Samuel Francis
Senior Digital Advertising Specialist at Cars.com- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Credentials
-
The Trade Desk Edge Academy Certified: Data-Driven Planning
The Trade DeskMar, 2023- Nov, 2024 -
The Trade Desk Edge Academy Certified: Marketing Foundations
The Trade DeskMar, 2023- Nov, 2024 -
The Trade Desk Edge Academy Certified: Trading Essentials
The Trade DeskMar, 2023- Nov, 2024 -
The Trade Desk Edge Academy Certified: Executive Program
The Trade DeskOct, 2022- Nov, 2024
Experience
-
Cars.com
-
United States
-
Internet Publishing
-
700 & Above Employee
-
Senior Digital Advertising Specialist
-
Aug 2022 - Present
-
-
-
Samba TV
-
United States
-
Technology, Information and Internet
-
200 - 300 Employee
-
Associate Campaign Manager
-
Jan 2022 - Jul 2022
- Manages a portfolio of campaigns to ensure a timely launch, successful performance, and full delivery. - Collaborates with account managers and vendors to implement and oversee ad campaigns on desktop, mobile/tablet, and connect TV devices. - Works with the internal teams to provide actionable insights and tactical recommendations to improve campaign performance. - Ensures accurate trafficking of campaigns and perform quality assurance/quality control checks on client campaigns to confirm that all placements and creative have been set up correctly - Debug and troubleshoot issues with campaign delivery and performance across multiple DSPs (Beeswax, The Trade Desk, and Yahoo! DSP) and third-party reporting vendors (MOAT, IAS, DoubleVerify, Sizmek, Flashtalking, Innovid, and DCM) - Examines performance metrics and proactively optimizes campaigns to increase performance - Ensures that all internal processes/procedures are correctly and consistently adhere to Show less
-
-
-
Cars.com
-
United States
-
Internet Publishing
-
700 & Above Employee
-
Ad Trafficker
-
Apr 2019 - Dec 2021
-Trafficking ad-tags and creatives in DoubleClick For Publisher while closely adhering to ad-spec guidelines-Working across departments to tighten cancellation processes impacting revenue maintenance and reducing need for crediting-Creating campaigns in DoubleClick Campaign Manager, documented third party tag implementation-QA, upload, and troubleshoot display ads (mobile, web, in-app) using Google/Chrome Dev Tools
-
-
Customer Care Specialist
-
May 2017 - Apr 2019
* Dealer Support; April 2017 – Presento Troubleshoot technical issues with dealerships, consumers, sales, and third party companies. Track and document all customer inquiries and resolutions in Salesforce.com. Stay up to date with Cars.com services and products. Ensure customers remain up to date on the status and resolution of their issue.o Selected by leadership to lead and offer feedback on an Out of Office team put in place to ensure customer inquiries aren’t missed when other representatives were out of the office. Appointed lead of the Text Team which handles and owns handling of Text inquiries which is a newer platform of support.o Awards: Customer Care Employee of the Month for Individual Performance, October 2017. The Drive Award for Accelerated Performance, July 2017* Work Order Team; February 2018 - Presento Focus shift to handle Work Orders for newly enrolled accounts, forecast and process cancellations, and resolve inventory incidents.* Technical expertise and proactivity to successfully resolve technical issues with a team leading resolution percentage* Handle inventory of sensitive new accounts to process inventory in a timely manner* Workload on Work Orders following a new process of group work and ensuring strong contribution towards team goals for Work Order Resolution. Show less
-
-
-
Yard House Restaurants
-
Restaurants
-
700 & Above Employee
-
Bartender
-
Sep 2015 - Feb 2017
* Worked in a team-oriented, high-volume, fast-paced, guest-centric environment to provide a dining experience, providing a superior guest experience and delivering great product quality in the bar area, includes * Adhering to company and legal standards for serving alcoholic beverages * Worked in a team-oriented, high-volume, fast-paced, guest-centric environment to provide a dining experience, providing a superior guest experience and delivering great product quality in the bar area, includes * Adhering to company and legal standards for serving alcoholic beverages
-
-
-
YMCA of Greater Cincinnati
-
United States
-
Non-profit Organizations
-
200 - 300 Employee
-
Teen Camp Assistant Director
-
Jun 2012 - Aug 2015
Work with children ages 5-14 to organize outdoor activities to promote a healthy lifestyle for childre Work with children ages 5-14 to organize outdoor activities to promote a healthy lifestyle for childre
-
-
Education
-
Ohio University
Bachelor's degree, Political Science and Government