Ryan Draving

Co-Founder and Head Of Strategy at The Moving Company | B2B Growth Agency
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Contact Information
us****@****om
(386) 825-5501
Location
Philadelphia, US

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Experience

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Co-Founder and Head Of Strategy
      • Apr 2014 - 9 years 9 months

      Greater Philadelphia Area When I joined Adam and Rip, we were three people in a home office. Since then, we've grown Muhlenhaupt + Company to a 15 person team, and have helped our clients land on the Inc 500 list year after year. I craft winning marketing strategy for B2B and SaaS companies, leading to sustainable revenue growth and improved profitability. ▂ ▃ ▆ "Ryan’s strategic B2B marketing leadership and critical improvements have given us 12.5x as many high quality SEM leads at almost the… Show more When I joined Adam and Rip, we were three people in a home office. Since then, we've grown Muhlenhaupt + Company to a 15 person team, and have helped our clients land on the Inc 500 list year after year. I craft winning marketing strategy for B2B and SaaS companies, leading to sustainable revenue growth and improved profitability. ▂ ▃ ▆ "Ryan’s strategic B2B marketing leadership and critical improvements have given us 12.5x as many high quality SEM leads at almost the same total SEM spend as when we were driving just 8% of our current lead volume. Our hot opportunity pipeline input [from website leads] is now 3.7x heavier than it was 18 months ago." Show less

    • United States
    • Media Production
    • 1 - 100 Employee
    • Principal (MNYK Studios is an MCO brand)
      • May 2019 - 4 years 8 months

      Philadelphia, Pennsylvania, United States

    • Principal (Zoom Brand is an MCO brand)
      • Jan 2023 - 1 year

      Philadelphia, Pennsylvania, United States

    • Marketing Award Judge
      • Jan 2022 - 2 years

      Philadelphia, Pennsylvania, United States

    • United States
    • Information Services
    • 700 & Above Employee
    • Chief Marketing Partner (as consultant with Muhlenhaupt + Company)
      • Apr 2014 - May 2021

      Philadelphia "Ryan...helped shepherd our company to the enviable position of the world's #1 largest privately held company in our industry." - CEO Rob Alston, Access (shown in my LinkedIn testimonials) Performed CMO-level duties as an outside consultant with Muhlenhaupt + Company. Led most aspects of marketing for Access for five years until the former CMO of Forrester was hired, at which point I supported his transition into my former role.

    • Advertising Services
    • 1 - 100 Employee
    • Head of Strategy for Fortune 500 Accounts
      • Dec 2010 - Apr 2014

      Philadelphia, PA Developed new internal process changes to increase our impact for clients and achieved strong results for Fortune 500 clients. "Ryan [and the team] helped Comcast Business achieve significant gains.” RESULTS ✓ Achieved top 4 SEO rankings for a Fortune 500 for 82 of their 100 most critical keywords. ✓ Led campaign that drove significant organic traffic increase for a $1.2 Billion Fortune 50 division. ✓ Improved SEO methodologies and built a dynamic marketing prioritization… Show more Developed new internal process changes to increase our impact for clients and achieved strong results for Fortune 500 clients. "Ryan [and the team] helped Comcast Business achieve significant gains.” RESULTS ✓ Achieved top 4 SEO rankings for a Fortune 500 for 82 of their 100 most critical keywords. ✓ Led campaign that drove significant organic traffic increase for a $1.2 Billion Fortune 50 division. ✓ Improved SEO methodologies and built a dynamic marketing prioritization tool for PML. Show less

    • United States
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Executive Vice President
      • Aug 2006 - Dec 2010

      As second in command, I helped bring Empire Covers from less than $1,000 in revenue/month to a multi-million dollar leader in our niche in just a few years. CEO Jake Goldblum (see testimonial section below): “Ryan more than doubled our average order value. He is a brilliant strategist with a remarkable ability to address customer pain points, and his expertise in analytics, paid search, SEO, and conversion optimization was a key factor in our rapid business growth. Ryan was instrumental… Show more As second in command, I helped bring Empire Covers from less than $1,000 in revenue/month to a multi-million dollar leader in our niche in just a few years. CEO Jake Goldblum (see testimonial section below): “Ryan more than doubled our average order value. He is a brilliant strategist with a remarkable ability to address customer pain points, and his expertise in analytics, paid search, SEO, and conversion optimization was a key factor in our rapid business growth. Ryan was instrumental in increasing our conversion rate to 6.8%, which is more than triple the industry average." RESULTS ✓ Increased website conversion to 6.8%, which is triple the industry average, with rapid experiment drafting, A/B test execution, and continual iteration and improvement. ✓ Achieved #1 and #2 SEO rank on Google for both of our top two keywords, beating AutoZone & 107 other competitors. Show less

Education

  • The Wharton School
    Business Strategy and Marketing Innovation
    2018 - 2020
  • Dickinson College
    International Business Management, Marketing
    2001 - 2005

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