• Jan 2021 - Present

- Responsible for setting up the goals of the business- Setting up the strategy of Ecommerce brand- Responsible for Profil & Loss Accounts- Aligning marketing, sales, logistics in order to achieve goals

• Sep 2018 - Dec 2020

- driving business results- testing the performance- suggestions for better UX- managing the team of 3 people- always trying to find the way to deliver better gross profit

• Jun 2016 - Dec 2020

- business analytics- online/offline marketing campaign analytics- responsibility for performance marketing- QLIK Sense data modelling and analysis- email marketing - testing, AB testing, implementation- performing A/B tests and evaluating the results- project owner of highly innovated Loyalty Programme- growth hacking - loving to think about how to make things better

FP&A analyst

• Jun 2014 - May 2016

* Preparing the report of actuals for the stakeholders at the very top level * Calculating EVA at the product and entity level, communicating with controllers and adjusting them * Planning and forecast of Annual Contract (budget) plus Quarterly forecasts * Ad-Hoc EVA analysis * Assist FP&A Project Manager in simplification projects * Prepare the monthly actuals scorecard * Support Business during Actual process with regular reporting and ad hoc analysis * Coordinate and analyse central Coffee Marketing spend cost and support marketing managers * Support innovation team on new product development * Participate in projects when needed Show less

Financial Analyst for International Center

• Jul 2012 - May 2014

-Contract controlling / Signings and Backlog reporting -Daily communication with Project Executive in Germany in order to create reliable forecast, tracking revenue and costs roadmap -Overall discussion about the business identifying risks and issues that might occur and how to treat them from financial perspective - accounting compliance assurance -reporting of financial numbers (revenue, cost, profit, development) -analysis of contract portfolio (analysis of month/quarter results, forecasting, actual vs. forecast analysis, backlog) -creation and report of IBM contract portfolio (contract signings and revenue backlog) Show less

Controller - part-time position

• Jan 2012 - Jun 2012

Sales Support to KAM, pricing of products, SAP reporting, controlling of financial transactions according to contracts. Sales Support to KAM, pricing of products, SAP reporting, controlling of financial transactions according to contracts.

Tax & Accounting assistant

• Nov 2007 - Jul 2011

Excel and SAP reporting for accountants, Asset accounting Excel and SAP reporting for accountants, Asset accounting