Sandra El Atrach
Unit Head - Communications at ACE Gallagher- Claim this Profile
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Arabic Native or bilingual proficiency
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English Professional working proficiency
Topline Score
Bio
Credentials
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Digital Optimisation
CIM | The Chartered Institute of MarketingMar, 2023- Nov, 2024 -
Diploma in Professional Digital Marketing
CIM | The Chartered Institute of MarketingMar, 2023- Nov, 2024 -
The Digital Customer Experience
CIM | The Chartered Institute of MarketingDec, 2022- Nov, 2024 -
Gut Health Consultant
UdemyJan, 2022- Nov, 2024 -
Press Release Writing
International School of Communication (ISOC)Jun, 2021- Nov, 2024 -
Professional Certification in Digital Marketing
Inc AcademyJul, 2020- Nov, 2024 -
CIM ACIM Member
CIM | The Chartered Institute of MarketingMar, 2023- Nov, 2024 -
Google Analytics for Beginners
GoogleApr, 2020- Nov, 2024
Experience
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ACE Gallagher
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Bahrain
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Insurance
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1 - 100 Employee
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Unit Head - Communications
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Jul 2019 - Present
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Digital Communications Officer
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Jan 2018 - Jul 2019
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Al Ghurair Investment
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United Arab Emirates
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Investment Management
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700 & Above Employee
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Marketing Executive
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May 2017 - Dec 2017
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Dalma Mall
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United Arab Emirates
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Retail
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1 - 100 Employee
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Digital, PR and Social Media Officer
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Mar 2015 - Apr 2017
• Managing the company website and production of web content regularly. • Attending to customer enquiries on a regular basis. • Updating and scheduling publications on Social Media. • Using web content management systems to analyze statistics and generate campaign and other reports on a weekly, monthly and yearly basis. • Designing, creating and managing promotions, ad campaigns, and contests. • Working cooperatively with key team members, clients and vendors keeping all forms of communication updated. • Keeping the radio content and sponsorship updated according to mall events and season. • Creating and executing media plans that include Social Media, Digital platforms, Radio, BTL Advertising, ATL Advertising, SMS, and Email according to specified promotions or activations. • Planning events and promotions to take place in the mall. • Coordinating with other departments in accordance to newly opened stores. • Coordinating with retailers in the mall for future event collaborations and in mall activations. • Working closely with Public Relations firms, checking and planning future press releases. Training Sessions include: • Attended Google AdWords Workshop [2015] • Certificate in Effective Office and Secretarial Training [2015] Awards: Employee of the Month [June 2016] Show less
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MBC GROUP
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United Arab Emirates
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Broadcast Media Production and Distribution
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700 & Above Employee
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MBC Action Promonation Intern
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Aug 2014 - Sep 2014
Produce upcoming trailers / promo’s for the channel - Snakes on a plane - The Mechanic - Edge of Darkness - Deep Blue Sea - Half Past Dead 2 Produce crime nights teasers for the channel Produce upcoming trailers / promo’s for the channel - Snakes on a plane - The Mechanic - Edge of Darkness - Deep Blue Sea - Half Past Dead 2 Produce crime nights teasers for the channel
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Airbus
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France
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Aviation and Aerospace Component Manufacturing
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700 & Above Employee
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Surveyer
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Oct 2013 - Oct 2013
Chosen by Airbus - Surveying - Analyzing respondent’s answers Chosen by Airbus - Surveying - Analyzing respondent’s answers
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Junior Marketing planner
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Jul 2013 - Sep 2013
- Writing marketing proposal for Arab Cable Company - Update the company blog - Take part in pitching ideas for Keep Schools Clean Abu Dhabi Government project - Take part in the Mussafah Blue Print project Pitch in ideas Create basic design Write marketing plan for the Blue Print - Attend corporate meetings - Writing marketing proposal for Arab Cable Company - Update the company blog - Take part in pitching ideas for Keep Schools Clean Abu Dhabi Government project - Take part in the Mussafah Blue Print project Pitch in ideas Create basic design Write marketing plan for the Blue Print - Attend corporate meetings
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Dubai Lynx International Festival of Creativity
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United Arab Emirates
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Advertising Services
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1 - 100 Employee
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Cultural Attache
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2013 - 2013
Chosen by Dubai Lynx to be a cultural attaché during the judging of the Dubai Lynx awards Chosen by Dubai Lynx to be a cultural attaché during the judging of the Dubai Lynx awards
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International School of Choueifat, Abu Dhabi
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Abu Dhabi, UAE
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Supervisor
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Mar 2012 - Mar 2012
• Responsible for over 350 youngsters. • Take care of them and their actions. • Dealing with parents • Responsible for over 350 youngsters. • Take care of them and their actions. • Dealing with parents
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Education
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Heriot-Watt University
Masters with distinction, International Marketing Management with Digital Marketing -
American University of Sharjah
Bachelor's degree, Advertising, minor in Marketing -
International School of Choueifat, Abu Dhabi
General High School Diploma, Education