Samantha Cabot

Director Inbound Marketing at Fable Heart Media
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Contact Information
us****@****om
(386) 825-5501
Location
US
Skills

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Bio

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Experience

  • Fable Heart Media
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Director Inbound Marketing
      • Aug 2022 - Present

    • Senior Marketing Manager
      • Feb 2020 - Aug 2022

  • Patriot Rail
    • United States
    • Rail Transportation
    • 100 - 200 Employee
    • Manager, Market Research & Commercial Support
      • May 2018 - Mar 2020

  • CSX
    • United States
    • Rail Transportation
    • 700 & Above Employee
    • Technical and Analytics Manager
      • Nov 2016 - May 2018

    • Customer Experience Analytics Assistant Manager
      • Apr 2015 - Oct 2016

  • Florida East Coast Railway
    • United States
    • Truck Transportation
    • 200 - 300 Employee
    • Intermodal Pricing Analyst
      • Jun 2014 - Apr 2015

    • Inside Sales Professional
      • Feb 2014 - Jun 2014

      - Create new revenue generating opportunities by finding prospective customers while working with outside sales to close new accounts.- Qualify all inbound leads and verify that the customer is a good candidate for rail services.- Serve as the first point of contact for all new customers.

    • Marketing Intern
      • Mar 2013 - Feb 2014

      -Developed company-wide CRM training to ensure full organizational process adoption.- Served as the direct liaison between the CRM consultants and FEC.- Streamlined user experience by creating custom entry forms that catered to sales force needs.- Implemented tracking process to manage all enhancements to both the system and the process.-Created daily reports that track sales performance against revenue goals for senior management.

  • RailAmerica
    • Marketing Intern
      • Jul 2012 - Jan 2013

      -Provided economic analysis for domestic and import trends for corn across all rail lines to the VP of marketing. -Worked closely with Industrial Development team in updating website. -Developed sales effectiveness scorecard, built formulas, pre populated the data, validated all data and prepared it for corporate use. -Provided economic analysis for domestic and import trends for corn across all rail lines to the VP of marketing. -Worked closely with Industrial Development team in updating website. -Developed sales effectiveness scorecard, built formulas, pre populated the data, validated all data and prepared it for corporate use.

Education

  • University of North Florida
    Bachelors of Business Administration, Marketing
    2009 - 2013

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