Experience

Shoutt

• United Kingdom
• Marketing Services
• 1 - 100 Employee

• Co-Founder

  • Mar 2022 - Present

  London, England, United Kingdom Shoutt is your go-to platform linking top freelancers in content and creative domains with businesses seeking top-tier talent. Our emphasis is on building enduring relationships rather than one-off gigs, offering a dead simple workflow solution for all your content needs. By making it simple to connect, communicate and transact, we facilitate the creation of personalised networks where ideas collide, partnerships flourish, and creativity thrives. We are an early stage startup with… Show more Shoutt is your go-to platform linking top freelancers in content and creative domains with businesses seeking top-tier talent. Our emphasis is on building enduring relationships rather than one-off gigs, offering a dead simple workflow solution for all your content needs. By making it simple to connect, communicate and transact, we facilitate the creation of personalised networks where ideas collide, partnerships flourish, and creativity thrives. We are an early stage startup with a team of 6 and will be launching late 2023. Show less



Gro Media (London)

• United Kingdom
• Business Consulting and Services

• Founder

  • 2017 - Present

  London, United Kingdom Gro Media acts as your strategic partner, your creative collaborator, and your digital growth catalyst. Previous clients/projects include Informa, Nando's, AniForte, Kiyo Beauty, Plumbing Force, Roomi, Trip.me, Adalysis, Aman Hotels & more.



PitchBoard

• United Kingdom
• Advertising Services

• Co-Founder

  • 2019 - 2021

  AI powered influencer marketing platform to help connect brands and creators. Led large scale initiatives for Dubai Tourism and worked directly with TikTok on micro creator onboarding.



NeoReach

• United States
• Advertising Services
• 1 - 100 Employee

• SaaS Product Manager

  • Mar 2016 - Mar 2017

  Led a re-design of SaaS platform to improve the UI/UX based on user research to grow recurring revenues. Users included enterprise clients like Microsoft, AirBnb, Zappos and Walmart.



PostJoint

• Founder

  • 2010 - 2014

  London, United Kingdom Conceptualised, designed, built and launched a content marketing platform. Grew from 0 to $1m ARR on a small bootstrapped budget. Learned a huge amount about team building, growth metrics, agile methodologies, product design, onboarding, and retention. Key clients included AOL Networks, Japan Tourism and Heineken. The platform was acquired by NeoReach in 2014.



Halpern Cowan

• Head of Performance Marketing

  • 2007 - 2010

  Clients included Herbalife, Malmaison & Rock Resorts with budgets ranging from 5-7 figures • Managed a wide range of acquisition campaigns across Google Ads • Reduced average CAC for a phone network by 20% • Increased organic traffic to a leading property marketplace by 30%



Save the Children UK

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• Search Marketing Manager

  • 2006 - 2007

  • Boosted PPC ROAS by 400% through extensive optimisation • Planned and managed DEC backed disaster fundraising campaigns • Conceptualised and led the development of an innovative social giving Facebook app



Shelter

• United Kingdom
• Non-profit Organizations
• 700 & Above Employee

• Search Marketing Exec

  • 2005 - 2006

  • PPC management spanning thousands of keywords • Average CPC reduced by 40% and CTR increased from 4% to 8% • Landing page and conversion optimisation