Experience

TheGiftery.com

• Egypt
• Technology, Information and Internet
• 1 - 100 Employee

• Social Media Marketing Specialist

  • Dec 2012 - Present

  ⦁ Developing, implementing and managing TheGiftery.com social media accounts ⦁ Creating editorial calendars and syndication schedules through competitive and audience research ⦁ Measuring the success of every social media campaign ⦁ Staying up to date with the latest social media best practices and technologies ⦁ Using social media marketing tools such as Buffer, Hootsuite, Canva, Planoly, Bitly & Made ⦁ Working with copywriters and designers to ensure content is informative and appealing ⦁ Defining most important social media KPIs ⦁ Setting up and optimizing company pages within each social media platform ⦁ Suggesting strategies and methods for improvement ⦁ Preparing content for magazines on a monthly basis ⦁ Brainstorming ideas for the seasonal marketing campaigns ⦁ Creating high quality original written and visual content for the different marketing activities ⦁ Processing orders received via social media accounts ⦁ Building a social media presence ⦁ Monitoring company brand and building brand awareness on social media ⦁ Developing the right voice for each social media platform ⦁ Monitoring, moderating and responding to audience comments and messages ⦁ Regularly tracking and getting insights into competitors' strategies Show less