Experience

tepeo

• United Kingdom
• Renewables & Environment
• 1 - 100 Employee

• Senior Marketing Manager

  • Aug 2022 - Present

  Taking a senior marketing role in supporting tepeo on their journey from start up to scale up in their mission to help decarbonise domestic heating. This role encompasses a full spectrum of marketing activities - from strategy and brand to campaign delivery and analysis. Taking a senior marketing role in supporting tepeo on their journey from start up to scale up in their mission to help decarbonise domestic heating. This role encompasses a full spectrum of marketing activities - from strategy and brand to campaign delivery and analysis.



CNC World Limited

• United Kingdom
• Machinery Manufacturing
• 1 - 100 Employee

• Digital Marketing Lead

  • Oct 2020 - Aug 2022

  Responsible for maximising the potential of existing products whilst supporting the journey of bringing multi-million pound solutions to the UK market. Reviewing the four different businesses needs within the group and identifying techniques to support existing customers as well as convert prospects into new customers. This includes everything from optimising and writing new content, social media, event management, keyword research through to POS production. Key achievements:- * Increased product downloads (a key KPI) for one company from an average of 14 / month to a steady increase with 84 downloads in January 2022 * Worked with the top 10 keywords for three of the businesses to go from 100+ to the top ten position on Google * Launched four websites within the first year * Achieved a 75% increase in open and click through rates to bring the newsletter in line with industry average (a work in progress)



Sally Lloyd

• Hampshire

• Renovator

  • Jun 2019 - Dec 2020

  Renovating our Victorian home whilst enjoying my maternity leave. I believe this was my biggest challenge to date. After completely gutting the property it was then about finding the balance between restoring original features, making a home suitable for two small boys, making it more energy efficient, our style and of course budget. Renovating our Victorian home whilst enjoying my maternity leave. I believe this was my biggest challenge to date. After completely gutting the property it was then about finding the balance between restoring original features, making a home suitable for two small boys, making it more energy efficient, our style and of course budget.



Jaga UK

• United Kingdom
• HVAC and Refrigeration Equipment Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Mar 2015 - Jun 2019

  Part of the senior management team contributing to the company wide strategy and business planning. Developed, managed and delivered the marketing strategy to achieve business objectives. Responsible for raising awareness of the Jaga UK brand through blogging, social media, advertising, nurture campaigns. Jaga's mission was to be the preferred choice for sustainable HVAC solutions. Part of the senior management team contributing to the company wide strategy and business planning. Developed, managed and delivered the marketing strategy to achieve business objectives. Responsible for raising awareness of the Jaga UK brand through blogging, social media, advertising, nurture campaigns. Jaga's mission was to be the preferred choice for sustainable HVAC solutions.



Horstmann Controls by Secure

• United Kingdom
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Marketing

  • Feb 2014 - Mar 2015

  My main role within Horstmann was to provide support to our UK Sales Team and our key customers. This included managing every aspect of the UK marketing, focusing on the production of product literature and packaging, management of events and exhibitions, PR, advertising and managing the overhaul of the company website. My main role within Horstmann was to provide support to our UK Sales Team and our key customers. This included managing every aspect of the UK marketing, focusing on the production of product literature and packaging, management of events and exhibitions, PR, advertising and managing the overhaul of the company website.



Bristol & Weston Hospitals Charity

• United Kingdom
• Hospitals and Health Care
• 1 - 100 Employee

• Fundraising team

  • Jul 2013 - Jan 2014

  Working within the fundraising team to gain an insight into how the charity sector works V's commercial and learning about the different obstacles that they face. Writing procedures, proof reading and database analysis. Working within the fundraising team to gain an insight into how the charity sector works V's commercial and learning about the different obstacles that they face. Writing procedures, proof reading and database analysis.



SallyDavison

• Marketing Consultant

  • Apr 2013 - Dec 2013

  Worked with some exciting SME's, developing their full marketing portfolio including building their online presence, competitor analysis and positioning within the market place. Worked with some exciting SME's, developing their full marketing portfolio including building their online presence, competitor analysis and positioning within the market place.



ghd

• United Kingdom
• Retail
• 500 - 600 Employee

• Regional Account Manager

  • May 2012 - Feb 2013

  Used marketing background to support the business growth of an account base of 257 salons, building strong relationships to understand the salons needs to build their business through social media, events and PR. As well as managing an existing portfolio of customers and launching new products to the account base, also responsible for delivering new business opportunities and planning promotional activity.

• Marketing & Sales Team Support Manager

  • Feb 2008 - Feb 2013

  Planned and organised all regional and national conferences within budgetary constraints, ensuring that they were exciting and on brand to support the role out of new marketing campaigns and product launches. Part of an ongoing team to design and user test the new Customer Relationship Management (CRM) software before launch. Managed CRM system, writing sales reports before analysing the data to find key trends and shape future campaigns, with strong Excel skills.



Wonderful Life (prior to being taken over by ghd)

• Hampshire

• Marketing Executive

  • Oct 2006 - Jan 2008

  Responsible for creating all marketing materials for the company, including writing engaging content for our website and introduced processes within the company’s marketing to ensure professionalism and a united message. Responsible for creating all marketing materials for the company, including writing engaging content for our website and introduced processes within the company’s marketing to ensure professionalism and a united message.



HWB Chartered Accountants

• United Kingdom
• Accounting
• 1 - 100 Employee

• Marketing Executive

  • Aug 2005 - Oct 2006

  Coordinated all marketing activity including trade shows and customer bulletin, managed PR and telesales agencies and reported back to board of directors on ROI. Responsible for keeping abreast of competitor activity and supporting our drive to gain business advantage. Coordinated all marketing activity including trade shows and customer bulletin, managed PR and telesales agencies and reported back to board of directors on ROI. Responsible for keeping abreast of competitor activity and supporting our drive to gain business advantage.



Business Link Wessex

• Marketing Assistant

  • Jan 2005 - Aug 2005

  Created and proof read materials, wrote press releases and represented the company at events. Responsible for e-bulletins and web analytics. Created and proof read materials, wrote press releases and represented the company at events. Responsible for e-bulletins and web analytics.