Sabrina Isunza

Senior Data Analyst / Analytics Engineer - Consultant at KPLabs
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Location
Los Angeles Metropolitan Area

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Credentials

  • Partner Accreditation Certification
    Domo, Inc.
    Dec, 2022
    - Sep, 2024
  • SQL for Data Analysis
    Udacity
    Apr, 2022
    - Sep, 2024
  • The Tableau Data Analytics Certificate from University of California Riverside (UCR)
    Pathstream
    Jun, 2021
    - Sep, 2024

Experience

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Senior Data Analyst / Analytics Engineer - Consultant
      • Sep 2022 - Present

      ➤ Utilize SQL, Python, PowerBI, Tableau, and DOMO to automate and streamline business and legal processes for clients such as Netflix, Google, Electronic Arts, Miramax, Bath & Body Works resulting in increasing efficiency, reducing labor costs, and increasing visibility into their operations. ➤ Lead business requirements gathering for ETL and dashboard development, resulting in a 57% increase in stakeholders engagement, better understanding of clients' needs, and ultimately building more valuable and scalable products. ➤ Reduce costs for Netflix by analyzing trends in spending, comparing contracts and identifying areas where costs could be optimized, such as renewing contracts at lower rates or negotiating more favorable terms. 𝗧𝗘𝗖𝗛 𝗦𝗧𝗔𝗖𝗞: Tableau, Tableau Prep, SQL, Python, PowerBI, DOMO, Outlook, JIRA, Excel Show less

    • Manufacturing
    • Data Analyst - Transportation Safety
      • Dec 2022 - May 2023

      ➤ Utilize Snowflake, SQL, and Tableau to create data-driven insights and visualizations, which help in reducing rider crashes and improving the overall customer experience, building trust with riders. ➤ Monitor, track, and record incidents in a centralized system, resulting in improved incident response times and streamlined incident management, which reduces the risk of errors or inconsistencies and saves labor costs. ➤ Utilize advanced data analysis techniques to identify key drivers of rider crashes, resulting in a 20% reduction in incidents and compliance with local ordinances on crashes ratio, allowing the company to maintain its ability to operate in key markets. 𝗧𝗘𝗖𝗛 𝗦𝗧𝗔𝗖𝗞: Tableau, SQL, Snowflake, Google Sheets, Microsoft Office Show less

    • United States
    • Photography
    • 1 - 100 Employee
    • Data Analyst
      • Nov 2019 - Oct 2022

      ➤ Utilize 17hats CRM to design and implement an optimal customer experience leading to increased operational efficiency, improved customer experience, and growth in sales ➤ Program and design the customer experience funnel which includes user acquisition, email communications, setting up initial meetings, conducting the photoshoots, and post-shoot upsales and referrals ➤ Measure business metrics by exporting data from 17hats and Squarespace into Excel and analyzing profit and losses, customer segmentation, and email marketing effectiveness (opens, clicks, and conversions) 𝗧𝗘𝗖𝗛 𝗦𝗧𝗔𝗖𝗞: Excel, 17hats (CRM), Outlook, SquareSpace, Facebook Ads, Paypal Show less

Education

  • University of California, Riverside
    Bachelor of Arts - BA, Economics
  • University of California, Riverside
    Data Analytics and Visualization

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