Sabrina Wilford

Sales and Business Development Manager at Kambium, Inc.
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(386) 825-5501
Languages
  • English -

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Chris Daniluk

Sabrina and I had the privilege of working together at Wausau Supply. During our time together she trained me on phones and internal processes. I had the opportunity to learn from her while shadowing her in her role. She was friendly, personable, knowledgeable, and had exceptional communication skills.

Dave Wallstrum, CKD

What qualities make an outstanding service manager? Just a few: technical ability, people skills, leadership skills, empathy, a positive attitude, a willingness to serve, multi-tasking and organizational skills, ability to delegate, vision, and the ability to see the big picture. It’s certainly a rare combination to see someone with all the above qualities in a Care Team manager; but I quickly recognized that fact when I first crossed paths with the standout talent of Sabrina Wilford! I was particularly impressed by her ability to handle even the toughest customer's—and effortlessly at that! This particular skill often takes years to develop among customer service professionals, but it seemed to come perfectly naturally to her. Sabrina would be a true asset for any company requiring: technical ability, people skills, and the requisite vision for the big picture; she comes with my heartfelt recommendation.

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Experience

    • United States
    • Construction
    • 1 - 100 Employee
    • Sales and Business Development Manager
      • Mar 2021 - Present

      Sales and business development role encompassing all interactions from onboarding to pre-sale through completion for a growing company focusing on closets, storage solutions, cabinets, and complete custom orders. Sales and business development role encompassing all interactions from onboarding to pre-sale through completion for a growing company focusing on closets, storage solutions, cabinets, and complete custom orders.

    • United States
    • Building Materials
    • 200 - 300 Employee
    • Building Materials Sales
      • Mar 2020 - Mar 2021

      Sales role encompassing all interactions from pre-sale through completion for a large, growing, multi-facility company in building materials. Focused on B2B distribution and manufacturing through relationship, consultative and transactional selling. Problem solving and price negotiating to secure business while balancing the long-term relationship between WSC and the customer. Sales role encompassing all interactions from pre-sale through completion for a large, growing, multi-facility company in building materials. Focused on B2B distribution and manufacturing through relationship, consultative and transactional selling. Problem solving and price negotiating to secure business while balancing the long-term relationship between WSC and the customer.

    • United States
    • Wholesale Building Materials
    • 700 & Above Employee
    • Territory Business Manager
      • Dec 2015 - Jul 2019

      Territory Business Manager role include all aspects of account management. Strategic oversight $1.6M with 39 accounts (2015) to $6M with 68 accounts (2019) in Minnesota, Iowa, Wisconsin, North Dakota, and South Dakota. Achieved and exceeded sales goals with continued focus on high potential accounts by creating brand awareness and urgency within my territory. FY18 sales were achieved at 121.37% over FY17 and 104.12% over budgeted numbers. This is the first year the upper Midwest territory has achieved sales goals since the start of the Waypoint brand in 2011. • Dealer Distributor markets for building materials specializing in cabinets. • Operations and Finance – negotiated new contracts and successfully implemented 3 price increases • New business development planning and execution by onboarding and establishing 28 new accounts in targeted geographic locations Strategically eliminate nonperforming accounts. • Developed sales budget forecast with clear product positioning within building material markets. Managed assigned areas for market activity and share management along with market positioning and intelligence within these territories. • Led product training classes delivered to dealer owners, designers, builders, installers and general sales. • Formulated sales strategies to increase market share and average selling price by developing strong business relationships to promote sales, improve business structure and fiscal outcomes, increasing average sales TPU (take per unit) from $249 to $323 within first year which resulted in 33% increase in total YTD revenue. • Partnered with Dealer/Distributor base to increase overall revenue within their business and the territory. • In-depth industry knowledge, proven management skills, complete knowledge new build and remodel including 2020 kitchen design.

    • United States
    • Manufacturing
    • 400 - 500 Employee
    • Customer Care Manager
      • Jan 2011 - Jun 2015

      Call Center Manager - Managed multiple departments within the wood products division: Home Center Channel, Dealer Distributer and CSI Department (elevated issues) for this manufacturer of a variety of wood and plumbing products, and one of the largest cabinet makers in the U.S. Oversaw all aspects of a high volume, fast-paced Customer Care process of $149M revenue sales. Led, coached and mentored a Customer Care team up to 28 employees. Ensured that the highest level of customer satisfaction was achieved. Built relationships with internal and external customers. Resolved difficult situations cradle to grave with customers to create “win-win solutions.” Awarded the elite You Make the Difference award July 2014. • Effectively collaborated with company leaders to develop and execute channel strategies. • Built and maintained national account relations including negotiated solutions to elevated issues with executive level buyers within Home Depot, Lowes and Menards. • Developed daily, weekly, monthly and yearly reporting, identifying trends with communication to all levels. • Supervised departments and staff, identified and created new processes to increased efficiency, resolving customer complaints through evaluating product / quality trend reports, strategizing and developing key solutions, and training employees to implement those solutions. • Improved department functioning through performance management building a quality customer service team—interviewing, hiring, firing and mentoring employees (increased Home Center Channel staff from 6 Customer Care Representatives (Account Managers) in 2011 to a team of 14 in 2015). • Built relationships, mentored/coached, and executed sales strategies of a team of 100+ Sales Representatives. • 2014: Obtained a 32% reduction in error dollars ($71,000 reduction) over prior year with a 16% increase in sales (2013: $128M to 2014: $149M). This year-long focus was a major accomplishment for the Channel.

    • United States
    • Retail
    • 700 & Above Employee
    • Regional Trainer / Manager / Designer
      • Jan 2001 - Apr 2010

      Fulfilled four different roles for the world's largest home improvement specialty retailer. Earned Associate of the Month in 3 consecutive years (2002, 2003, 2004) and numerous Highest Sales Award as a specialist, in addition to various vendor awards. • CORPORATE REGIONAL TRAINER Traveled, trained and developed a total of 3,500 associates in 3 states. Scheduled, managed, and delivered learning events throughout the company utilizing blended learning methods. Partnered with management as a subject matter expert. Developed, updated and implemented over 120 training courses focusing on the needs of the associates in the areas of management, operations, design systems, product knowledge, and sales. Train the Trainer Certified. Coached and mentored new trainers. Conducted Train the trainer courses. Responsible for the preparation, scheduling and delivery of specialty training classes for retail store associates. • DEPARTMENT MANAGER Managed all aspects of a department with sales more than $1.5 million per year. Maintained stock inventory of $350.000-$500,000 per month. Drove sales and profitability. Exceeded previous YTD sales plan by $46,000. • PROJECT MANAGER | KITCHEN PROJECT DESIGNER Managed over 200 plus projects per year. Managed outside contractors to meet deadlines, budgets and schedules. Conflict Resolution and communication. Management reporting. Executed kitchen, bath designs for new build and remodeling projects that meet or exceed the customer’s expectations, including client consultations, site visits, creating drawings by hand or with 20-20 design software, leading the client presentation, and pricing/selling the project including install.

    • Property Manager
      • 1999 - 2000

      Responsible for repositioning of a 108 unit distressed market rate property with 53% section 8 units. Reorganized and Implemented new programs. Hired, developed, and managed On-Site staff. Managed all budgeted profit and loss statements of day to day operations of the community. Certified in the St. Paul Crime-Free Program. Responsible for repositioning of a 108 unit distressed market rate property with 53% section 8 units. Reorganized and Implemented new programs. Hired, developed, and managed On-Site staff. Managed all budgeted profit and loss statements of day to day operations of the community. Certified in the St. Paul Crime-Free Program.

    • Property Manager
      • 1998 - 1999

      PROPERTY MANAGER. Manage finances and achieve the budgeted Net Operating Income for a 225 unit property to maintain the property owner’s objectives. Manage the On-Site staff so that each employee worked towards the collective success of the property. Managed maintenance of all units and buildings so that residents were guaranteed a clean, safe, well maintained habitable property. Vacant units were turned quickly and efficiently. Manage marketing program for the property to minimize vacancies and rental income. 1999; Reduced crime in community by 70% YTD, 100% Occupancy, Reduced delinquency by 38%, Burnsville Weed and Seed Grant Steering Committee

  • Griffin Companies
    • Burnsville, MN
    • Property Manager
      • 1993 - 1998

      BUSINESS MANAGER. Promoted from Assistant Manager in 1996. Increased economic occupancy by 2% in the first year of managing a 113 unit property. Worked with Section 8 as well as market rate units. Maintained finances to achieve the budgeted net operating income. 1998; Presidents Club, 100% Occupancy. 1996; Highest Economic Occupancy, Extra Effort Award, Presidents Club (Economic Occupancy, Collections, 100% NOI). 1997; Property Honor Roll, Presidents Club. Certified in the Burnsville Crime-Free Program. Burnsville Weed and Seed Grant Steering Committee

Education

  • DeVry University
    Associate of Science - AS, Business Administration and Management, General
  • DeVry University
    Bachelor of Science - BS, Business, Management, Sales and Marketing
    2021 -

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