Sam Katzman

Chancellor at Delta Sigma Pi, Xi Tau Chapter
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Boston

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Credentials

  • Bloomberg Market Concepts
    Bloomberg LP
  • Microsoft Office Specialist: Excel 2019
    Microsoft

Experience

  • Delta Sigma Pi, Xi Tau Chapter
    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Chancellor
      • Apr 2023 - Present

  • Lambda Chi Alpha Fraternity, Inc.
    • United States
    • Civic and Social Organizations
    • 200 - 300 Employee
    • Treasurer
      • Jan 2023 - Present

  • RAPP
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Experience Strategy Intern
      • Jun 2023 - Aug 2023

  • TNH Ad Agency
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Pitch Team Strategist - Chips Ahoy!
      • May 2022 - Dec 2022

      Proposed strategic partnership campaign based on market and consumer insights. Formulated data-led media activations for Chips Ahoy! based on psychographic targeting.

    • Account Strategy Director - Dinosaur Bar-B-Que
      • Feb 2022 - May 2022

      Analyzed behavioral, demographic, and psychographic consumer data on Global Web Index. Pitched innovative customer acquisition strategy based on target audience insights. Coordinated with account manager and led weekly strategy check-ins.

    • Greenhouse Member
      • Sep 2021 - Feb 2022

      Conducted SWOT analyses, developed social media marketing content, and strategized campaign measurement plans in TNH Agency's new member program.

  • Direct Associates
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Strategy & Social Media Intern
      • Jun 2021 - Aug 2022

      Streamlined planning, developing, and posting processes for company Instagram, Facebook, LinkedIn, and Twitter accounts. Applied consumer data from Google Analytics to improve digital acquisition and retargeting strategies. Increased average monthly website users from social media marketing by 82% and acquired-user engagement by 19%. Streamlined planning, developing, and posting processes for company Instagram, Facebook, LinkedIn, and Twitter accounts. Applied consumer data from Google Analytics to improve digital acquisition and retargeting strategies. Increased average monthly website users from social media marketing by 82% and acquired-user engagement by 19%.

  • RPC Technology
    • Syracuse, NY
    • Marketing Intern
      • Mar 2021 - Jun 2021

      Researched firms that received government authorization to install 5G infrastructure. Created an extensive prospect list of sourcing managers and conducted a target persona analysis. Designed marketing collateral and launched a successful customer acquisition campaign. Researched firms that received government authorization to install 5G infrastructure. Created an extensive prospect list of sourcing managers and conducted a target persona analysis. Designed marketing collateral and launched a successful customer acquisition campaign.

  • Camp Wekeela For Everyone
    • United States
    • Recreational Facilities
    • 1 - 100 Employee
    • Summer Camp Counselor
      • Jun 2019 - Aug 2019

Education

  • Syracuse University
    Dual Major in Business Analytics & Advertising
    2020 - 2024
  • Natick High School
    High School Diploma, General Studies
    2016 - 2020

Community

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