Sacha Ward
EVP, Client Solutions at BioPharm Communications- Claim this Profile
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Topline Score
Bio
Richard Zwickel
Sacha Ward is the consummate professional. She approaches her work with strategic leadership and grace. Always conscientious in her approach, Sacha is a compelling influencer in our space– both externally and internally - and what is left in her wake is invariably a more refined and creative solution, greater efficiency, a more perfect product, insightful research, unique perspectives, and appropriately warmer cultural environment, successful clients and gratified staff. Sacha contributed significantly to POCN; she dedicated herself to advancing our APP platform. I highly recommend Sacha for her leadership, strategic prowess, collaborative nature, and as a champion and architect for driving creative marketing, advertising, and business needs toward successful outcomes.
Jennifer L Marlo-Triemstra, MS, PhD
I have had the pleasure to work over 2 years with Sacha developing our external medical education program. Our external education program is extremely diverse and dynamic, never a consistent ask. We needed a vendor that could not only produce dynamic, professional education, but also be malleable when change was on the horizon. Sacha was able to get her team to just that. She has the unique ability to focus in on our ask and delegate the objectives to her team in a manner that drives them to perform at their peak. Sacha created an environment of openness and accountability that genuinely helped both her agency team and my medical team grow together as one team. She is thorough in deliberations and thoughtful in delivery of our projects, always handing off items with a dialogue for us to consider
Richard Zwickel
Sacha Ward is the consummate professional. She approaches her work with strategic leadership and grace. Always conscientious in her approach, Sacha is a compelling influencer in our space– both externally and internally - and what is left in her wake is invariably a more refined and creative solution, greater efficiency, a more perfect product, insightful research, unique perspectives, and appropriately warmer cultural environment, successful clients and gratified staff. Sacha contributed significantly to POCN; she dedicated herself to advancing our APP platform. I highly recommend Sacha for her leadership, strategic prowess, collaborative nature, and as a champion and architect for driving creative marketing, advertising, and business needs toward successful outcomes.
Jennifer L Marlo-Triemstra, MS, PhD
I have had the pleasure to work over 2 years with Sacha developing our external medical education program. Our external education program is extremely diverse and dynamic, never a consistent ask. We needed a vendor that could not only produce dynamic, professional education, but also be malleable when change was on the horizon. Sacha was able to get her team to just that. She has the unique ability to focus in on our ask and delegate the objectives to her team in a manner that drives them to perform at their peak. Sacha created an environment of openness and accountability that genuinely helped both her agency team and my medical team grow together as one team. She is thorough in deliberations and thoughtful in delivery of our projects, always handing off items with a dialogue for us to consider
Richard Zwickel
Sacha Ward is the consummate professional. She approaches her work with strategic leadership and grace. Always conscientious in her approach, Sacha is a compelling influencer in our space– both externally and internally - and what is left in her wake is invariably a more refined and creative solution, greater efficiency, a more perfect product, insightful research, unique perspectives, and appropriately warmer cultural environment, successful clients and gratified staff. Sacha contributed significantly to POCN; she dedicated herself to advancing our APP platform. I highly recommend Sacha for her leadership, strategic prowess, collaborative nature, and as a champion and architect for driving creative marketing, advertising, and business needs toward successful outcomes.
Jennifer L Marlo-Triemstra, MS, PhD
I have had the pleasure to work over 2 years with Sacha developing our external medical education program. Our external education program is extremely diverse and dynamic, never a consistent ask. We needed a vendor that could not only produce dynamic, professional education, but also be malleable when change was on the horizon. Sacha was able to get her team to just that. She has the unique ability to focus in on our ask and delegate the objectives to her team in a manner that drives them to perform at their peak. Sacha created an environment of openness and accountability that genuinely helped both her agency team and my medical team grow together as one team. She is thorough in deliberations and thoughtful in delivery of our projects, always handing off items with a dialogue for us to consider
Richard Zwickel
Sacha Ward is the consummate professional. She approaches her work with strategic leadership and grace. Always conscientious in her approach, Sacha is a compelling influencer in our space– both externally and internally - and what is left in her wake is invariably a more refined and creative solution, greater efficiency, a more perfect product, insightful research, unique perspectives, and appropriately warmer cultural environment, successful clients and gratified staff. Sacha contributed significantly to POCN; she dedicated herself to advancing our APP platform. I highly recommend Sacha for her leadership, strategic prowess, collaborative nature, and as a champion and architect for driving creative marketing, advertising, and business needs toward successful outcomes.
Jennifer L Marlo-Triemstra, MS, PhD
I have had the pleasure to work over 2 years with Sacha developing our external medical education program. Our external education program is extremely diverse and dynamic, never a consistent ask. We needed a vendor that could not only produce dynamic, professional education, but also be malleable when change was on the horizon. Sacha was able to get her team to just that. She has the unique ability to focus in on our ask and delegate the objectives to her team in a manner that drives them to perform at their peak. Sacha created an environment of openness and accountability that genuinely helped both her agency team and my medical team grow together as one team. She is thorough in deliberations and thoughtful in delivery of our projects, always handing off items with a dialogue for us to consider
Credentials
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Inclusive Mindset
LinkedInMay, 2022- Nov, 2024 -
Seizure Recognition and First Aid Certification (Instructor-Led) 2021
Epilepsy FoundationNov, 2021- Nov, 2024 -
Microsoft Excel
Fred Pryor/Career TracksNov, 2014- Nov, 2024 -
Advanced Regulatory Compliance: Advertising - Regulatory Environment
Center for Communication ComplianceJun, 2011- Nov, 2024 -
Advanced Regulatory Compliance: Advertising Scenarios
Center for Communication ComplianceJun, 2011- Nov, 2024 -
Advanced Regulatory Compliance: Advertising/Promotion Materials and Tactics
Center for Communication ComplianceJun, 2011- Nov, 2024 -
Preventing Workplace Harassment - Supervisors 3rd Edition
Brightline ComplianceApr, 2011- Nov, 2024 -
Ultimate Best Boss Behaviors - Modules 1-6
OmnicomJan, 2009- Nov, 2024 -
First Aid/CPR and AED for Adult/Child/Infant
American Safety InstituteSep, 2015- Nov, 2024 -
Healthcare Marketing Communications Business School at Dartmouth University
Healthcare Marketing Communications Council -
Pharmaceutical Sales Training Certification
National Society of Pharmaceutical Sales Trainers
Experience
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BioPharm Communications
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United States
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Advertising Services
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1 - 100 Employee
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EVP, Client Solutions
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Apr 2022 - Present
BioPharm Communications is an award-winning, market-leading, innovative omnichannel solutions provider. For nearly 20 years, BioPharm has leveraged a proprietary data-driven approach to omnichannel campaigns focused on the most valuable target HCPs for pharma and biotech brands. BioPharm Communications is an award-winning, market-leading, innovative omnichannel solutions provider. For nearly 20 years, BioPharm has leveraged a proprietary data-driven approach to omnichannel campaigns focused on the most valuable target HCPs for pharma and biotech brands.
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POCN
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United States
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Hospitals and Health Care
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1 - 100 Employee
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Chief Client Officer
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Apr 2020 - Mar 2022
As Chief Client Officer, and seasoned industry veteran of over 30 years, Sacha contributes client-relevant strategic insights to each client’s marketing and education needs from pre-launch to re-launch. Her understanding of the strategic thinking and implementation needed to leverage innovative marketing and media solutions has proven to exceed revenue expectations for the majority of the brands she’s worked on.
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EVP, Client Services
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Jul 2018 - Apr 2020
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Lief Health
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Saratoga Springs, NY
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Chief Client Engagement
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Apr 2015 - Jul 2018
• Led Amgen Biosimilar Oncology Portfolio market access approach and messaging. • Trail-blazed solutions for Amgen regarding Biosimilars market entrance, pricing, messaging, and promotion/claims approach, where no FDA guidance yet existed. • Developed interactive program including didactic training and application exercises for Takeda. • Instituted a cross-functional US Launch Marketing Excellence Program for Novartis Oncology. • Comprehensive assessment and contributions to a Marketing Excellence Program for Regeneron. • Facilitated and developed a marketing workshop 'Strategic Creativity within a Heavily Regulated Environment' for Celgene Immunology. • Constructed rationale, strategy and led architecture and design development for Universal Surface Design platform at Merck. • Delivered new strategic approaches for Pfizer Prevnar in adult DTC market. • Led business development/new account relationships for Glue; a fast growing healthcare agency. Show less
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Palio; Palio+Ignite
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Saratoga Springs, New York
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SVP, Account Services
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May 2012 - Mar 2015
• Responsible for agency client relationships, account services for Saratoga office; $12m P&L. • Oversaw more than 10 corporate and pharma/biotech brand launches. In January 2013 inVentiv Health merged Palio (AOR) and Ignite (Digital), to form Palio+Ignite. • Responsible for agency client relationships, account services for Saratoga office; $12m P&L. • Oversaw more than 10 corporate and pharma/biotech brand launches. In January 2013 inVentiv Health merged Palio (AOR) and Ignite (Digital), to form Palio+Ignite.
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TBWA\Worldwide
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United States
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Advertising Services
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700 & Above Employee
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Vice President, Group Account Director
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Sep 2003 - May 2012
• Established the Vaccine Division at CAHG by organically growing a $30k direct mail project for one Merck vaccine (PedvaxHIB) into a $6million account covering 9 special market pediatric products. • Increased ISENTRESS agency revenue by 20% within 6 months of being on the brand, at a time when Merck reduced all agency brand budgets by 20%. Surpassed the $1billion mark ahead of forecast; maintained sales growth 1Q11 over 1Q10 with 26% increase. • Created a new revalidation studio division, “LinQ”, to address key Merck client needs. • Led strategic planning and award winning creative for the MMRV franchise that propelled the brand portfolio to be the first $1 billion vaccine franchise in history. • Exceeded sales plan for the 9 Merck Vaccines products by an average of 30.4% or $220.5 million. • Leveraged branding expertise to reposition and re-launch Metadate CD in ADHD marketplace; achieved 22% TRx growth from re-launch to special needs target regarding behavioral change. • Achieved 106% increase in Tussionex TRx goals while generics flooded the market. This Omnicom Agency went through a series of mergers/renaming. Accel Healthcare merged with Corbett to become CorbettAccel Healthcare Group. CorbettAccel then broke into Surge (NYC) and Corbett (Chicago). Then came back together as one CAHG. I worked at this (single) company throughout these transitions - from 2003-2012. Show less
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VetCentric
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United States
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Vice President, Marketing
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2001 - 2003
• Raised $15m round of venture capital equity financing with senior management team. • Developed innovative marketing metrics to prove growth and return on promotional strategy and activity; promotional plan produced 26% month over month TRx growth. • Created industry marketing program around 50 to 200% increases in compliance across all drug categories. Program led to a 30% increase in proprietary drugs, including category leaders from Merck, Bayer, and Proctor & Gamble. • Raised $15m round of venture capital equity financing with senior management team. • Developed innovative marketing metrics to prove growth and return on promotional strategy and activity; promotional plan produced 26% month over month TRx growth. • Created industry marketing program around 50 to 200% increases in compliance across all drug categories. Program led to a 30% increase in proprietary drugs, including category leaders from Merck, Bayer, and Proctor & Gamble.
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Education
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The Tuck School of Business at Dartmouth
Healthcare Pharmaceutical Marketing Management Development Certification, Healthcare Marketing Communications Council -
Babson F.W. Olin Graduate School of Business
Pharmaceutical Marketing and Management -
Denison University
Bachelor’s Degree, English Literature / Concentration PreMed/Biology & Sports Medicine -
Institute of European Studies
Bachelor's degree, Liberal Arts and Sciences, General Studies and Humanities -
University of London
BA, English-Literature; concentration Biology/Pre-Med/Sports Med; Law Classes -
Bethesda-Chevy Chase High Scool
High School Degree