Experience

Attentive

• United States
• Advertising Services
• 700 & Above Employee

• Team Lead, Client Strategy

  • Sep 2022 - Present

• Senior Client Strategy Manager

  • Jan 2021 - Sep 2022



Vibes

• United States
• Mobile Computing Software Products
• 100 - 200 Employee

• Senior Manager, Customer Success

  • Jul 2019 - Jan 2021

  Owns the customer relationship in regard to contract fulfillment and campaign execution for clients of a mobile marketing firm. Manages a group of retail accounts. Drove high 6-figures in revenue and relationship value to-date through strategic upselling, competitor analysis, and renewal negotiation. Works cross-functionally to execute SaaS-based CRM programs including marketing alerts, SMS/transactional messaging, and loyalty outreach solutions. Consults with clients to establish needs,… Show more Owns the customer relationship in regard to contract fulfillment and campaign execution for clients of a mobile marketing firm. Manages a group of retail accounts. Drove high 6-figures in revenue and relationship value to-date through strategic upselling, competitor analysis, and renewal negotiation. Works cross-functionally to execute SaaS-based CRM programs including marketing alerts, SMS/transactional messaging, and loyalty outreach solutions. Consults with clients to establish needs, program KPIs, and provide data-driven optimizations to maximize value. Develops 30-60-180-day strategies with defined benchmarks for success.

• Customer Success Manager

  • May 2017 - Jul 2019

  Supported agency accounts across multiple industries, overseeing the customer relationship through all stages of campaign set-up, back-end integration, and execution. Partnered with Campaign Execution team on contract fulfillment and to identify opportunities to grow customer relationships. Analyzed competitor activity to shape new-to-market programs and recommendations to optimize client’s business. Served on multiple task forces aimed at improving cross-functional and upselling processes.



Reilly Connect

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Assistant Account Executive

  • Jan 2017 - Mar 2017

  Recruited by agency founder and CEO to shape digital marketing strategies for clients in beauty, wellness, CPG, and other industries. Developed and launched digital programs and strategies blending social media, influencer marketing, content marketing, PR, and events. Promoted with increased responsibility for managing client relationships and communication. Owned clients’ social media presence with the goal of elevating engagement and consistency in brand image. Analyzed performance… Show more Recruited by agency founder and CEO to shape digital marketing strategies for clients in beauty, wellness, CPG, and other industries. Developed and launched digital programs and strategies blending social media, influencer marketing, content marketing, PR, and events. Promoted with increased responsibility for managing client relationships and communication. Owned clients’ social media presence with the goal of elevating engagement and consistency in brand image. Analyzed performance metrics from Google Analytics and Amazon Marketing Services to optimize campaign performance. Contributed to RFPs, proposals, and strategic partner recommendations to expand agency offerings within influencer and content marketing, and directly managed client campaigns.

• Digital Planner and Analyst

  • May 2016 - Jan 2017



MediaCom

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Digital Planning Assistant

  • Jun 2015 - Apr 2016

  Developed, managed, and launched digital media campaigns for the Bayer account representing 5 different brands and millions in annual advertising spend. Partnered with the Communications Planning team to develop integrated media programs and strategic recommendations for clients. Developed, managed, and launched digital media campaigns for the Bayer account representing 5 different brands and millions in annual advertising spend. Partnered with the Communications Planning team to develop integrated media programs and strategic recommendations for clients.



SapientRazorfish

• United States
• Business Consulting and Services
• 500 - 600 Employee

• Project Manager Associate

  • Jun 2014 - Nov 2014

  Supported the Ford account through project management, user experience testing, and content creation. Supported the Ford account through project management, user experience testing, and content creation.



Fast Retailing

• Japan
• Retail
• 700 & Above Employee

• Intern

  • Jan 2014 - Jan 2014



Newmark

• United States
• Real Estate
• 700 & Above Employee

• Brokerage Intern

  • Jun 2013 - Jul 2013



Republic Clothing

• New York, NY

• Intern

  • May 2013 - Jun 2013



Prime Social Group

• Madison, WI

• Event Promoter

  • Sep 2011 - May 2013



Camp Mah-Kee-Nac

• United States
• Recreational Facilities
• 1 - 100 Employee

• Assistant Lacrosse Head

  • Jun 2012 - Aug 2012