Salma Miss
Head of Global Marketing at FCS Solutions- Claim this Profile
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Bio
Experience
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FCS Solutions
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Singapore
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Hospitality
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100 - 200 Employee
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Head of Global Marketing
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Sep 2022 - Present
Singapore FCS Solutions is a leading global hospitality technology solutions provider with more than 40 years of experience, offering an extensive portfolio of integrated products used by over 2,000 hotels in 56 countries. Our flagship product, FCS1, is the ultimate cloud-based solution for the modern hotelier, combining the best of FCS' hospitality solutions into one easy-to-use solution covering cleaning and service delivery, incidents and complaints, and facility maintenance. FCS1… Show more FCS Solutions is a leading global hospitality technology solutions provider with more than 40 years of experience, offering an extensive portfolio of integrated products used by over 2,000 hotels in 56 countries. Our flagship product, FCS1, is the ultimate cloud-based solution for the modern hotelier, combining the best of FCS' hospitality solutions into one easy-to-use solution covering cleaning and service delivery, incidents and complaints, and facility maintenance. FCS1 enables hotels to create an operational management solution unique to their needs, and seamlessly integrates with their preferred PMS or third-party solution via open API - allowing hotels to optimize their daily workflow, stay on top of all tasks, and make data-driven decisions to utilize resources effectively. Major hotel chains across the world, as well as independent properties of different sizes, have approved and implemented FCS1 as their preferred solution, demonstrating the wide adoption and effectiveness of FCS1 in meeting the diverse needs of the hospitality industry. For more information, visit www.fcshub.com. Show less
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Disrupt Digital
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Hong Kong
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Advertising Services
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Managing Director - Head of Growth
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Jan 2020 - Sep 2022
Hong Kong Disrupt is a growth agency that helps startups and eCommerce businesses bring their products & brand to the world - and accelerate their growth.
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gini
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United States
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Financial Services
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1 - 100 Employee
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Growth Manager
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Jan 2019 - Jan 2020
Hong Kong
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Pirata Group
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Hong Kong
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Food and Beverage Services
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100 - 200 Employee
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Communication Manager
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Jan 2018 - Dec 2018
Hong Kong
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StarOfService
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France
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Technology, Information and Internet
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1 - 100 Employee
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Business Development & Marketing Communications Manager
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Oct 2015 - Sep 2017
Paris, Île-de-France, France StarOfService.com/ The Family Startup Accelerator– Paris The primary objective is the promote the startup and its subsidiaries worldwide and drive growth through overseeing the prospection of new clients and/or markets by locating, developing, defining, negotiating and closing business relationships; through planned persuasive approaches, Design & implement communications strategies, Draft and edit communications copy (e.g. press releases, publications, social media posts), Oversee the… Show more StarOfService.com/ The Family Startup Accelerator– Paris The primary objective is the promote the startup and its subsidiaries worldwide and drive growth through overseeing the prospection of new clients and/or markets by locating, developing, defining, negotiating and closing business relationships; through planned persuasive approaches, Design & implement communications strategies, Draft and edit communications copy (e.g. press releases, publications, social media posts), Oversee the maintenance and execution of social media strategies, Track projects and media exposure, Organize Events and source Sponsorships Locate new clients and develop them into business Screens potential business deals by analyzing market strategies, deal requirements, evaluating options. Create scalable organizational model Meet potential clients by growing, maintaining, and leveraging network. Show less
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Hotelbeds
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Spain
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Leisure, Travel & Tourism
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700 & Above Employee
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International Product Specialist - Travel Academy Student (Tourico Holidays)
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Jun 2015 - Oct 2015
Orlando, Floride, États-Unis Tourico Holidays/ Travel Brokerage & Technology– Orlando, FL The Tourico Holidays Travel Academy dispenses a leadership development program designed for ambitious college graduates looking for the fast-track to success in the travel industry Similar to various Fortune 500 leadership development programs, the program involves a in-depth high efficiency Negotiation training with the top management of Tourico Holidays (Regional VPs, COO, CEO, Head of Marketing etc..) Manage a… Show more Tourico Holidays/ Travel Brokerage & Technology– Orlando, FL The Tourico Holidays Travel Academy dispenses a leadership development program designed for ambitious college graduates looking for the fast-track to success in the travel industry Similar to various Fortune 500 leadership development programs, the program involves a in-depth high efficiency Negotiation training with the top management of Tourico Holidays (Regional VPs, COO, CEO, Head of Marketing etc..) Manage a market/city and oversee contracting with hotel suppliers in person through face to face negotiation Grow a business relationship to ensure the suppliers understand our distribution network and technology Create and deliver presentations and market analysis to represent the company in meetings and events Develop preferred agreements, marketing overrides, specific market promotions Understand how hotels position themselves within the B2B and B2C markets Understand how Tour Operators, agencies and online retailers operate, as well as how hotels position themselves within the B2B and B2C markets. Negotiate key agreements ensuring inventory and rate advantages over the competition Carry out seminars to introduce the company and develop its activity to new areas. Manage relationships with employees and senior management. Schedule, prepare and execute Sales trips/ missions and garner high quality meetings with key client decision- makers. Show less
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The Crystal Group LLC
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Hospitality
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1 - 100 Employee
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Marketing Communications Executive
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Jan 2015 - Jun 2015
Dubai, UAE The Crystal Group/ Hospitality Management Services / 5 outlets – Dubai – UAE Liaising and networking with a range of stakeholders including customers, suppliers and partner organizations Maintaining all social media accounts Communicating with target audiences and managing customer relationships Sourcing press opportunities - local, regional, national and specialist publications - or on the radio. Managing the production of marketing materials, including leaflets, posters… Show more The Crystal Group/ Hospitality Management Services / 5 outlets – Dubai – UAE Liaising and networking with a range of stakeholders including customers, suppliers and partner organizations Maintaining all social media accounts Communicating with target audiences and managing customer relationships Sourcing press opportunities - local, regional, national and specialist publications - or on the radio. Managing the production of marketing materials, including leaflets, posters, flyers, and videos Writing and proofreading copy Liaising with designers and printers Organizing photo shoots Arranging the effective distribution of marketing materials Maintaining and updating customer databases Organizing and attending events related to the brand Sourcing and securing sponsorships (Outlets in Dubai & Abu Dhabi) Conducting market research Contributing to, and developing, marketing plans and strategies Participating in the creation & evaluation of marketing campaigns Monitoring competitor activity Monitoring & maintaining brand identity up to standards (Outlets in Dubai & Abu Dhabi) Support Abu Dhabi's outlet’s events & activities Maintaining relationship with the press/medias Show less
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Caribbean World Resorts Soma Bay
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Egypt
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Hospitality
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1 - 100 Employee
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Business Development & Marketing Communications Manager
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May 2013 - Dec 2014
Hurghada, Red Sea Caribbean World Resorts Soma Bay/ 5*/ 536 rooms – Soma Bay, Red Sea – Egypt Conceptualize and proceed with Rebranding the property; Oversee and manage delivery of all Marketing materials, Manage all Digital Marketing and online presence & reputation of the brand, Optimizing profit from a Sales, F&B, and Rooms Division perspective in Co- ordination with the concerned department's Manager, Develop Internal promotions to help achieve higher sales. Assist departments in their strategy and… Show more Caribbean World Resorts Soma Bay/ 5*/ 536 rooms – Soma Bay, Red Sea – Egypt Conceptualize and proceed with Rebranding the property; Oversee and manage delivery of all Marketing materials, Manage all Digital Marketing and online presence & reputation of the brand, Optimizing profit from a Sales, F&B, and Rooms Division perspective in Co- ordination with the concerned department's Manager, Develop Internal promotions to help achieve higher sales. Assist departments in their strategy and offer out of the box ideas. Establish SOPs for the department, Organize 4 events per month , Help optimize profit from a Hotel Distribution viewpoint, based on creating different packages for different segments, Implement new booking channels . Show less
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Starwood Hotels & Resorts Worldwide, Inc.
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Hospitality
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700 & Above Employee
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Front Desk Management Trainee
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Jan 2013 - May 2013
Miami Beach, FL Four Points by Sheraton Miami Beach 4* / Starwood Hotels and Resorts / 216 rooms – Miami Beach, FL – U.S.A Provide quotes for room rates and up-sell the guest when possible, assist in coordinating the Front Desk and the Housekeeping Department, check-in guests as needed, register and assign rooms to guests, verify that the correct charges and credits are posted to the corresponding guest folio & collect payment, ensure all revenue is accounted for and balanced, responds to guest… Show more Four Points by Sheraton Miami Beach 4* / Starwood Hotels and Resorts / 216 rooms – Miami Beach, FL – U.S.A Provide quotes for room rates and up-sell the guest when possible, assist in coordinating the Front Desk and the Housekeeping Department, check-in guests as needed, register and assign rooms to guests, verify that the correct charges and credits are posted to the corresponding guest folio & collect payment, ensure all revenue is accounted for and balanced, responds to guest inquiries, provide support to management and staff, resolve guest complaints. Show less
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Banyan Tree Group
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Singapore
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Hospitality
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700 & Above Employee
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Management Trainee
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Feb 2011 - Jun 2011
Angsana & Banyan Tree Bintan, 5* /Banyan Tree Hotels and Resorts /61 villas – Bintan Island Resorts, Indonesia General F&B Operations (3 months) Under the supervision of the F&B assistant manager, Guest relations for the F&B department, monitor and follow up with outlets and departments, hosting. Dedicated actor to guests satisfaction, insure guests’ expectations are met/exceeded on three outlets as well as events when groups in-house as per Banyan Tree standards. F&B… Show more Angsana & Banyan Tree Bintan, 5* /Banyan Tree Hotels and Resorts /61 villas – Bintan Island Resorts, Indonesia General F&B Operations (3 months) Under the supervision of the F&B assistant manager, Guest relations for the F&B department, monitor and follow up with outlets and departments, hosting. Dedicated actor to guests satisfaction, insure guests’ expectations are met/exceeded on three outlets as well as events when groups in-house as per Banyan Tree standards. F&B administration F&B operations in different restaurants (All day dining / Saffron – Banyan Tree Thai signature restaurant / Mediterranean), Room service operations and logistic (Villa-Dining) F&B Administration, maintaining costs on restaurants operations as per budget, F&B Marketing, promotion. Up selling outlets and Destination dinners to the guests (Banyan Tree signature Dinners) Events Coordinator (3 months) Communicate with clients regarding event specifications and logistic offering suggestions and guidance. Follow up with clients to arrange payment, evaluate the service provided post event. Consult the concerned departments’ managements regarding event particularities. Prepare Internal and External Events Orders as well as Group Summaries and communicate to concerned departments/individuals. Keep track, update, and communicate to concerned departments availability status of function/meeting rooms. Advise seniors on matters requiring their attention and implement their decisions. Hold coordination meetings for big events and VIP guests. Coordinates with F&B service and Kitchen to make sure the service is provided on time and properly. Attend daily briefing to inform management of the ongoing and upcoming events. Maintain a systematic filing of all office documents. Collects and analyzes data on events undertaken & produce reports on events outcome (Events Billing, MICE Revenue...). Handle complaints and find solutions to problems concerning services or facilities provided Show less
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Siva Ventures Limited
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India
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Venture Capital and Private Equity Principals
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1 - 100 Employee
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Executive Assistant
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Mar 2010 - Jun 2010
Mr Chinnakaran Sivasankaran, Chairman/ Siva Group/ Victoria, Seychelles; Antalya, Turkey; Dubai, E.A.U.; Barcelona, Spain. Arranging travel and accommodation, provide general assistance during presentations, screening telephone calls, enquiries and requests, and handling them when appropriate, often corresponding on behalf; taking dictation and minutes, carrying out background research and presenting findings, producing documents, briefing papers, reports and presentations regarding his… Show more Mr Chinnakaran Sivasankaran, Chairman/ Siva Group/ Victoria, Seychelles; Antalya, Turkey; Dubai, E.A.U.; Barcelona, Spain. Arranging travel and accommodation, provide general assistance during presentations, screening telephone calls, enquiries and requests, and handling them when appropriate, often corresponding on behalf; taking dictation and minutes, carrying out background research and presenting findings, producing documents, briefing papers, reports and presentations regarding his business future investments in Hospitality related development projects. Show less
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Rooms Division Management Trainee
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Jan 2010 - Mar 2010
The Wharf Hotel and Marina 4* / Siva Venture Corp./ 15 rooms– Victoria, Seychelles Acting as the Rooms Division Assist. Manager: Oversee Front Desk and Rooms division operations ensuring standards are met, authorizing all leave schedules or ensuring control of expenditures as per budgets set. Assisting in hotel restructuration, while repositioning the hotel on the market following 4* standards, Inspired local staff through professional approach, etiquette, and proper training.
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Starwood Hotels & Resorts Worldwide, Inc.
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Hospitality
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700 & Above Employee
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Accountant - Account payable
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Apr 2008 - Oct 2008
Région de Paris, France Hotel the Westin Paris 4* deluxe/ Starwood Hotels and Resorts worldwide/ 440 rooms– Paris, France Review invoices and check requests, sort and match invoices and check requests Set invoices up for payment, process check requests Prepare and process accounts payable checks, wire transfers, reconciliation of payments Prepare analysis of accounts, monitor accounts to ensure payments are up to date Resolve invoice discrepancies, vendor file maintenance Correspond with vendors… Show more Hotel the Westin Paris 4* deluxe/ Starwood Hotels and Resorts worldwide/ 440 rooms– Paris, France Review invoices and check requests, sort and match invoices and check requests Set invoices up for payment, process check requests Prepare and process accounts payable checks, wire transfers, reconciliation of payments Prepare analysis of accounts, monitor accounts to ensure payments are up to date Resolve invoice discrepancies, vendor file maintenance Correspond with vendors and respond to inquiries Assist in month end closing Show less
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Education
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Les Roches Marbella Global Hospitality
Bachelor in Business Administration, Hospitality -
Les Roches Marbella Global Hospitality
Swiss Hotel Association Diploma in Hotel Management, Hospitality Administration/Management -
Lycée Descartes
French Baccalaureate in Science and Techniques of Management, spec. Communications and HR Mgt, Information Technology