Sabina Nørgård Nyborg

Communication and Project Management Coordinator at Mascot International A/S
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Contact Information
us****@****om
(386) 825-5501
Location
Holstebro, Middle Jutland, Denmark, DK
Languages
  • Danish Native or bilingual proficiency
  • English Full professional proficiency
  • German Limited working proficiency

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Experience

    • Denmark
    • Textile Manufacturing
    • 300 - 400 Employee
    • Communication and Project Management Coordinator
      • Jul 2021 - Present

      After an organisational change in marketing, my role has changed a bit to include more product specific communication and corporate communication including communication about corporate relations (CR and CSR). In addition hereto, project management will be a larger part of my role and tasks. This will include projects related to marketing and communication. Main focus areas:- Development of MASCOT's communication strategy (together with MASCOT's International marketing manager).- Corporate communication and product communication to MASCOT's primary target groups (B2B and B2C).- Project management of marketing and communication projects including management of major product launches.- Thorough product knowledge - product groups and target groups. Focus area "Communication"I will write all sorts of texts including all products texts for all MASCOT's platforms (website, webshop, newsletters etc.).In addition hereto, I am responsible for MASCOT's corporate communication including company presentation, texts for official documents, CSR, etc. Focus areas "Project management"Develop project plan, strategy, process meetings and include all relevant persons in the process when relevant. Responsible, together with MASCOT's creative team, for concepts in relation to product launches and catalogues and to ensure that all deadlines are meet, so the projects are rolled-out at the right time and within the requested timeframe. Hereto, responsible for including relevant persons outside marketing to ensure a coherent a flow and to make sure that all relevant information about a product launch is passed on to the people that need them in order to ensure a successful project launch. Show less

    • PR & Communication Coordinator
      • Apr 2017 - Jul 2021

      I work as a part of a dedicated and highly skilled team of communicators. We all have each our specialties, however, we work as a team and find it important to include each other and make use of our individual knowledge to retain the best result.My key working areas include: - Responsible for our corporate press releases including scheduling, writing, sending them out and monitoring them.- Responsible for our English (UK) specific PR including press contact to UK magazines.- Content creation to our website as well as maintaining the content on the website in 10 languages.- Texts in general for diverse target groups (B2B-businesses, end-users within our target group, end-users outside our main target group).- Editor for our internal corporate magazine.- Project coordinator (and project leader) for different projects including end-user presentations to be used by our sales representatives, catalogues for B2B as well as B2C, how-to-videos to end-users etc.- Partly social media monitoring, but mainly writing and translating posts to be used on e.g. Facebook, LinkedIn and Instagram.In addition, I do a lot of English writing including translations (Danish-English, English, Danish).MASCOT is a company based on the value "Tested to work", which means that we focus on the details and everything is checked twice in order to create the best result. We work with the target group as our guide and believe that it is important to do things thorough and correct. If you want to know more about MASCOT take a look at our website: www.mascotworkwear.com Show less

    • Project Coordinator - PR & Communication
      • Jul 2016 - Apr 2017

      Temporary position as a Project Coordinator within Communication & PR that is a part of the International Marketing department at Mascot International A/S.My primary task is to manage and coordinate a project called "Stock Clearance". My tasks within this project includes:● Coordinate all processes within creating brochures that are targeted MASCOT's external customers● Manage, plan and complete the disposition of products in each brochure. This includes i.a. planning of photo shoots and which products that are to be photographed● Write inspiring texts in Danish and English to combine the elements in the brochure. Manage translations to additional languages.● Plan the extend of which the brochures are to be printed and have them sent to the area sales managers. This includes internal briefing about the project and ongoing follow up. ● Proof read the final issues and approve them for print according to the initial plan and idea.Beside this main project, I undertake various tasks in the Communication & PR department like: Danish-English translations, preparation of multiple press releases and hereto coordinate translations to the 10 languages we work within, product presentations in multiple languages, promotional texts etc. Show less

    • Freelance Student Assistant
      • Feb 2016 - Jul 2016

      Following my internship at MASCOT, I am employed as a freelance student assistant, while I write my master thesis.My tasks are i.e: ● Danish-English translations of the employee magazine● Coordinate translations of various products and marketing/communication materials to multiple languages

    • Denmark
    • Textile Manufacturing
    • 300 - 400 Employee
    • PR & Communication Intern
      • Aug 2015 - Dec 2015

      Intern in MASCOT's PR & Communication team, a part of International Marketing. Got an insight into the procedures of an international marketing department, and was a part of producing and executing different communicative and PR-related tasks in both Danish and English. My task i.e. encompass: ● Content marketing and website optimization (www.mascotworkwear.com) Wrote text with a focus on SEO, and was a part of preparing and carrying out the optimization of different pages. ● External and internal communication to both B2B and B2C Co-editor on the employee magazine, and created different texts for internal and external use, i.e. press releases, news stories for the website, product texts, technical texts. ● Diverse communicative and PR tasks in Danish and English to print as well as web Including supervision of social media in three languages, answer messages, create content ● Translations from Danish to English Coordinating translation to multiple languages (up to ten) Show less

    • Government Administration
    • 700 & Above Employee
    • Student ambassador for Skive Municipality
      • Apr 2014 - Jul 2015

      Worked as a student assistant for Skive Municipality, in relation to a strategic partnership Skive Municipality has entered into with Aalborg University. This included contact and an understanding of the companies located in Skive. The tasks as a student ambassador included i.e.: - Management of own work areas in relation to popularize the knowledge of the possibilities in Skive Municipality to the different faculties of students at Aalborg University. I had to be in contact with the companies located in Skive, and communicate and market their opportunities towards the students, and try to find the perfect match in order for both the company and the student to benefit of the cooperation. - Choose interest areas and organize how these areas can be managed, so they can benefit both the companies and the students - Contact to the companies located in Skive Municipality. Market their internship possibilities and understand their expectations in relation to this cooperation. - Management of the partnership’s Facebook account “Skive AAU partnerskab” - now called "KIS-Karriere i Skive" Show less

    • Netherlands
    • Retail
    • 700 & Above Employee
    • Customer Relations Co-worker
      • Mar 2013 - Aug 2014

      Employed in the department called ”Småland”, where I took care of the children while their parents went shopping. This job gave me responsibility, independence, and communicative qualifications to manage stressful situations. Employed in the department called ”Småland”, where I took care of the children while their parents went shopping. This job gave me responsibility, independence, and communicative qualifications to manage stressful situations.

  • Waitress
    • Skive and Aalborg
    • Waitress
      • Mar 2008 - Oct 2012

      Different jobs as a waitress: Restaurant Elbjørn (Aalborg): March 2012 - October 2012 Spøttrup Kulturhal og Cafe (Spøttrup, Skive): March 2011 - May 2012 Traktørstedet Borgen (Spøttrup, Skive): March 2008 - December 2010 These jobs both included a la carte service and service at parties up to 200 people. I learned to work under stress and in a busy environment. Can keep a sense of perspective at busy times, and to meet new people with a smile and is very service-oriented. Different jobs as a waitress: Restaurant Elbjørn (Aalborg): March 2012 - October 2012 Spøttrup Kulturhal og Cafe (Spøttrup, Skive): March 2011 - May 2012 Traktørstedet Borgen (Spøttrup, Skive): March 2008 - December 2010 These jobs both included a la carte service and service at parties up to 200 people. I learned to work under stress and in a busy environment. Can keep a sense of perspective at busy times, and to meet new people with a smile and is very service-oriented.

  • Au-pair
    • Vinxel, Germany
    • Au-pair
      • Aug 2009 - Mar 2010

      As an au-pair I got the responsibility for two children at the ages 2 and 5. I should bring them to their respective day-care institutions, as well as take care of them at home in the weekdays as well as in some week-ends. As an au-pair I got the responsibility for two children at the ages 2 and 5. I should bring them to their respective day-care institutions, as well as take care of them at home in the weekdays as well as in some week-ends.

Education

  • Aalborg University
    Master's Degree, International Business Communication and English
    2014 - 2016
  • UCN, Professionshøjskolen University College Nordjylland
    Single subject cource, Business Economics
    2014 - 2014
  • Aalborg University
    Bachelor's degree, International Business Communication and English - IT and Communication
    2011 - 2014
  • Aalborg University
    Bachelor's degree, Architecture and Design
    2010 - 2011
  • Skive Gymnasium
    STX, Natural Sciences
    2006 - 2009

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