Samantha Hooper
Director of Marketing and Communication at Mid-State Health Center- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Credentials
-
SMART Recovery
SMART Recovery (Self-Management And Recovery Training)May, 2020- Nov, 2024 -
Social Media Marketing
HubSpotOct, 2020- Nov, 2024 -
Content Marketing Certified
HubSpotOct, 2020- Nov, 2024 -
CPR & AED
American Red CrossJan, 2018- Nov, 2024
Experience
-
Mid-State Health Center
-
United States
-
Medical Practices
-
1 - 100 Employee
-
Director of Marketing and Communication
-
May 2022 - Present
Lead efforts to design, implement, and measure the impact of messaging to a broad audience, as well as lead marketing and communications efforts through their strategic leadership, vision, development, and coordination that enhance the image and reputation of the organization and its programs. Manage the health center’s brand, enhance the health center’s visibility in the service area and state, lead the implementation of strategic outreach opportunities to increase brand awareness, and supervise digital marketing, media relations, publications, print, web, and social media. Plays an integral role in ensuring the patient experience at all levels of the organization is a paramount consideration in internal and external operational changes and initiatives.
-
-
Marketing and Strategic Communications Manager
-
Jun 2021 - May 2022
-
-
Communications Coordinator
-
Aug 2019 - Jun 2021
Execute and monitor both internal and external communications, including staff, provider, and patient communications; Brand management and creation; Website management and creation; Track marketing analytics; Well-versed in content design, including graphic design skills with Adobe Creative Suite and Canva, as well as Press Releases, Email Marketing, and Social Media; Monitor sponsorships; Assist with grant writing and market research, as well as special organizational projects; Complete coordination of advertising efforts within the organizationDevelop food security program including securing funding sources, communications planning, food purchasing, inventorying, grant reporting, and oversight of program. Manage and supervise public health interns/students
-
-
-
-
Marketing Communications Consultant
-
Dec 2020 - Present
Provide website maintenance, troubleshooting, and content development for community health center. Provide website maintenance, troubleshooting, and content development for community health center.
-
-
-
-
Public Health Advisory Council Coordinator
-
Jul 2019 - May 2020
Develop, implement, and monitor work plans in alignment with state and community goals Assist in completing contract and grant deliverablesDevelop relationships with key stakeholdersSupervise intern to complete community health needs assessment for Central NH region Develop, implement, and monitor work plans in alignment with state and community goals Assist in completing contract and grant deliverablesDevelop relationships with key stakeholdersSupervise intern to complete community health needs assessment for Central NH region
-
-
-
Rose Meadow Group, LLC
-
United States
-
Hospital & Health Care
-
1 - 100 Employee
-
Life Skills Facilitator
-
Oct 2015 - Feb 2020
-
-
-
-
Executive Intern
-
Apr 2019 - Jul 2019
Focus in leadership management; Lead on establishing and implementing Electronic Medical Record System; Provided support to Cheif Executive Officer and President; Ability to work with departmental leadership to improve health outcomes of residents Focus in leadership management; Lead on establishing and implementing Electronic Medical Record System; Provided support to Cheif Executive Officer and President; Ability to work with departmental leadership to improve health outcomes of residents
-
-
Education
-
Plymouth State University
Master of Business Administration - MBA, Health/Health Care Administration/Management and Strategic Marketing Management -
Plymouth State University
Bachelor's degree, Business Administration