Business Analyst

• Oct 2023 - Present

Data Analytics Lead

• Feb 2022 - Aug 2023

• Transformed complex structured and unstructured raw data into valuable business insights using Power BI, Python and SQL. • Developed KPI scorecards and tracking tools, providing executives with real-time feedback on key financial metrics and business performance. • Implemented the ETL procedure and used SQL to analyze 10MN+ rows of complex raw data. • Built a data analytics dashboard to help 10+ executives identify opportunities to improve marketing with a potential top-line revenue… Show more • Transformed complex structured and unstructured raw data into valuable business insights using Power BI, Python and SQL. • Developed KPI scorecards and tracking tools, providing executives with real-time feedback on key financial metrics and business performance. • Implemented the ETL procedure and used SQL to analyze 10MN+ rows of complex raw data. • Built a data analytics dashboard to help 10+ executives identify opportunities to improve marketing with a potential top-line revenue improvement of $10MN+. • Collaborated cross-functionally with 10+ internal team members to drive forward 5+ client projects. • Developed and executed data-driven automation strategies for a client, saving 400+ hours per week and reducing error rates by 20%. Show less • Transformed complex structured and unstructured raw data into valuable business insights using Power BI, Python and SQL. • Developed KPI scorecards and tracking tools, providing executives with real-time feedback on key financial metrics and business performance. • Implemented the ETL procedure and used SQL to analyze 10MN+ rows of complex raw data. • Built a data analytics dashboard to help 10+ executives identify opportunities to improve marketing with a potential top-line revenue… Show more • Transformed complex structured and unstructured raw data into valuable business insights using Power BI, Python and SQL. • Developed KPI scorecards and tracking tools, providing executives with real-time feedback on key financial metrics and business performance. • Implemented the ETL procedure and used SQL to analyze 10MN+ rows of complex raw data. • Built a data analytics dashboard to help 10+ executives identify opportunities to improve marketing with a potential top-line revenue improvement of $10MN+. • Collaborated cross-functionally with 10+ internal team members to drive forward 5+ client projects. • Developed and executed data-driven automation strategies for a client, saving 400+ hours per week and reducing error rates by 20%. Show less

Data analytics manager

• May 2018 - Feb 2022

• Analyzed data derived from both qualitative and quantitative sources, crafting actionable insights, and delivering compelling narratives to executive and cross-functional leadership. • Incorporated a data validation automation technique using Python, Excel, Power Query, and the REST API. • Implemented business intelligence dashboards using Tableau to reduce customer issues by 35%. • Led a team of five analysts, comprising technology and business analysts. • Analyzed usage metrics… Show more • Analyzed data derived from both qualitative and quantitative sources, crafting actionable insights, and delivering compelling narratives to executive and cross-functional leadership. • Incorporated a data validation automation technique using Python, Excel, Power Query, and the REST API. • Implemented business intelligence dashboards using Tableau to reduce customer issues by 35%. • Led a team of five analysts, comprising technology and business analysts. • Analyzed usage metrics using Web analytics tools (Google Analytics and Adobe Analytics) to upsell 5 MN+. Show less • Analyzed data derived from both qualitative and quantitative sources, crafting actionable insights, and delivering compelling narratives to executive and cross-functional leadership. • Incorporated a data validation automation technique using Python, Excel, Power Query, and the REST API. • Implemented business intelligence dashboards using Tableau to reduce customer issues by 35%. • Led a team of five analysts, comprising technology and business analysts. • Analyzed usage metrics… Show more • Analyzed data derived from both qualitative and quantitative sources, crafting actionable insights, and delivering compelling narratives to executive and cross-functional leadership. • Incorporated a data validation automation technique using Python, Excel, Power Query, and the REST API. • Implemented business intelligence dashboards using Tableau to reduce customer issues by 35%. • Led a team of five analysts, comprising technology and business analysts. • Analyzed usage metrics using Web analytics tools (Google Analytics and Adobe Analytics) to upsell 5 MN+. Show less

Analytics Manager (Young Technical Leaders Program)

• Jun 2016 - May 2018

• Established strong cross-functional partnerships with sales, finance, and data engineering teams. • Interfaced with 80+ key customer accounts with a total annual contract value of $5MN. • Led various CRM integration processes, leading to increased operational efficiency by 30%. • Implemented business intelligence dashboards using Power BI to streamline the analytics process. • Established strong cross-functional partnerships with sales, finance, and data engineering teams. • Interfaced with 80+ key customer accounts with a total annual contract value of $5MN. • Led various CRM integration processes, leading to increased operational efficiency by 30%. • Implemented business intelligence dashboards using Power BI to streamline the analytics process.