Sahara Fleetwood-Beresford

Patient engagement & recruitment at merakoi
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Location
Clay Cross, England, United Kingdom, UK

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Silja Chouquet

It was an absolute pleasure working with Sahara on a two-year client engagement where she served as the patient expert lead. Her unstoppable positivity and relentless can-do attitude were truly inspiring to everyone throughout the project. Sahara's contributions were invaluable, from developing a long-term strategy to conducting market research and managing the social media agency with great professionalism and enthusiasm. Her efforts were instrumental in achieving groundbreaking results for our client, both internally by fostering collaboration with a patient expert from the onset, and externally by successfully engaging with the IBD patient community. On top of her impressive work ethic and expertise, working with Sahara was always enjoyable thanks to her quick wit, laughter, and sense of fun. I highly recommend Sahara to anyone in need of a professional social media and patient expert who can elevate their company's patient content to the next level.

Kevin Michels-Kim

Sahara brings an impressive level of passion and commitment to her work. As a patient expert for merakoi, Sahara conducted market research, providing invaluable insights and feedback to shape strategy. She interacted professionally and creatively with agencies and clients alike, communicating her ideas effectively and collaborating well with others. I wholeheartedly recommend Sahara for any role requiring deep knowledge of patient needs, excellent research skills, and passion for healthcare.

Jane Brill

Sahara is bright, engaging, articulate and tenacious in her work. I know that Sahara will always deliver high quality and on time on any project we collaborate on. She ‘gets it’ straight away. No false starts or need to keep refocusing. On a personal level, Sahara is a delight to work with. I highly recommend her to you!

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Experience

    • Switzerland
    • Business Consulting and Services
    • 1 - 100 Employee
    • Patient engagement & recruitment
      • Apr 2023 - Present

      Patient Engagement & Recruitment. - merakoi's diverse network of Patient Experts extends across over 100 disease areas and 20 countries, encompassing a broad array of therapeutic domains. Our experts lend their unique experiences, talents, and insights to the co-creation of healthcare solutions. merakoi offers a unique opportunity for health companies to collaborate with a varied network of patients with lived disease expertise, facilitating a patient-led approach to designing health solutions. Let's work together to shape the future of healthcare. Show less

    • United Kingdom
    • Medical Device
    • 100 - 200 Employee
    • Blogger and social media content support - ostomy
      • Aug 2019 - Present

      Ostomy lifestyle blogger. Moderator for the Fittleworth Facebook group. Ad-hoc content and social media support. Ostomy lifestyle blogger. Moderator for the Fittleworth Facebook group. Ad-hoc content and social media support.

    • United States
    • Medical Equipment Manufacturing
    • 700 & Above Employee
    • Blogger, media content consultant, influencer activity - ostomy
      • Oct 2020 - Present

      Article writing (scientific, ostomy & continence), social media content support, and influencer activity. Article writing (scientific, ostomy & continence), social media content support, and influencer activity.

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Healthcare Patient Advocate Consultant
      • Feb 2019 - Present

      Consulting with a wide range of healthcare companies and tech start-ups. Representing the patient's voice and the journey through the healthcare system and beyond! Market research, recruiting and moderating focus groups, survey design etc. Ad-hoc influencer activity. Multiple roles - PPIE and PAGs. Consulting with a wide range of healthcare companies and tech start-ups. Representing the patient's voice and the journey through the healthcare system and beyond! Market research, recruiting and moderating focus groups, survey design etc. Ad-hoc influencer activity. Multiple roles - PPIE and PAGs.

    • United States
    • Medical Practices
    • Blogger and social media moderator
      • Jul 2019 - Present

      Topic: Ulcerative Colitis Site: inflammatoryboweldisease.net Content creation and upload on Wordpress. Website and social media moderation. Topic: Ulcerative Colitis Site: inflammatoryboweldisease.net Content creation and upload on Wordpress. Website and social media moderation.

    • Manufacturing
    • Patient advocate consultant
      • Aug 2021 - Feb 2023

      Supporting the team in a patient advocate role, to ensure patients' wants and needs are central in all design elements. Patient journey mapping, focus group recruitment, survey design, market and people research. Supporting the team in a patient advocate role, to ensure patients' wants and needs are central in all design elements. Patient journey mapping, focus group recruitment, survey design, market and people research.

    • Trustee - Social media, content & web support.
      • Jun 2017 - Feb 2023

      Social media marketing, blog content, and web support, to improve the digital footprint and raise the profile of Cure Crohn's Colitis. Social media marketing, blog content, and web support, to improve the digital footprint and raise the profile of Cure Crohn's Colitis.

    • Patient Consultant (IBD)
      • Feb 2019 - Oct 2020

      Working with healthcare companies, representing the IBD community's voice. Market research, survey design, recruiting for and running focus groups, mapping the patient journey, and general consultancy. Working with healthcare companies, representing the IBD community's voice. Market research, survey design, recruiting for and running focus groups, mapping the patient journey, and general consultancy.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Marketing Specialist
      • Mar 2019 - Nov 2019

      Managing the social media accounts for 8 local community magazines; content, audience building, community engagement and lead generation. Managing the social media accounts for 8 local community magazines; content, audience building, community engagement and lead generation.

    • Advertising Services
    • 1 - 100 Employee
    • Social Media Marketing Manager
      • Jan 2014 - Mar 2019

      I manage the online presence and build brand awareness for a diverse range of clients in multiple industries, predominantly using social media.My role includes; digital strategy creation, competitor analysis, market research, engaging with target audiences, content creation, maintaining client relationships via meetings, phone calls and written reports detailing account activity and statistical feedback, updating the CRM, leading the social media marketing team, supporting the MD, proofreading and writing proposals.I have also worked within the PR team and sales teams when needed. Show less

    • Marketing Executive Apprentice
      • Jan 2012 - Jan 2014

      Brighter Directions are a marketing agency, working with both SME businesses and global identities.I started with the company on an apprenticeship program as a Marketing Executive, and quickly developed a love of social media marketing.

    • United Kingdom
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Operational
      • Jan 2007 - Jan 2012

      Machine operative and reception assistant Machine operative and reception assistant

    • Receptionist/Secretary
      • Jan 2006 - Oct 2007

      General office duties and administrative tasks; writing emails/correspondence, filing, organising mail, taking calls, greeting presenters and guests. General office duties and administrative tasks; writing emails/correspondence, filing, organising mail, taking calls, greeting presenters and guests.

Education

  • The Open University
    Marketing communications as a strategic function
    2017 - 2017
  • The Open University
    Marketing in the 21st Century
    2017 - 2017
  • Nottingham College
    NVQ Level 2, Team Leading Knowledge
    2014 - 2014
  • Nottingham College
    NVQ Level 2, Marketing
    2012 - 2013
  • Tupton Hall
    GCSE, Math, English, Double Science, Sociology
    1998 - 2004
  • Adult Education Centre
    Microsoft Office, CLAiT Diploma, RSAII

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