Samantha Heastie, M.B.A
Sr. Digital Marketing Specialist at MyUS.com- Claim this Profile
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Bio
Experience
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MyUS.com
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United States
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Consumer Services
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100 - 200 Employee
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Sr. Digital Marketing Specialist
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Apr 2022 - Present
Miami-Fort Lauderdale Area
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Weichert, Realtors
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United States
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Real Estate
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700 & Above Employee
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Real Estate Agent
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May 2021 - Oct 2022
Weston, Florida, United States • Prepare documents such as representation contracts, purchase agreements, closing statements, leases, and deeds • Accompany buyers during inspections of property, advising them on the suitability and value of the homes based on current market conditions • Conduct quarterly seminars and training sessions for sales agents to improve sales techniques • Evaluate mortgage options helping clients obtain financing at the best rates and terms
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Roach Ag Marketing, Ltd
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United States
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Financial Services
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1 - 100 Employee
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Sales And Marketing Specialist
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Oct 2019 - May 2021
Boca Raton, Florida, United States • Responsible for the deployment of 22,000 emails to 14,000 subscribers daily. • Created and execute direct marketing campaigns that target new leads while creating new customers. • Updated promotional marketing materials and online marketing templates. • Identified marketing strategies to increase brand awareness and subscriber engagement.
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MAHAN
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United States
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Financial Services
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1 - 100 Employee
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Marketing Manager
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May 2018 - Jul 2019
Greater Nashville Area, TN • Conceptualize the development and implementation of annual marketing strategies. • Coordinate and manage nationally certified continuing education events including travel logistics, vendor management, keynote coordination and marketing promotion. • Produce and manage both inbound and outbound marketing materials to generate new clients and increase brand awareness. • Engages in product and service development, quarterly reporting, and industry research and evaluation. •… Show more • Conceptualize the development and implementation of annual marketing strategies. • Coordinate and manage nationally certified continuing education events including travel logistics, vendor management, keynote coordination and marketing promotion. • Produce and manage both inbound and outbound marketing materials to generate new clients and increase brand awareness. • Engages in product and service development, quarterly reporting, and industry research and evaluation. • Creates and tracks performance measurement for print and digital marketing campaigns for medical group and practice management firm. Show less
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Moore Life Urgent Care
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Marketing Manager
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Apr 2016 - May 2018
Gallatin, TN • Created original content for social media platforms to increase traffic, audience reach, and engagement. • Managed, edited, and maintained the content and overall layout on website. • Developed and executed all marketing strategy through timeline organization and quarterly reflections. • Tracked top KPI analytics based on written objectives and analyzed the impact on monthly revenue. • Responsible for monthly email newsletter marketing and sales marketing campaigns. • Planned… Show more • Created original content for social media platforms to increase traffic, audience reach, and engagement. • Managed, edited, and maintained the content and overall layout on website. • Developed and executed all marketing strategy through timeline organization and quarterly reflections. • Tracked top KPI analytics based on written objectives and analyzed the impact on monthly revenue. • Responsible for monthly email newsletter marketing and sales marketing campaigns. • Planned, organized and executed tradeshow coordination. Show less
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Kraft Business Systems, Inc
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing & Sales Operations Specialist
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Jul 2015 - Mar 2016
• Software specialist for project coordination, customer relations, and sales commission management. • Created and managed cost assessments during customer on-boarding process. • Controlled managed print & document strategies to support the overall project management of new clients as well as post-sales support onsite. • Post-sales support onsite such as building financial analysis and continued communication with department managers and directors based on statement of word and… Show more • Software specialist for project coordination, customer relations, and sales commission management. • Created and managed cost assessments during customer on-boarding process. • Controlled managed print & document strategies to support the overall project management of new clients as well as post-sales support onsite. • Post-sales support onsite such as building financial analysis and continued communication with department managers and directors based on statement of word and staff training. Show less
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Harmon Group
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United States
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Advertising Services
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1 - 100 Employee
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Digital Media Coordinator
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Oct 2014 - Jul 2015
Greater Nashville Area, TN • Created and managed social media calendar and content for retail client's blog, Facebook, Twitter and Pinterest accounts. • Generated weekly social media performance metric reports. • Researched and analyzed up-to-date digital media trends, best practices and promotional strategies.
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KYZEN Corporation
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United States
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Environmental Services
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1 - 100 Employee
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Staff Accountant
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Jan 2013 - Sep 2014
Greater Nashville Area, TN • Assisted with accounting books monthly closing procedures. • Prepared daily sales order reports and invoices for company’s international branch. • Organized the implementation of a new software program. • Prepared documents for company’s annual audit.
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UPS
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United States
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Truck Transportation
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700 & Above Employee
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Marketing Intern
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Jun 2012 - Aug 2012
Greater Nashville Area, TN • Compiled and analyzed marketing statistical reports • Maintained sales lead database • Evaluated and projected efficiency of sales team’s research methods
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KraftCPAs PLLC
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United States
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Accounting
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100 - 200 Employee
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Accounting Intern
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Jan 2012 - Apr 2012
Greater Nashville Area, TN • Planned and prepared team meetings for audit engagements • Assisted with annual audits according to GAAP standards • Verified financial accuracy by footing and cross-footing statements before release of documents to clients
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Education
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Middle Tennessee State University
Master of Business Administration (M.B.A.), Marketing -
Lipscomb University
Bachelor of Business Administration (B.B.A.), Accounting