Experience

Restoke.ai

• Australia
• IT Services and IT Consulting
• 1 - 100 Employee

• CMO

  • Apr 2021 - Present

  Australia



Amber Electric

• Australia
• Services for Renewable Energy
• 1 - 100 Employee

• Marketing Manager

  • Sep 2019 - Apr 2021

  Melbourne, Australia Leading the marketing and media for this exciting energy start-up. Amber is the only electricity company delivering power to Australian households at true wholesale prices. We bring transparency to the market, with customers only paying publicly available wholesale prices plus a flat $15 a month fee. We're working to enable customers to automatically use power at cheaper times, to give them the absolute greenest way to get power from the grid and support more renewables.



Resolution Media

• Malawi
• Advertising Services
• 1 - 100 Employee

• Activation Manager

  • Feb 2019 - Sep 2019

  Melbourne, Australia - Expanded roles and responsibilities, managing OMD's key clients across programmatic, social, native, SEM and more. - Finalist in Resolution's quarterly Carved Up case study awards.

• Activation Executive

  • Sep 2018 - Feb 2019

  Melbourne, Australia - Continuing development within digital media, expanding skillset to include SEM.



OMD Australia

• Australia
• Advertising Services
• 1 - 100 Employee

• Digital Trader

  • Jul 2017 - Aug 2018

  Melbourne, Australia - Planning and delivering programmatic and social campaigns that meet client KPIs. - Working with DSP solutions across video, display, social, native and more. - Developing strong relationships with publishers and tech partners to ensure best practise across campaign setup and delivery. - Identifying new opportunities within the programmatic and social landscape that utilise media spend effectively. - Implementing pixels and tags for performance optimisation and measurement… Show more - Planning and delivering programmatic and social campaigns that meet client KPIs. - Working with DSP solutions across video, display, social, native and more. - Developing strong relationships with publishers and tech partners to ensure best practise across campaign setup and delivery. - Identifying new opportunities within the programmatic and social landscape that utilise media spend effectively. - Implementing pixels and tags for performance optimisation and measurement. - Analysing data and reporting back to clients with key learnings for future activity.

• Digital Assistant

  • Aug 2016 - Jul 2017

  Melbourne - Monitoring Programmatic and Social campaign pacing and performance. - Campaign reporting and post analysis, as well as quality assurance across campaigns. - Ensuring media finance is carried out at the end of every month. - Keeping abreast of new industry developments and updating wider team.



Ducere Business School

• Australia
• Higher Education
• 1 - 100 Employee

• Marketing and Public Relations Assistant

  • Jun 2015 - Jun 2016

  Melbourne, Australia - Designed and developed new company webpage. - Resident copywriter for proofreading, marketing and advertising purposes. - Making email campaigns using Mailchimp. - Writing press releases.

• Public Relations Intern

  • Mar 2015 - Jun 2015

  Melbourne, Australia - Managing Social Media accounts. - Launched Dūcere's first Facebook advertising account. - Writing blogs and media.



Coles

• United States

• Strategist | Coles Vacation Program

  • Jan 2015 - Mar 2015

  Melbourne, Australia Developed a strategy for increasing the efficiency of fresh produce sales, presenting findings to key stakeholders.



Aston Language Centre

• China
• Education Administration Programs

• Marketing and Teaching Intern

  • Feb 2014 - Jun 2014

  Wuhu, Anhui, China - Developed my Chinese Language Skills. - Worked on assignments in rural areas, promoting English learning. - Involved in other marketing activities such as distributing flyers. - Delivered presentations to English language students.



Carlton Football Club

• Australia
• Spectator Sports
• 200 - 300 Employee

• Digital Media Intern

  • Jul 2012 - Oct 2012

  - Blogging for the Carlton "New Blue" Facebook page. - Reporting on multi-cultural events promoted by the Carlton Football Club. - Reporting on communications activities such as podcasts and webisodes.



Spotless Group

• Australia
• Facilities Services
• 700 & Above Employee

• Catering Assistant / Logistics Coordinator

  • Feb 2011 - Jul 2012

  Melbourne / Adelaide - Worked in logistics in Adelaide. Part of a small team assigned with coordinating all the corporate catering for the Clipsal 500 during summer holidays. - Also worked in catering at the Committee Room of the MCG during University and at various functions in Adelaide over summer.