Experience

SPAG, A FINN Partners Company

• Singapore
• Public Relations and Communications Services
• 1 - 100 Employee

• • Apr 2023 - Present

• • Jul 2022 - Apr 2023

  My primary responsibilities include managing and executing public relations strategies for clients in the healthcare sector. These include Sanofi, Smart Cardia, Royal Canin, Practo, and other clinics, pharmaceutical firms, medical device producers, and health-tech firms. - I have built and maintained relationships with influential media personalities across a variety of communication platforms, such as health-focused journalists, editors, and influencers. - To drive media attention for my clients, I propose story ideas, news releases, industry expert analyses, and leadership outlines. - Responsible for sharing client-specific morning newsletters and reviewing media coverage, delivering timely data and insights to clients. - Furthermore, worked directly with clients to understand their objectives and developed strategic PR plans, executed campaigns tailored to the client's messaging, and did media & content research, and put together first-cut story ideas/angles. - Produced PR content such as press releases, articles, listicle responses, and social media posts keeping client messaging intact. - Assisted and coordinated health events such as press conferences, product launches, and media summits/conclaves (on-ground/virtual). - I have improved my client communication & servicing, strategy planning, content production, media relations, and event management. I developed efficiency to cope with busy and demanding situations, meet deadlines and work professionally under pressure.Healthcare communications PR requires a thorough awareness of industry laws, patient privacy issues, and medical terminology. I gained a strong foundation in healthcare PR and a deep understanding of the value of successful communication in the field. Show less



Freelance

• Freelance Writer

  • Apr 2020 - Jul 2022

  I have gained useful experience as a freelance writer creating interesting and educational content for a variety of clients. I have had the opportunity to work on a variety of projects including social media content, website copy, product descriptions, academic writing, blog entries, and essays. Due to my experience working as a freelance writer, I have been able to polish my research abilities and modify my writing style to suit the special needs and tastes of different clients. Overall, my experience as a freelance writer has given me the freedom to work on a range of topics, broaden my knowledge and hone my writing abilities while providing useful information to clients. Excellent capacity to retain new things. Ideate the unique dimensions of the new creations. Show less



Canvas Communications

• India
• Public Relations and Communications Services
• 1 - 100 Employee

• Public Relations Specialist

  • Sep 2021 - Dec 2021

  I had the chance to collaborate closely with experienced PR experts and gain real-world experience in various verticals, including start-ups, technology, and healthcare. To support the strategic PR plan, conducted extensive research on the target audience, competitor mapping, and media opportunities. I improved my communication abilities by writing various written documents, including press releases, media alerts, and internal communications. I learned how to communicate successfully through different channels and modify the message for different target audiences. Show less



Directorate of Information and Public Relations, Shimla

• Shimla, Himachal Pradesh, India

• Public Relations Intern

  • Jul 2021 - Aug 2021

  Working in a stimulating and challenging environment was a meaningful and enlightening experience for me. My main responsibility was to assist the DPRO's communications initiatives and public relations staff in a variety of activities. To better understand the practical side of public relations, I also got a chance to help plan and participate in press conferences, events, and outreach programs. Additionally, I contributed to the observation of media coverage from the print media. I had the opportunity to work with individuals from diverse backgrounds including government officials, communication specialists, local traditional media, and subject matter experts during my internship. Show less



EduVaarta

• New Delhi, Delhi, India

• Public Relations Manager

  • Jun 2020 - Nov 2020

  I researched industry trends, competitors, and target audiences to help develop effective PR strategies. I also monitored media coverage and social media platforms to track brand mentions and engagement. Working as a Social Media Executive, I was responsible for curating and scheduling content across various platforms including Facebook, Twitter, and Instagram. I learned to analyze social media metrics and create reports and SEO-driven reports to evaluate the effectiveness of campaigns. Additionally, I also designed and created Instagram posts and learned WordPress content writing. Show less



twimbit

• Noida, Uttar Pradesh

• Social Media Marketing Manager

  • Mar 2020 - May 2020

  I had the chance to obtain real-world experience in dynamic and quickly developing social media marketing and communications. I closely collaborated with the marketing and communications team to plan and carry out multi-platform social media initiatives. I developed practical experience writing interesting posts, developing graphics, and editing movies on social media platforms. I tracked and examined social media stats to gauge how well our campaigns were working. I also had the chance to interact with our brand's online community by answering questions, comments, and podcasts on social networking sites. Show less



Times of India

• India
• Newspaper Publishing
• 500 - 600 Employee

• News Reporter

  • Jun 2019 - Jul 2019

  It was a reality check for me. Going in the field asking people to answer, it made me learn, patience leads to the result. It was a reality check for me. Going in the field asking people to answer, it made me learn, patience leads to the result.