Experience

Paw Affaire a unit of Auroma Global Connect

• India
• Pet Services
• 1 - 100 Employee

• Co-Founder

  • May 2020 - Present

  Paw Affaire a unit of Auroma Global Connect a company that specializes in producing high-quality, sustainable, and eco-friendly comfort pet accessories. Our mission is to create products that provide pets with the utmost comfort while minimizing their impact on the environment. Our product range is produced in the French Town of Auroville, Pondicherry which includes a variety of comfort pet accessories such as Gift Sets, Leashes, Collars, Toys etc. Paw Affaire a unit of Auroma Global Connect a company that specializes in producing high-quality, sustainable, and eco-friendly comfort pet accessories. Our mission is to create products that provide pets with the utmost comfort while minimizing their impact on the environment. Our product range is produced in the French Town of Auroville, Pondicherry which includes a variety of comfort pet accessories such as Gift Sets, Leashes, Collars, Toys etc.



Momspresso

• India
• Internet Marketplace Platforms
• 100 - 200 Employee

• Business Head- MyMoney

  • May 2019 - Jul 2020

  India’s First Influencer Platform

• Business Head- Studio

  • Sep 2017 - May 2019



Independent Consultant

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Independent Consultant

  • Jun 2014 - Aug 2017

  As an Independent Consultant and Investor, I work with a portfolio of start-ups focused on the kids and education sectors. As an Independent Consultant and Investor, I work with a portfolio of start-ups focused on the kids and education sectors.



Fever 104 FM (HT Media Ltd.)

• Business Head- Events

  • Dec 2013 - May 2014

  As Business Head, was leading the P&L for Events BU, and responsible for strategy formulation, planning & budgeting, overseeing execution, entering new business segments, acquiring new properties, forging alliances with Indian and overseas partners, and motivating/ leading a team of ~ 30 staff. Upon joining, my mandate was to turn around the business, which was delivered within 6 months. Key achievements: • Differentiated strategy: brought sharp focus on a handful of segments such as the kids space to differentiate HT Fever vs competition; acquired new properties & forged alliances for content. Pioneered new business models involving sponsorships to secure revenues, and under-writing of events to mitigate HT’s revenue risk • Leadership: re-structured the organization to bring clear accountability, responsibility which helped enhance performance of teams. • Impact: Business became profitable within 6 months. For the 1st time, a 12 month calendar was locked-in, providing greater revenue visibility. Show less



mycity4kids.com

• Director - Integrated Marketing & Solutions

  • Jun 2012 - Nov 2013

  Part time consultant to the company, on their foray into integrated marketing solutions to comapnies targeting kids in India. Formulated a differentiated strategy for this new business, played a significant role in acquiring new properties and licensing them to clients, conceptualized innovative solutions and co-led delivery of the same profitably. Part time consultant to the company, on their foray into integrated marketing solutions to comapnies targeting kids in India. Formulated a differentiated strategy for this new business, played a significant role in acquiring new properties and licensing them to clients, conceptualized innovative solutions and co-led delivery of the same profitably.



The Walt Disney Company

• United States
• Entertainment Providers
• 700 & Above Employee

• Region Head - Walt Disney India Media Solution & Alliances

  • Jan 2005 - Jun 2012

  • Region Head of Disney’s integrated media solutions and alliances practice • Revenue head for Disney’s media networks - Disney Channel, Disney XD and Hungama Channel • Revenue head for Disney’s online & mobile business in North India • Responsible for Disney’s Delhi office administration & operations. Key achievemtns: • Building & leading Walt Disney’s north India business: Founding member of Disney’s Delhi office, contributed to formulating & implementing Disney’s growth strategy for the region, winning & retaining large clients, product innovations, key account management, recruiting & training juniors, and grooming the next set of leaders. • Broad & deep experience in integrated sales: Led sales, product innovations & large client relationships across multiple lines of business like ad sales, studios, consumer products, retail, publishing, mobile and internet. Conceptualized & executed Disney’s first ever licensing deal with a handset manufacturer; • Building & nurturing deep client relationships: Well recognized for building deep client relationships from scratch across FMCG, financial services, telecom, automotive. Consumer durables & retail sectors, and growing these into key accounts. Conceptualized & built a successful business with small sized & non-traditional clients as well, and it contributes significantly to the region’s sales. • Head of Disney’s Delhi office: Responsible for all aspects pertaining to office administration, leading recruitment, training, coaching & mentoring and career progression of employees in the North region. • Leadership & managerial effectiveness trainings: Underwent numerous trainings on building leadership skills, lateral thinking & managerial effectiveness and negotiation skills from IIM Calcutta and the Disney University. Show less



Sony Entertainment Television

• Assistant Manager - Advertising Sales

  • Apr 2003 - Jan 2005

  Handled advertising sales for Set Max & was also assigned additional responsibility to market the ICC Champions trophy ‘Mini-world cup’ for North Handled advertising sales for Set Max & was also assigned additional responsibility to market the ICC Champions trophy ‘Mini-world cup’ for North



JWT

• United Kingdom

• Sr. Executive - Client Servicing

  • Apr 2001 - Dec 2003

  Responsible for client servicing and billing for some key clients of JWT. Effectively liaisoned with external vendors and internally team members tp deliver high quality solutions for clients. Responsible for client servicing and billing for some key clients of JWT. Effectively liaisoned with external vendors and internally team members tp deliver high quality solutions for clients.