Samantha Antoncich
Marketing Consultant at Self employed- Claim this Profile
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Bio
Experience
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Self employed
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Advertising Services
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200 - 300 Employee
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Marketing Consultant
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Jul 2011 - Present
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Marketing consultant
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Aug 2011 - 2019
I have worked as an independent marketing consultant for just over 8 years, after more than 18 years of experience in Sales and Marketing and Advertising in various positions in South Africa and in London. Clients and projects I have worked with in that time include De Broglio Attorneys, The Law Society of the Northern Provinces, Edgars International brands including Salsa, Lucky Brand, Stone Harbour and Dr Martens. I also worked extensively on the development of the Thank U loyalty programme for Edcon.
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The Old Shanghai Firecracker Factory
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South Africa
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Advertising Services
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1 - 100 Employee
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Managing Director
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Oct 2010 - Aug 2011
Responsibilities included complete responsibility for all agency controls and operations and its client accounts, Marketing and business development, Profit and Loss Management, Top level client contact, Employee recruitment.
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Business Unit Director and Head of Client Services
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May 2008 - Sep 2010
Partner to the Creative Director within the Shanghai Firecracker Factory running my own syndicate called Shanghai Knights. Overall responsibility for development, Management and running of the business and its clients. Total responsibility for Profit and Loss of the business and development and organic growth of the business and marketing strategy. At the same time, headed up client services for the whole agency.
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Mango Airlines
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South Africa
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Airlines and Aviation
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200 - 300 Employee
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Marketing Director
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Nov 2006 - Apr 2008
Worked at Mango from launch in 2006 through to 2008 at which stage I moved from the airline to open my own business within an agency. Continued to work with Mango for a further two years during that time. Responsbilities at Mango included development of the brand and launch strategy, marketing budget and sales, as well as the management and development of new partnerships and channels. Worked at Mango from launch in 2006 through to 2008 at which stage I moved from the airline to open my own business within an agency. Continued to work with Mango for a further two years during that time. Responsbilities at Mango included development of the brand and launch strategy, marketing budget and sales, as well as the management and development of new partnerships and channels.
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Loral Skynet
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Telecommunications
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1 - 100 Employee
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Sales and Marketing Director EMEA
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May 2000 - Jan 2006
Loral Skynet is a satellite communications service provider that specialises in the delivery of global IP based broadband, informedia and multicast communication services. Responsbilities includes direct and indirect sales and channel development within the EMEA region, strategic account management and growth of clue chip customer base. My clients included British Telecom, Ericsson, Nokia, Citibank, Lloyds Bank and Virgin Radio, all of which represented multi-million dollar accounts Loral Skynet is a satellite communications service provider that specialises in the delivery of global IP based broadband, informedia and multicast communication services. Responsbilities includes direct and indirect sales and channel development within the EMEA region, strategic account management and growth of clue chip customer base. My clients included British Telecom, Ericsson, Nokia, Citibank, Lloyds Bank and Virgin Radio, all of which represented multi-million dollar accounts
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Global Access
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Telecommunications
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1 - 100 Employee
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Customer Development Manager
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Oct 1999 - Apr 2000
Management of key accounts, strategic business growth, client relationships and budgets.
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Global Events manager
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Sep 1998 - Oct 1999
Moved from South Africa to London to manage a division within Global Access Telecommunications, that was responsible for the management of global events for blue chip corporates. These included Goldman Sachs, Deutsche Bank, Lloyds Bank as well as others. Responsbilities included management of client relationships, creative and technical needs for the their events.
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(various)
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Advertising Services
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300 - 400 Employee
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Various - Account manager to Account Director and a brief producing stint
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Jan 1994 - Aug 1998
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Education
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University of Cape Town
Bachelor's degree