Samantha McLaughlan
Sales Manager at Crerar Hotels- Claim this Profile
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English Native or bilingual proficiency
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Spanish Limited working proficiency
Topline Score
Bio
Credentials
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Commitment to Sales - North
UK Regional Sales Awards - RedefineBDLDec, 2014- Nov, 2024 -
New Coming Sales Manager of the Year 2013
UK Regional Sales Award - RedefineBDLJan, 2013- Nov, 2024
Experience
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Crerar Hotels
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United Kingdom
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Hospitality
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1 - 100 Employee
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Sales Manager
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Mar 2016 - Present
Responsible for obtaining profitable results through the sales team by developing the team through motivation, counselling, skills development and product knowledge development. Manage sales administration function, operational performance reporting, streamlining processes and systems wherever possible, and advising senior management on maximising business relationships and creating an environment where customer service can flourish. Responsible for managing sales team, developing a business plan covering sales, revenue, and expense controls, meeting agreed targets, and promoting the organisation’s presence. Assist in the development of the annual marketing plan, specifically advising on: realistic forecasts for each product and territory (based on historical data, market trends, competitive activity, promotional strategy and sales effort), realistic costs of operating the sales force; and sales promotion programme plans. Responsible for monitoring the performance of the sales team by establishing a system of reports and communications involving sales reports, cyclical sales meetings, sales newsletters and electronic bulletins. Plan and implement a specific appraisal system that describes the responsibilities and performance standards for each member of the sales team, set individual territory sales and commission targets and administer the commission plan. Show less
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RBH
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United Kingdom
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Hospitality
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200 - 300 Employee
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Sales Manager
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Jan 2012 - Mar 2016
Specialised in the expansion and development of sales within the hospitality sector - Combine entrepreneurial drive with business-management skills to drive incremental gains in revenue, market share and profit performance. - Communicate a clear, strategic sales vision, effectively training and coaching both experienced and junior sales team members. - Cultivate excellent relationships with new prospects and existing customers. - Ability to turn around lagging accounts in turn showing growth and profitability within all market segments. Show less
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Reception Manager
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Feb 2006 - Jan 2012
Managed front office team ensuring the day to day running of the hotel went smoothly and any problems where dealt with effectively Managed front office team ensuring the day to day running of the hotel went smoothly and any problems where dealt with effectively
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Education
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2004 - 2007
Glasgow Cale
Bachelor's Degree, Accounting and Business/Management -
Notre Dame High School Greenock
Community
