Sal Belfonte
Director of National Car Wash Accounts at Autocare Network- Claim this Profile
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Bio
Nicole Bushnell
I had the pleasure of working with Sal while he was at GO Car Wash and couldn't have asked for a better client. Sal is a top notch marketer and knows how to get the job done. Sal is very calm and collected under pressure, not to mention also very kind - just a joy to work with. I welcome the opportunity to work with him again any day!
Michael Chait
I have had the privilege of working with Sal in his role as marketing professional and can attest to his creativity and strategic thinking. Sal has developed and executed numerous successful marketing campaigns that have resulted in increased brand awareness and market share for Go Car Wash. Sal’s market research and data analysis skills have been valuable asset in developing the campaigns that Go Car Wash still utilizes to this day. Sal is able to work well with cross-functional teams, ensuring seamless execution of all marketing initiatives. Sal was instrumental in the launch of a streamlined print/marketing material ordering system, a standout accomplishment that demonstrated his ability to drive results in the marketing field. I am proud to have worked with Sal and would recommend him any day as I know he is a valuable asset to any organization.
Nicole Bushnell
I had the pleasure of working with Sal while he was at GO Car Wash and couldn't have asked for a better client. Sal is a top notch marketer and knows how to get the job done. Sal is very calm and collected under pressure, not to mention also very kind - just a joy to work with. I welcome the opportunity to work with him again any day!
Michael Chait
I have had the privilege of working with Sal in his role as marketing professional and can attest to his creativity and strategic thinking. Sal has developed and executed numerous successful marketing campaigns that have resulted in increased brand awareness and market share for Go Car Wash. Sal’s market research and data analysis skills have been valuable asset in developing the campaigns that Go Car Wash still utilizes to this day. Sal is able to work well with cross-functional teams, ensuring seamless execution of all marketing initiatives. Sal was instrumental in the launch of a streamlined print/marketing material ordering system, a standout accomplishment that demonstrated his ability to drive results in the marketing field. I am proud to have worked with Sal and would recommend him any day as I know he is a valuable asset to any organization.
Nicole Bushnell
I had the pleasure of working with Sal while he was at GO Car Wash and couldn't have asked for a better client. Sal is a top notch marketer and knows how to get the job done. Sal is very calm and collected under pressure, not to mention also very kind - just a joy to work with. I welcome the opportunity to work with him again any day!
Michael Chait
I have had the privilege of working with Sal in his role as marketing professional and can attest to his creativity and strategic thinking. Sal has developed and executed numerous successful marketing campaigns that have resulted in increased brand awareness and market share for Go Car Wash. Sal’s market research and data analysis skills have been valuable asset in developing the campaigns that Go Car Wash still utilizes to this day. Sal is able to work well with cross-functional teams, ensuring seamless execution of all marketing initiatives. Sal was instrumental in the launch of a streamlined print/marketing material ordering system, a standout accomplishment that demonstrated his ability to drive results in the marketing field. I am proud to have worked with Sal and would recommend him any day as I know he is a valuable asset to any organization.
Nicole Bushnell
I had the pleasure of working with Sal while he was at GO Car Wash and couldn't have asked for a better client. Sal is a top notch marketer and knows how to get the job done. Sal is very calm and collected under pressure, not to mention also very kind - just a joy to work with. I welcome the opportunity to work with him again any day!
Michael Chait
I have had the privilege of working with Sal in his role as marketing professional and can attest to his creativity and strategic thinking. Sal has developed and executed numerous successful marketing campaigns that have resulted in increased brand awareness and market share for Go Car Wash. Sal’s market research and data analysis skills have been valuable asset in developing the campaigns that Go Car Wash still utilizes to this day. Sal is able to work well with cross-functional teams, ensuring seamless execution of all marketing initiatives. Sal was instrumental in the launch of a streamlined print/marketing material ordering system, a standout accomplishment that demonstrated his ability to drive results in the marketing field. I am proud to have worked with Sal and would recommend him any day as I know he is a valuable asset to any organization.
Experience
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Autocare Network
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United States
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Automotive
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1 - 100 Employee
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Director of National Car Wash Accounts
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May 2023 - Present
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GO Car Wash
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United States
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Vehicle Repair and Maintenance
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1 - 100 Employee
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Marketing Director
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Feb 2020 - Jan 2023
In this role, I led our marketing strategy and campaigns for more than 120 locations in the US. Selected Achievements: • Built out the marketing and sales programs from the ground up, as well as continuing to scale strategies during a period of hyper-growth (14 locations to 122). • Spearheaded the rebranding and conversion of existing locations following the acquisition, as well as managed rebranding and go-to-market strategy and rollout for nearly 30 additional acquisitions in three years. • Introduced the brand across 15 unique markets and 5 states in less than three years, including negotiating contracts with marketing partners. • Launched the Customer Service division focused on utilizing CRM (Zendesk) to increase efficiency in responding to customers and aligned our service delivery standards with the brand vision. • Directed corporate social responsibility initiatives, including shaping key partnerships such as with One Tree Planted • Planned events to connect and grow inner company and industry relationships. Show less
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Belfonte’s Carwash
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United States
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Individual and Family Services
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1 - 100 Employee
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Vice President of Operations
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Jul 2017 - Feb 2020
During this time, I directed business operations for nine locations, including monitoring the performance and engagement of more than 80 team members. I nurtured trust with charities and nonprofits as the key point of contact for corporate social responsibility initiatives. Selected Achievements:• Drove marketing strategy to position the company within the Top 50 in the industry across the US, including leading seven locations across the Kansas City market to rank as the most successful in the region. • Grew membership by analyzing data trends, which resulted in a strategic realignment of marketing plans that resulted in month-over-month improvement. Show less
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Marketing Manager
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Jan 2014 - Jul 2017
From a remote office in LA, I defined our brand story and led digital marketing, advertising, and social media campaigns for multiple locations. I secured partnerships with local businesses and community organizations to grow brand reach and awareness. I also evaluated the market for newly acquired properties to ensure our marketing strategy was aligned with the needs of the target audience. Selected Achievement:• Introduced a subscription model to the market and defined our related marketing strategy based on emerging trends, customer insights, and demand patterns. Show less
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Education
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2010 - 2014
University of Missouri-Columbia
Bachelor of Arts (BA), Communication and Media Studies
Community
