Experience

Jaakko-Tuote Oy

• Finland
• Manufacturing
• 1 - 100 Employee

• Marketing and Development Manager

  • Sep 2023 - Present

  The main responsibility is the development of the marketing. - Marketing strategy and overall communication development, external and internal - Brand building and development - Channels, events, scheduling, budgeting - Activation, monitoring and analysis My secondary role is business development with the teams of organization and CEO. The main responsibility is the development of the marketing. - Marketing strategy and overall communication development, external and internal - Brand building and development - Channels, events, scheduling, budgeting - Activation, monitoring and analysis My secondary role is business development with the teams of organization and CEO.



Staart Oy

• Finland
• Advertising Services
• 1 - 100 Employee

• Account Director

  • Oct 2020 - Dec 2022

  Main responsibilities were Staart´s customer management, project development and new business development. I was member of the executive team and reported to CEO. Main responsibilities were Staart´s customer management, project development and new business development. I was member of the executive team and reported to CEO.



Messua Oy

• Finland
• Events Services
• 1 - 100 Employee

• Sales Manager

  • Apr 2018 - Oct 2020

  Main responsibility was Messua service portfolio´s sales to several industries. My account portfolio consisted of the following industries: cars, motorcycles, boats, foods and retail, catering and restaurants, beverages, central purchasing organisations, IT and electronics, household appliances and devices. I was also responsible for developing co-operation with advertising agencies and communication companies and both media agencies and companies as well as the event organisers, unions and political parties. I reported directly to the CEO. Show less



Kärkimedia Oy

• Finland
• Advertising Services
• 1 - 100 Employee

• Development Manager

  • Oct 2016 - Dec 2017

  Main responsibility of Kärkimedia products and services development. Leading customer service team and running long term projects such as ERP, digitalization and automation development. I reported to CEO and I was part of the management team. Responsible for developing business and service strategies (products, services and prizing) and finances (budgeting, investments and expenses). I evaluated vendors and negotiated with cooperation partners in development projects as new material handling process (Adpoint) which launched at autumn 2017. Show less



MTV Oy

• Finland
• Broadcast Media Production and Distribution
• 200 - 300 Employee

• Product Manager I Commercial production

  • Sep 2011 - Dec 2015

  Main responsibility of commercial production and commercialisation of several TV-programs (e.g. Posse, Kingi and Salatut Elämät)- Creative conceptualization in the multi-media platform (TV, radio, internet, Social media and PR-events) - Project management, reporting and pricing - Sales of products and concepts internally to the organization- Sales of products and solutions to customers (b-to-b customers / media-, advertising- and digital agency’s) - Purchase of subcontractors and cost-effective buying- Strong co-operation with production companies (e.g. Rabbit Films, Fremantle Media Finland, Yellow Films) Show less

• Sales Group Manager

  • Sep 2007 - Aug 2011

  Responsible for a sales target of €35 million per annum. Forecasting, monitoring and reporting of sales- Annual contract and campaign negotiations with customers and media-agency’s - Acquisition of new customers and the development of customer satisfaction- Sales personnel recruitment, induction and training. Coaching and mentoring of the team.- Management of the team cost- and representation budgets - Member of the sales development group

• Key Account Manager

  • Dec 2006 - Aug 2007

  Responsible key accounts with sales target of €11 million per annum. Target customers were top 100 marketers in Finland. - Customer specific budgeting, forecasting, monitoring and reporting of sales - Annual contract and campaign negotiations with customers and media-agency’s - Acquisition of new business customers and the development of customer account management

• Sales Manager

  • Apr 2005 - Nov 2006

  Responsible for nominated customers sales target of €7 million per annum. Customers consist of mostly large and medium-Sized marketers in Finland. - Customer specific budgeting, forecasting, monitoring and reporting - Annual contract and campaign negotiations with customers and media-agency’s - Acquisition of new customers and the development of customer satisfaction



Iltalehti (IL-Media)

• Sales Manager

  • Aug 1998 - Apr 2005

  Responsible for nominated customers sales target of €1,7 million per annum. Customers consist of mostly Top 100 marketers in Finland. - Acquisition of new customers and the development of customer satisfaction. - Member of Alma Media KAM-team, the development of gross media selling Responsible for nominated customers sales target of €1,7 million per annum. Customers consist of mostly Top 100 marketers in Finland. - Acquisition of new customers and the development of customer satisfaction. - Member of Alma Media KAM-team, the development of gross media selling



Center Inn Oy / Restaurant Raffaello

• Terrace Manager

  • 1995 - 1998

  Summers 1995 - 1998 I was responsible for recruitment, working shift planning, work effiency and sales tracking and development. - Member of deveploment group in common restaurant activity director and managers / summers 1995 - 1998 - Today that place called "Mummotunneli" Summers 1995 - 1998 I was responsible for recruitment, working shift planning, work effiency and sales tracking and development. - Member of deveploment group in common restaurant activity director and managers / summers 1995 - 1998 - Today that place called "Mummotunneli"