Sarah Haynes Dietzen
Senior Digital Marketing Specialist at Stenhouse Publishers- Claim this Profile
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Intermediate German -
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English Native or bilingual proficiency
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Bio
Terry Thompson
Sarah is an energetic self-starter with a keen sense of cross team collaboration and an ability to communicate complicated content enthusiastically with understanding and clarity. She is a quick learner who takes on new tasks readily and masters them with ease. Sarah works to build relationships across departments, always listening before responding and asking pivotal questions to build collective understandings and move projects forward.
LinkedIn User
Having known Sarah Haynes Dietzen for over a decade it is easy to see that she is an ethical and talented professional. She has shown that she is a valuable asset to any organization in today’s marketing and operational environment. As a rapid life long learner she brings a focused intelligence which allows her to take on projects, master new programs, identify barriers and overcome challenges with enthusiasm in meeting organizational goals. In addition, she has a keen creative nature with ability to develop process, creative products, and plans the implementation phases to help her organization reach their designated target outcomes. With highly advanced organizational skills, she is able to connect with a dedicated focus by taking time to she leads. One of her strengths allows her to swiftly acclimate to new dynamics and flexible systems with a calm and focused manner.
Terry Thompson
Sarah is an energetic self-starter with a keen sense of cross team collaboration and an ability to communicate complicated content enthusiastically with understanding and clarity. She is a quick learner who takes on new tasks readily and masters them with ease. Sarah works to build relationships across departments, always listening before responding and asking pivotal questions to build collective understandings and move projects forward.
LinkedIn User
Having known Sarah Haynes Dietzen for over a decade it is easy to see that she is an ethical and talented professional. She has shown that she is a valuable asset to any organization in today’s marketing and operational environment. As a rapid life long learner she brings a focused intelligence which allows her to take on projects, master new programs, identify barriers and overcome challenges with enthusiasm in meeting organizational goals. In addition, she has a keen creative nature with ability to develop process, creative products, and plans the implementation phases to help her organization reach their designated target outcomes. With highly advanced organizational skills, she is able to connect with a dedicated focus by taking time to she leads. One of her strengths allows her to swiftly acclimate to new dynamics and flexible systems with a calm and focused manner.
Terry Thompson
Sarah is an energetic self-starter with a keen sense of cross team collaboration and an ability to communicate complicated content enthusiastically with understanding and clarity. She is a quick learner who takes on new tasks readily and masters them with ease. Sarah works to build relationships across departments, always listening before responding and asking pivotal questions to build collective understandings and move projects forward.
LinkedIn User
Having known Sarah Haynes Dietzen for over a decade it is easy to see that she is an ethical and talented professional. She has shown that she is a valuable asset to any organization in today’s marketing and operational environment. As a rapid life long learner she brings a focused intelligence which allows her to take on projects, master new programs, identify barriers and overcome challenges with enthusiasm in meeting organizational goals. In addition, she has a keen creative nature with ability to develop process, creative products, and plans the implementation phases to help her organization reach their designated target outcomes. With highly advanced organizational skills, she is able to connect with a dedicated focus by taking time to she leads. One of her strengths allows her to swiftly acclimate to new dynamics and flexible systems with a calm and focused manner.
Terry Thompson
Sarah is an energetic self-starter with a keen sense of cross team collaboration and an ability to communicate complicated content enthusiastically with understanding and clarity. She is a quick learner who takes on new tasks readily and masters them with ease. Sarah works to build relationships across departments, always listening before responding and asking pivotal questions to build collective understandings and move projects forward.
LinkedIn User
Having known Sarah Haynes Dietzen for over a decade it is easy to see that she is an ethical and talented professional. She has shown that she is a valuable asset to any organization in today’s marketing and operational environment. As a rapid life long learner she brings a focused intelligence which allows her to take on projects, master new programs, identify barriers and overcome challenges with enthusiasm in meeting organizational goals. In addition, she has a keen creative nature with ability to develop process, creative products, and plans the implementation phases to help her organization reach their designated target outcomes. With highly advanced organizational skills, she is able to connect with a dedicated focus by taking time to she leads. One of her strengths allows her to swiftly acclimate to new dynamics and flexible systems with a calm and focused manner.
Experience
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Stenhouse Publishers
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United States
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Book Publishing
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1 - 100 Employee
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Senior Digital Marketing Specialist
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Jun 2022 - Present
Create and execute the go-to-market plan for the follow-up to the company’s #1 bestselling title and managed 5 new book launches on time and within budget. Specializes in crafting clear and engaging marketing copy for the target audience. Develops and manages multi-channel marketing campaigns, including e-mail, social media, Amazon A+ copy, and Press Releases. Spearheaded cross-functional team collaborations, resulting in process improvement across the entire company. Presents marketing plans to authors and activates multi-channel tactics including webinars, podcasts, videos, blog posts, and content marketing. Enacts and manages media relations initiatives aimed at expanding brand recognition to a broader target audience. Analyzes campaign results and data to inform future strategic decision-making. Initiates scalable and repeatable strategies for company-wide process improvement, fostering team alignment. Supports long-range marketing calendar creation, tactfully coordinating omnichannel marketing efforts. Cultivates cross-functional team collaboration utilizing diplomatic communication skills. Balances data-driven decision-making with creative thinking to deliver successful marketing campaigns. Show less
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Arcadia Publishing
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Senior Marketing Specialist
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2021 - Jul 2022
Specialized in public relations, media blasts, Constant Contact, Cision, and writing press releases. Directed the launch of 125 titles a year, showcasing the ability to prioritize and delegate tasks.Managed author expectations and fostered positive author relationships, ensuring successful booklaunches and promotions.Orchestrated trade shows to showcase and promote our titles and increase brand awareness.
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Marketing Specialist
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2017 - 2021
Developed and coordinated author signings at indie bookstores and Barnes & Noble locations,resulting in a measurable increase in bulk order book sales.Facilitated media coverage for books by building relationships with journalists and coordinatingauthor interviews, resulting in a measurable increase in online book sales.Crafted innovative and compelling press pitches that effectively convey crucial information andignite media curiosity.Promoted to Senior Marketing Specialist & Publicist role. Show less
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Sales Specialist
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Oct 2012 - Jan 2017
Trailblazed the opening of over 100 new wholesale customer accounts within the first year of workingat Arcadia.Specialized in book distribution, utilizing in-depth knowledge of industry trends, market analysis, andeffective distribution strategies to optimize sales and expand market reach.Analyzed sales data and evaluated book inventory against sales demand, coordinated book reprintswith print providers, optimizing reprint pricing through collaboration with various printers to achievecost-effectiveness and meet forecasted product demand.Diplomatically negotiated wholesale discounts with prospective accounts, resulting in new customeracquisition. Show less
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European Textile Collection
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United States
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Design Services
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1 - 100 Employee
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Sales Data Management Specialist
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May 2011 - Sep 2012
Implemented Salesforce.com, streamlining customer data management, and facilitated seamless communication and sales reporting capabilities between our offices in NYC and LA. Efficiently contacted 100+ sales leads a day, resulting in new customer acquisition. Implemented Salesforce.com, streamlining customer data management, and facilitated seamless communication and sales reporting capabilities between our offices in NYC and LA. Efficiently contacted 100+ sales leads a day, resulting in new customer acquisition.
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Amazon
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Bangladesh
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Advertising Services
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1 - 100 Employee
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Member Services Agent at CreateSpace
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Dec 2009 - May 2011
Awarded the highest score on Amazon's employee rating scale of "Exceeds Expectations," reflecting outstanding performance, a customer-centric mindset, and dedication to the company's success. Qualified with a deep understanding of the intricacies of Amazon's platform and product page optimization, maximizing product visibility and performance. Efficiently managed a high inbound call and email volume on a daily basis, resulting in recognition as a top performer in the department. Savvy customer service agent in a call center environment with an exceptional ability to perform under emergent situations and de-escalate customers with ease. Methodically analyzed author royalties using Oracle Financial Services Software to ensure accuracy. Trained customers on the Amazon product setup process, including books, CDs, MP3s, DVDs, and video-on-demand titles. Conducted thorough investigations of royalties using Oracle Financial Services Software and databases to ensure accuracy and compliance. Show less
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Martial Arts Instructor
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Jan 2001 - Jun 2007
Empowered K-5 children to adult students by teaching self-defense and instilling confidence through karate classes. Evaluated and advanced students through belt-level testing, resulting in increased student proficiency and achievement. Designed and instructed advanced adult classes focused on weaponry and sparring techniques, expanding students' skill sets and preparing them for real-life self-defense scenarios. Trained students in practical self-defense techniques to effectively de-escalate dangerous situations and protect themselves. Show less
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Education
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2005 - 2009
College of Charleston
Bachelor of Arts, Studio Art -
2006 - 2006
Maryland Institute College of Art
Artist Residency, Painting | Videography -
2001 - 2005
Charleston County School of the Arts
Visual Arts
Community
