Global Marketing Director

• Aug 2020 - Present

Co-Founder

• Mar 2022 - Jun 2023

Agence de Relocation Agence de Relocation

Marketing and communication Director ( job creation)

• 2019 - 2020

CMO Digital marketing strategy / Brand content and website revamp Growth hacking and lead generation Channel co-marketing plans elaboration with software partners Sales and marketing alignement / Project management, SEO Managed trade shows participation Supporting business growth and awareness on french market Managed freelancers and agencies Internal communication and employee advocacy CMO Digital marketing strategy / Brand content and website revamp Growth hacking and lead generation Channel co-marketing plans elaboration with software partners Sales and marketing alignement / Project management, SEO Managed trade shows participation Supporting business growth and awareness on french market Managed freelancers and agencies Internal communication and employee advocacy

International Marketing Director(job creation)

• Apr 2016 - Dec 2018

OTT ISV _Marketing strategy enhancing Saas solutions visibility / LTE broadcast / low latency streaming solution Marketing and communication department structuring and budgeting to support business Dev in APAC-NA-LATAM-EMEA Rebranding and repositioning Strategy with new visual identity Project management ; Press relation/Social media management, Markets analysts relations ( Website Revamp and SEO tactics. Lead Generation lead acquisition , MQL and marketing plan - Buyer personae definition– Digital marketing strategy - Inbound marketing , content and marketing automation through salesforce and hubspot Measurement through SMART KPI. Created corporate video and product demos Field Marketing, Launched sponsored webinar program with market analysts – managed worldwide trade shows participation (Mobile World Congress , IBC, NABShow ( NAB Show is the world's largest convention for broadcast professionals in media, entertainment, and technology ) Amsterdam , Las Vegas, Singapour, Dubaï, London .. Organised internal seminars and teambuilding, Employee advocacy program, lead change management Direct management 1 pers and Agencies Show less

Corporate Communication Director (job creation)

• 2010 - Mar 2016

Elaborate and launch new brand identity (included visual identity & mission statement ) to strengthened company visibility and awareness on the IT European and Moroccan market and enhance internal company culture and Brand value Brand loyalty - change management Initiated and lead media relation, public affairs and public relation Initiated Social media strategic plan, supported with community manager Initiated & lead internal communication, HR & Talent retention strategy, change management program. Implemented MS Sharepoint. Operated integration of new employees following 12 acquisitions Created & structure internal & external communication processes through Europe and Morroco and with new acquired companies. Organized annual events (up to 3000pax) - internal top management seminars . Team building . Incentive rewards Created CSR plan in coordination with HR and Finance département Team of 6 pers. Managed PR agencies Show less

Marketing and communication Manager ( job creation)

• Sep 2006 - 2009

Create and develop External and internal communication for Advisory as well as performed responsibilities for supporting business development efforts •Budget creation and strategic M&C plan to support the launch of a new brand identity and positioning for PwC Advisory in France in compliance with international policies. Strengthened brand’s visibility and awareness on the French consulting market and internally.

PRTM marketing manager France ( job creation)

• Jul 2001 - Sep 2006

Created and developed marketing and communication strategy and action plan to develop brand awareness and generate business leads. Worked in an international M&C team(Europe and US.)Strategic operationnal expertise in Supply chain ( initiated the SCOR model with SCC) , PLM (Product life cyle management)and IT

Public Relations Consultant

• May 1999 - Jul 2001

Financial and corporate Communication Agency - Paris Manager of the Public Relations Department Management of the financial communication plan of over 70 companies, listed or not Financial and corporate Communication Agency - Paris Manager of the Public Relations Department Management of the financial communication plan of over 70 companies, listed or not