Experience

Ovative Group

• United States
• Advertising Services
• 400 - 500 Employee

• Manager, DXO

  • Jan 2023 - Present

  Minneapolis, Minnesota, United States

• Senior Analyst, DXO

  • Feb 2022 - Jan 2023

  Minneapolis, Minnesota, United States

• Senior Analyst, Client Services

  • Feb 2020 - Feb 2022

  Greater Minneapolis-St. Paul Area



Star Tribune

• United States
• Media Production
• 700 & Above Employee

• Senior Digital Strategist

  • Jul 2019 - Feb 2020

  Greater Minneapolis-St. Paul Area I work on fifteen of our top tier advertisers decided on by senior leadership. My main focus is on retaining our clients by finding the media plan best fit for their advertising goals and growing their business supported by strong data and in depth analysis. Work to exceed quarterly sales quota and grow the business relationship between the advertiser and Star Tribune.

• Lead Digital Campaign Analyst

  • Oct 2018 - Jul 2019

  Greater Minneapolis-St. Paul Area Co-lead a group of Digital Campaign Analysts; help them with top tier client support, programmatic media buying, reporting and analysis. I continue to support our digital sales team with in person client meetings assisting with presentation and strategy.

• Digital Campaign Analyst II

  • Jul 2017 - Oct 2018

  In addition to Digital Campaign Analyst I responsibilities, I support sales on client calls and meetings. Suggest Media Plans and budget based spends to clients. Help manage programmatic buys to support our client's overall campaign KPIs. Work on high level analysis and optimizations on top tier clients. Work as a team leader to our analytics team. I manage two associate analysts on my team. I provide training to new team members and sales team members.

• Digital Campaign Analyst I

  • Sep 2016 - Jul 2017

  Greater Minneapolis-St. Paul Area Support local level digital campaigns sold by our Digital Sales Leads. This involves creating quantitative and qualitative campaign analysis based on campaign and client objectives and KPI’s. Following campaigns from creation, implementation, optimization and analysis. Provide in-depth reporting to support performance of initial objectives and KPI’s.



LAKANA, LLC

• Client Service Specialist

  • Feb 2014 - Sep 2016

  Saint Paul, Minnesota - Provide day to day support and project management of digital campaigns for various media groups - Responsible for all aspects of implementation of digital advertising campaigns - Work closely with internal ad trafficking and design teams - Ensures all details of campaigns are executed - Provides correct and timely answers to internal/external client questions and concerns. - Maintains a high level of customer service to ensure a reliable and good relationship with clients… Show more - Provide day to day support and project management of digital campaigns for various media groups - Responsible for all aspects of implementation of digital advertising campaigns - Work closely with internal ad trafficking and design teams - Ensures all details of campaigns are executed - Provides correct and timely answers to internal/external client questions and concerns. - Maintains a high level of customer service to ensure a reliable and good relationship with clients *August 2014 voted MVP by group of peers Show less



Expedition Credit Union

• United States
• Financial Services
• 1 - 100 Employee

• Member Service Representative

  • Nov 2012 - Feb 2014

  Woodbury, MN - Worked on the front line directly with members - High customer service towards all members with online help, over the phone or face to face - Cross sold for new lending possibilities - Worked closely with Loan Officer to open new lending possibilities