Key Account Media Manager

• Oct 2023 - Present

Media Planner

• Feb 2023 - Aug 2023

Local Digital Project Manager

• Feb 2022 - Feb 2023

Media Digital Coordinator Executive

• Feb 2021 - Feb 2022

Client: LEGO – France, Spain, Portugal - Coordination with Initiative and LEGO teams, throughout the campaigns - Selection of assets provided by LEGO Global: videos, static assets, style guides - Management of the localization and production of content - Development of creative social briefs for campaigns - Work closely with creative/productive agencies for the localization of assets - Online (display, OLV, social media) and offline campaign management (TV, DOOH) - Handle… Show more Client: LEGO – France, Spain, Portugal - Coordination with Initiative and LEGO teams, throughout the campaigns - Selection of assets provided by LEGO Global: videos, static assets, style guides - Management of the localization and production of content - Development of creative social briefs for campaigns - Work closely with creative/productive agencies for the localization of assets - Online (display, OLV, social media) and offline campaign management (TV, DOOH) - Handle OPS (Press, Influencer’s partnership) Show less Client: LEGO – France, Spain, Portugal - Coordination with Initiative and LEGO teams, throughout the campaigns - Selection of assets provided by LEGO Global: videos, static assets, style guides - Management of the localization and production of content - Development of creative social briefs for campaigns - Work closely with creative/productive agencies for the localization of assets - Online (display, OLV, social media) and offline campaign management (TV, DOOH) - Handle… Show more Client: LEGO – France, Spain, Portugal - Coordination with Initiative and LEGO teams, throughout the campaigns - Selection of assets provided by LEGO Global: videos, static assets, style guides - Management of the localization and production of content - Development of creative social briefs for campaigns - Work closely with creative/productive agencies for the localization of assets - Online (display, OLV, social media) and offline campaign management (TV, DOOH) - Handle OPS (Press, Influencer’s partnership) Show less

International Account Assistant

• Sep 2020 - Feb 2021

Client: Longchamp, Clarins, Poiray, Aurelie Bidermann, Laurent Perrier Countries: France, UK, Spain, Germany - Assisting the team in the management of daily client’s requests - Negotiation with international agencies (Le Figaro, S4M, ELLE, CondeNast, Teads, Twitch, Youtube, WeTransfer, Linkedin, New York Times, Harper's Bazaar, Forbes, CNN) - Developpement of media plans, updated media calendars, monitored online and offline campaigns - Benchmark of luxury media industry… Show more Client: Longchamp, Clarins, Poiray, Aurelie Bidermann, Laurent Perrier Countries: France, UK, Spain, Germany - Assisting the team in the management of daily client’s requests - Negotiation with international agencies (Le Figaro, S4M, ELLE, CondeNast, Teads, Twitch, Youtube, WeTransfer, Linkedin, New York Times, Harper's Bazaar, Forbes, CNN) - Developpement of media plans, updated media calendars, monitored online and offline campaigns - Benchmark of luxury media industry, innovations - Report of campaigns: analyzed the KPIs performances (Double verify, Weborama, AT Internet, Choices) + learnings - Creation of monthly newsletter for clients (Mailchimp) Show less Client: Longchamp, Clarins, Poiray, Aurelie Bidermann, Laurent Perrier Countries: France, UK, Spain, Germany - Assisting the team in the management of daily client’s requests - Negotiation with international agencies (Le Figaro, S4M, ELLE, CondeNast, Teads, Twitch, Youtube, WeTransfer, Linkedin, New York Times, Harper's Bazaar, Forbes, CNN) - Developpement of media plans, updated media calendars, monitored online and offline campaigns - Benchmark of luxury media industry… Show more Client: Longchamp, Clarins, Poiray, Aurelie Bidermann, Laurent Perrier Countries: France, UK, Spain, Germany - Assisting the team in the management of daily client’s requests - Negotiation with international agencies (Le Figaro, S4M, ELLE, CondeNast, Teads, Twitch, Youtube, WeTransfer, Linkedin, New York Times, Harper's Bazaar, Forbes, CNN) - Developpement of media plans, updated media calendars, monitored online and offline campaigns - Benchmark of luxury media industry, innovations - Report of campaigns: analyzed the KPIs performances (Double verify, Weborama, AT Internet, Choices) + learnings - Creation of monthly newsletter for clients (Mailchimp) Show less

Digital Luxury Assistant

• Jan 2020 - Jun 2020

Client: Roberto Cavalli , JOOP! Countries: MEA - Germany - Operation with the Fashion House, negotiated the budget for new launching - Participation in the digital 360 activation plan for new campaigns - Handling the communication with external parties (Mazarine, Bikibiki): digital assets, Instagram filters, webapp), and E-commerce websites: Amazon UK, Galeria, Douglas DE (Product Pages) - Analyzing the performance of digital strategies: KPIs, reports - Benchmark, market… Show more Client: Roberto Cavalli , JOOP! Countries: MEA - Germany - Operation with the Fashion House, negotiated the budget for new launching - Participation in the digital 360 activation plan for new campaigns - Handling the communication with external parties (Mazarine, Bikibiki): digital assets, Instagram filters, webapp), and E-commerce websites: Amazon UK, Galeria, Douglas DE (Product Pages) - Analyzing the performance of digital strategies: KPIs, reports - Benchmark, market analysis (similarweb) and strategic recommendation - Working as a community manager Show less Client: Roberto Cavalli , JOOP! Countries: MEA - Germany - Operation with the Fashion House, negotiated the budget for new launching - Participation in the digital 360 activation plan for new campaigns - Handling the communication with external parties (Mazarine, Bikibiki): digital assets, Instagram filters, webapp), and E-commerce websites: Amazon UK, Galeria, Douglas DE (Product Pages) - Analyzing the performance of digital strategies: KPIs, reports - Benchmark, market… Show more Client: Roberto Cavalli , JOOP! Countries: MEA - Germany - Operation with the Fashion House, negotiated the budget for new launching - Participation in the digital 360 activation plan for new campaigns - Handling the communication with external parties (Mazarine, Bikibiki): digital assets, Instagram filters, webapp), and E-commerce websites: Amazon UK, Galeria, Douglas DE (Product Pages) - Analyzing the performance of digital strategies: KPIs, reports - Benchmark, market analysis (similarweb) and strategic recommendation - Working as a community manager Show less

Marketing Internship

• May 2019 - Jul 2019

- Prepare briefs for certain events (Beirut Design Week / Ramadan / Fresh air for car) - Working on new and creative ideas - Update of daily data sheets - Consulting online agency's editorials - Preparing reports at the end of each month - Prepare briefs for certain events (Beirut Design Week / Ramadan / Fresh air for car) - Working on new and creative ideas - Update of daily data sheets - Consulting online agency's editorials - Preparing reports at the end of each month

Marketing Coordinator

• May 2017 - May 2019

- Developing marketing communications plans, presentations and strategies for all company's division: * Luxury Goods (Trussardi, Lalique. Mauboussin...) * FMCG (China Glaze, Seche Vite, Le Ciel, Palmers, Corine de Farme...) * Stores (Beauty Concept/Express) - Handling 360° campaigns: online / offline - Managing customer relations and negotiations with suppliers - Organising events (Serge Louis Alvarez, Alexandre J.) with public relations and press - Working closely with… Show more - Developing marketing communications plans, presentations and strategies for all company's division: * Luxury Goods (Trussardi, Lalique. Mauboussin...) * FMCG (China Glaze, Seche Vite, Le Ciel, Palmers, Corine de Farme...) * Stores (Beauty Concept/Express) - Handling 360° campaigns: online / offline - Managing customer relations and negotiations with suppliers - Organising events (Serge Louis Alvarez, Alexandre J.) with public relations and press - Working closely with influencers (international + local) - Creating the E-commerce website design Show less - Developing marketing communications plans, presentations and strategies for all company's division: * Luxury Goods (Trussardi, Lalique. Mauboussin...) * FMCG (China Glaze, Seche Vite, Le Ciel, Palmers, Corine de Farme...) * Stores (Beauty Concept/Express) - Handling 360° campaigns: online / offline - Managing customer relations and negotiations with suppliers - Organising events (Serge Louis Alvarez, Alexandre J.) with public relations and press - Working closely with… Show more - Developing marketing communications plans, presentations and strategies for all company's division: * Luxury Goods (Trussardi, Lalique. Mauboussin...) * FMCG (China Glaze, Seche Vite, Le Ciel, Palmers, Corine de Farme...) * Stores (Beauty Concept/Express) - Handling 360° campaigns: online / offline - Managing customer relations and negotiations with suppliers - Organising events (Serge Louis Alvarez, Alexandre J.) with public relations and press - Working closely with influencers (international + local) - Creating the E-commerce website design Show less

Marketing Internship

• Jul 2017 - Sep 2017

- Taking part in the Léo Academy program by creating a chocolate brief "Cadbury 5 star" - Working in the Phillip Morris Department on the launch of the "Merit" cigarette in Tunisia - Taking part in the Léo Academy program by creating a chocolate brief "Cadbury 5 star" - Working in the Phillip Morris Department on the launch of the "Merit" cigarette in Tunisia

Sales Internship

• Jul 2015 - Sep 2015

- Working as a merchandiser and visited all types of point of sales - Communicating and negotiating with customers - Assimilating the difference between each customer and how to adapt to all conditions - Learning to run successful promotions - Working as a merchandiser and visited all types of point of sales - Communicating and negotiating with customers - Assimilating the difference between each customer and how to adapt to all conditions - Learning to run successful promotions