Experience

Pro Placement
• Pakistan
• Staffing and Recruiting
• 1 - 100 Employee
• Chief Executive Officer at Pro Placement

  • Oct 2022 - Present


Banister Pakistan (Pvt) Limited

• Pakistan
• Staffing and Recruiting
• 1 - 100 Employee

• Chief Recruitment Officer / Partner

  • Oct 2018 - Present

  Play a lead role in - Executive Search, Screening , Interviewing and Negotiating Offers. Leading the recruitment team for all hiring needs Independently handling clients by introducing one on one relation and giving them dedicated account management services and assisted them to identify recruitment needs by understanding their business model. Focused on Business Development and helped company get new customers in Dairy, textile and packaging sector Worked on C level roles and successfully placed CEO’s and Directors at companies Provided talent mapping services to many companies Was able to successfully place talent during pandemic by identifying growing companies Show less



Resource Linked

• Pakistan
• Human Resources Services
• 1 - 100 Employee

• Principal Consultant

  • Sep 2016 - Sep 2018

  Key responsibilities: Worked within the FMCG, B2B, Retail and service sector. Worked directly with HR directors to meet their recruitment needs and hunt right talent from the market Initiated business development in new sector Dairy & Textile Dealt with multinationals including L’Oréal, Reckitt, Samsung, ICI, Red Bull, Friesland Campina, Philip Morris and Mondelez Worked with many local groups and established a business partnering role Providing counselling expertise to candidates and assisting them to take a good career decision. Developed an understanding of clients' needs and tailored solutions to their needs. Within the top 3 billers always. Regularly exceeded targets and was rewarded promotion. Show less



Banister Pakistan (Pvt) Ltd

• 1 - 100 Employee

• Recruitment Lead

  • May 2012 - Aug 2016

  Recruitment, more than a job, a passion! HR Consulting, concentrating on the FMCG sector in Pakistan. Responsible for developing clients and maintaining an active relationship with them. Recruiting best resource for Clients. Built, organized, and maintained a function-wise consolidated candidate pool. Developed and updated the Executive Search current pipeline status and revenue projections. Recruitment, more than a job, a passion! HR Consulting, concentrating on the FMCG sector in Pakistan. Responsible for developing clients and maintaining an active relationship with them. Recruiting best resource for Clients. Built, organized, and maintained a function-wise consolidated candidate pool. Developed and updated the Executive Search current pipeline status and revenue projections.



Engro Foods Limited

• Canada
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Consumer Relationship Manager

  • Sep 2006 - Aug 2011

  Marketing Insight Manager Designed and launched marketing insight generation programs for EFL making it a strategic unit that which supported the brands to penetrate further into the market through direct contact with the consumer to elevate the image of the brand and contribute towards its equity. As CRM my core function was to conceptualize, develop strategy , implement, monitor and evaluate all current and upcoming projects to build long term relationship with consumers for all the Dairy, Ice cream and Beverage brands. Key Projects include 1)School Milk Alliance -Designed and executed a school program encouraging healthy eating habits amongst kids making it one of the biggest platform to market our brands 2) Connect Program -Designed and executed close group interaction program with housewives to study consumption patterns across SEC 3)Consumer Re-Connect Program-To establish a networking platform to provide the framework not only for the brand to connect with consumers but for consumers to connect with each other. The idea was to develop a long term relationship with the consumer based on loyalty and trust so that any new brand launched from this platform could benefit from the umbrella brand 5)Olper's House - A state-of-the-art facility was designed for our consumers where various activities were held to market Engro Foods brands. Designed and launched call centre 111 - Taaluq to maintain product quality and consumer contact. Using call centrer for business support in terms of insight generation took business to a nw level. R&D projects were launched through CR platform that benefited the overall business and gave a new dimension to activation platform Show less



Pakistan State Oil

• Pakistan
• Oil and Gas
• 700 & Above Employee

• Management Trainee

  • Aug 2005 - Aug 2006

  Worked as management trainee for Cards Division Responsibilities included 1. Monitoring new consumer initiatives in local and global petroleum industries studying trends of the card holder 2. Devising and implementing appropriate strategies 3. Managing back end operations of the cards and the POS terminals and monthly reviews and reports 4. Supervising end to end operation of card issuance. Worked as management trainee for Cards Division Responsibilities included 1. Monitoring new consumer initiatives in local and global petroleum industries studying trends of the card holder 2. Devising and implementing appropriate strategies 3. Managing back end operations of the cards and the POS terminals and monthly reviews and reports 4. Supervising end to end operation of card issuance.



ABN AMRO Bank N.V.

• Netherlands
• Banking
• 700 & Above Employee

• Asst Product Manager

  • Mar 2005 - Jul 2005

  Asst Product Manager - 20-20 Hosted the first ever 20-20 cup in Pakistan. A project of ABN Amro and Pakistan Cricket Board to promote local cricket in Pakistan. The idea was to give exposure to local players to represent their respective districts and cities. Responsibilities included 1. End to end operations 2. Sponsorship handling 3. On Ground Promotion and Activation 4. Event execution Asst Product Manager - 20-20 Hosted the first ever 20-20 cup in Pakistan. A project of ABN Amro and Pakistan Cricket Board to promote local cricket in Pakistan. The idea was to give exposure to local players to represent their respective districts and cities. Responsibilities included 1. End to end operations 2. Sponsorship handling 3. On Ground Promotion and Activation 4. Event execution