knowledge regarding Search Engines and technologies • Inter Departmental co-ordination related to the workflow and quality of deliverables. Campaign Handled : - Calvin Klein Shock, Davidoff- The Game, House Proud, Getit, worldoo.com, Case, Finolex, Arabian Nights Show less Trinetra combines the strategic brand consulting and design expertise of a traditional offline design agency with the innovative, ahead-of-the-curve acumen of a new media digital & production agency. Role: - • Responsible for the search engine and internet marketing activities of our Clients. • The profile also includes o Brand development of Clients o Social Media Optimization (SMO) using Face book… Show more Trinetra combines the strategic brand consulting and design expertise of a traditional offline design agency with the innovative, ahead-of-the-curve acumen of a new media digital & production agency. Role: - • Responsible for the search engine and internet marketing activities of our Clients. • The profile also includes o Brand development of Clients o Social Media Optimization (SMO) using Face book, Twitter, You Tube. o Web Analytics o Market Research including online consumer behavior o Understanding Search Engine behaviors o Creating Campaign for clients and optimizing it for generating Leads. • Handling various Search Engine Marketing projects for various Clients that include Content Optimization, Creating campaigns, and Keyword research using Ad word Tools, Remarketing, running banners on Display Network, HTML Text, Hyperlinks, Meta Online Tags, and Geo Tags, Conversions tracking, GA Tracking. • Analyze Client requirement and provide web promotions solutions which involves coordinating with designing departments, implementing Search Engines Marketing plans, operational strategies like Keyword research, Competition analysis, Site analysis, Search Engine Marketing (SEM) Plan, Web Marketing Strategies, etc • Relationship management with key clients for ensuring their satisfaction with the services to enhance & retain business Constant research & up-gradation of knowledge regarding Search Engines and technologies • Inter Departmental co-ordination related to the workflow and quality of deliverables. Campaign Handled : - Calvin Klein Shock, Davidoff- The Game, House Proud, Getit, worldoo.com, Case, Finolex, Arabian Nights Show less



Petal Infotech

• United States
• Information Technology & Services

• PPC Analyst

  • Jul 2011 - Jan 2012

  Petal Web Consultancy is a Mumbai based SEO Company providing effective social media marketing and SEO services to all kinds of companies Role:- • Handling Cost Per Lead • Setting up Pay per Click campaign • Analysis of industry for related keywords and separating related keywords into ad groups • Creating Ad copy to promote sites on search engines to get leads • Maintaining the site to get maximum impressions so that it can be viewed maximum number of time • Ad… Show more Petal Web Consultancy is a Mumbai based SEO Company providing effective social media marketing and SEO services to all kinds of companies Role:- • Handling Cost Per Lead • Setting up Pay per Click campaign • Analysis of industry for related keywords and separating related keywords into ad groups • Creating Ad copy to promote sites on search engines to get leads • Maintaining the site to get maximum impressions so that it can be viewed maximum number of time • Ad monitoring, Competitors Website Analysis Show less Petal Web Consultancy is a Mumbai based SEO Company providing effective social media marketing and SEO services to all kinds of companies Role:- • Handling Cost Per Lead • Setting up Pay per Click campaign • Analysis of industry for related keywords and separating related keywords into ad groups • Creating Ad copy to promote sites on search engines to get leads • Maintaining the site to get maximum impressions so that it can be viewed maximum number of time • Ad… Show more Petal Web Consultancy is a Mumbai based SEO Company providing effective social media marketing and SEO services to all kinds of companies Role:- • Handling Cost Per Lead • Setting up Pay per Click campaign • Analysis of industry for related keywords and separating related keywords into ad groups • Creating Ad copy to promote sites on search engines to get leads • Maintaining the site to get maximum impressions so that it can be viewed maximum number of time • Ad monitoring, Competitors Website Analysis Show less



Neocom Avenues

• Internet Researcher

  • Jan 2011 - Jul 2011

  Neocom Avenues is based in Mumbai, India and specializes in providing Strategic Online Marketing & Branding services plus Business Support Services to small and medium sized companies from all over the world. Role:- • Job involves filling the requirement of a UK based recruitment company. • Creating search strings to Google out eligible candidate and companies. • Search for eligible candidates in UK from different recruitment sites. • Look out for the companies that… Show more Neocom Avenues is based in Mumbai, India and specializes in providing Strategic Online Marketing & Branding services plus Business Support Services to small and medium sized companies from all over the world. Role:- • Job involves filling the requirement of a UK based recruitment company. • Creating search strings to Google out eligible candidate and companies. • Search for eligible candidates in UK from different recruitment sites. • Look out for the companies that have vacancy, from various jobsites and Google to gather company details for the client company, to enable their consultants to contact the companies to fill up the vacancies. • As a part of job, I also handle office routines like coordinating with my boss for staff recruitment and general administration. Show less Neocom Avenues is based in Mumbai, India and specializes in providing Strategic Online Marketing & Branding services plus Business Support Services to small and medium sized companies from all over the world. Role:- • Job involves filling the requirement of a UK based recruitment company. • Creating search strings to Google out eligible candidate and companies. • Search for eligible candidates in UK from different recruitment sites. • Look out for the companies that… Show more Neocom Avenues is based in Mumbai, India and specializes in providing Strategic Online Marketing & Branding services plus Business Support Services to small and medium sized companies from all over the world. Role:- • Job involves filling the requirement of a UK based recruitment company. • Creating search strings to Google out eligible candidate and companies. • Search for eligible candidates in UK from different recruitment sites. • Look out for the companies that have vacancy, from various jobsites and Google to gather company details for the client company, to enable their consultants to contact the companies to fill up the vacancies. • As a part of job, I also handle office routines like coordinating with my boss for staff recruitment and general administration. Show less



Stream Global Services

• United States
• Outsourcing/Offshoring
• 700 & Above Employee

• Direct Support Professional

  • Jul 2007 - Nov 2009

  Stream Global Services, Inc. a premium provider of customer care and business process outsourcing (BPO) services of Fortune 1000 companies Role:- • Worked as Support Professional for Road Runner, an ISP provider in USA, Canada and North East Ohio • Solving customer’s technical issues related internet, email, online storage and regarding product and services through chat. • Assisted and trained other team members, • Taking MOD calls with the client for update about the… Show more Stream Global Services, Inc. a premium provider of customer care and business process outsourcing (BPO) services of Fortune 1000 companies Role:- • Worked as Support Professional for Road Runner, an ISP provider in USA, Canada and North East Ohio • Solving customer’s technical issues related internet, email, online storage and regarding product and services through chat. • Assisted and trained other team members, • Taking MOD calls with the client for update about the product. • Floor handling in the absence of managers and maintaining service level. Show less Stream Global Services, Inc. a premium provider of customer care and business process outsourcing (BPO) services of Fortune 1000 companies Role:- • Worked as Support Professional for Road Runner, an ISP provider in USA, Canada and North East Ohio • Solving customer’s technical issues related internet, email, online storage and regarding product and services through chat. • Assisted and trained other team members, • Taking MOD calls with the client for update about the… Show more Stream Global Services, Inc. a premium provider of customer care and business process outsourcing (BPO) services of Fortune 1000 companies Role:- • Worked as Support Professional for Road Runner, an ISP provider in USA, Canada and North East Ohio • Solving customer’s technical issues related internet, email, online storage and regarding product and services through chat. • Assisted and trained other team members, • Taking MOD calls with the client for update about the product. • Floor handling in the absence of managers and maintaining service level. Show less