Samantha Hicks
Managing Director at Shine Talent Group- Claim this Profile
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Bio
Experience
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Shine Talent Group
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Managing Director
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Jan 2022 - Present
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Group Talent Manager
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Apr 2020 - Present
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Senior Talent Manager
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Oct 2019 - Apr 2020
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Talent Manager
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Mar 2018 - Oct 2019
I facilitate sponsored partnerships between social talent and brands.
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Be The Next Her
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Canada
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Writing and Editing
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Copyeditor
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Sep 2017 - Sep 2019
In my role as a copy editor for BeTheNextHer.com, I review articles for spelling, grammar, and flow prior to publishing. In my role as a copy editor for BeTheNextHer.com, I review articles for spelling, grammar, and flow prior to publishing.
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Harbinger
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Canada
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Advertising Services
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1 - 100 Employee
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Marketing and Communications Coordinator
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Jan 2017 - Mar 2018
First as an intern and then as an account coordinator, I assisted the team with influencer and media relations providing support on a number of lifestyle, beauty, and food accounts. Accounts included: Dove, Juicy Fruit, Skittles, Orville, Amarula, Dole, LeapFrog, Nehemiah, and Pier 1 Imports. First as an intern and then as an account coordinator, I assisted the team with influencer and media relations providing support on a number of lifestyle, beauty, and food accounts. Accounts included: Dove, Juicy Fruit, Skittles, Orville, Amarula, Dole, LeapFrog, Nehemiah, and Pier 1 Imports.
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Shine Talent Group
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Jr. Talent Manager
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May 2016 - Aug 2016
As a Jr. Talent Manager at Shine I had the opportunity to work directly with influencers. Through pitching social talent represented by Shine to brands, I gained an understanding of how important the fit is to both influencer and brand, as well as how the authenticity, or lack there of, presents itself to the influencer's audience. In addition to setting up collaborations on behalf of Shine’s talent, I managed the Shine Influencer website in WordPress, participated in a client's product launch, and secured editorial coverage for Shine’s co-founders.
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Education
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Humber College Institute of Technology & Advanced Learning
Public Relations Advanced Diploma -
Niagara College
General Arts and Science